SlideShare a Scribd company logo

Segmentation Target Positioning

•
•
Joshua Miranda
Joshua Miranda

Segmentation Target Positioning

MarketingBusinessEducation
1 of 10
 
Segmentation ,[object Object]
segmentation
segmentation Geographic region Southern Asia Density Urban, Sub Urban, Rural Demographic Age 15- 64 Family Life Cycle Young Single, Single, Married, Older Gender Male, Female Income Rs 96,000 annually and Above Occupation Sales, Managers, BPO’s, Students, IT Professions, Technical, Proprietors, Education High School and Above Social Class Working Class, Middle Class, Upper Middle Class
[object Object],[object Object],Targeting
[object Object],[object Object],Target Market Strategy
Positioning ,[object Object]
Positioning
Positioning
End of our presentation

Recommended

Stp
StpStp
StpTanmayeeAher
 
marketing segment
marketing segment marketing segment
marketing segment umang_dixit
 
Market Segmentation
Market SegmentationMarket Segmentation
Market SegmentationChirag Tewari
 
Market Segmentation and Positioning
Market Segmentation and PositioningMarket Segmentation and Positioning
Market Segmentation and PositioningAsia Pacific Marketing Institute
 
Principles of Marketing Course - Session 3
Principles of Marketing Course - Session 3Principles of Marketing Course - Session 3
Principles of Marketing Course - Session 3Hesham Hassanin
 
Market segmentation
Market segmentationMarket segmentation
Market segmentationGladin Glad
 
Market segmentation
Market segmentationMarket segmentation
Market segmentationSwati Sharma
 
Market Segmentation ppt
Market Segmentation pptMarket Segmentation ppt
Market Segmentation pptAsraful Islam Rayhan
 

Recommended

Stp
StpStp
StpTanmayeeAher
 
marketing segment
marketing segment marketing segment
marketing segment umang_dixit
 
Market Segmentation
Market SegmentationMarket Segmentation
Market SegmentationChirag Tewari
 
Market Segmentation and Positioning
Market Segmentation and PositioningMarket Segmentation and Positioning
Market Segmentation and PositioningAsia Pacific Marketing Institute
 
Principles of Marketing Course - Session 3
Principles of Marketing Course - Session 3Principles of Marketing Course - Session 3
Principles of Marketing Course - Session 3Hesham Hassanin
 
Market segmentation
Market segmentationMarket segmentation
Market segmentationGladin Glad
 
Market segmentation
Market segmentationMarket segmentation
Market segmentationSwati Sharma
 
Market Segmentation ppt
Market Segmentation pptMarket Segmentation ppt
Market Segmentation pptAsraful Islam Rayhan
 
segmentation variables for retail stores
segmentation variables for retail storessegmentation variables for retail stores
segmentation variables for retail storesnizmon
 
Introduction to Market Segmentation
Introduction to Market SegmentationIntroduction to Market Segmentation
Introduction to Market SegmentationRaymund Sanchez
 
Stp of mercedez benz
Stp of mercedez benzStp of mercedez benz
Stp of mercedez benzDipanway Bhabuk
 
STP
STPSTP
STPStudsPlanet.com
 
4 segmentation
4 segmentation4 segmentation
4 segmentationiheyang
 
Rural targeting
Rural targetingRural targeting
Rural targetingAvijit Kumar
 
Presentation on Market segmentation
Presentation on Market segmentation Presentation on Market segmentation
Presentation on Market segmentation SuryaSen10
 
Segmentation targeting positioning
Segmentation targeting positioningSegmentation targeting positioning
Segmentation targeting positioningANUJ YADAV
 
City Skyline of India
City Skyline of IndiaCity Skyline of India
City Skyline of IndiaIndicus Analytics Private Limited
 
Market Segmentation Arjun
Market Segmentation ArjunMarket Segmentation Arjun
Market Segmentation ArjunArjun_Krishnadas
 
MARKET SEGMENTATION
MARKET SEGMENTATIONMARKET SEGMENTATION
MARKET SEGMENTATIONNITESH YADAV
 
Marketing management
Marketing managementMarketing management
Marketing managementanneliza28
 
Segmentation
SegmentationSegmentation
SegmentationFiroj Md Shah
 
Segmentation and targeting
Segmentation and targetingSegmentation and targeting
Segmentation and targetingVijyata Singh
 
Pantaloons
Pantaloons Pantaloons
Pantaloons Shubham Rathi
 
Market segmentation
Market segmentationMarket segmentation
Market segmentationSMART LEARNING -SEE YOUR WORLD IN DIFFRENT WAY
 
Mod. 6: Segmentation
Mod. 6: SegmentationMod. 6: Segmentation
Mod. 6: SegmentationRaul Revuelta
 
Market Segmentation, Targeting and Positioning
Market Segmentation, Targeting and PositioningMarket Segmentation, Targeting and Positioning
Market Segmentation, Targeting and PositioningShreya Bhargava
 
Marketing of Financial Products & Services - Market Segmentation, Targeting &...
Marketing of Financial Products & Services - Market Segmentation, Targeting &...Marketing of Financial Products & Services - Market Segmentation, Targeting &...
Marketing of Financial Products & Services - Market Segmentation, Targeting &...Parveen Sharma
 
C.b presentation oto market segmentation
C.b presentation oto market segmentationC.b presentation oto market segmentation
C.b presentation oto market segmentationdarpanpimt
 
Paper currency of India over the years (pictures)
Paper currency of India over the years (pictures) Paper currency of India over the years (pictures)
Paper currency of India over the years (pictures) Joshua Miranda
 
10 tips for spotting fake news
10 tips for spotting fake news10 tips for spotting fake news
10 tips for spotting fake newsJoshua Miranda
 

More Related Content

Similar to Segmentation Target Positioning

segmentation variables for retail stores
segmentation variables for retail storessegmentation variables for retail stores
segmentation variables for retail storesnizmon
 
Introduction to Market Segmentation
Introduction to Market SegmentationIntroduction to Market Segmentation
Introduction to Market SegmentationRaymund Sanchez
 
4 segmentation
4 segmentation4 segmentation
4 segmentationiheyang
 
Presentation on Market segmentation
Presentation on Market segmentation Presentation on Market segmentation
Presentation on Market segmentation SuryaSen10
 
Segmentation targeting positioning
Segmentation targeting positioningSegmentation targeting positioning
Segmentation targeting positioningANUJ YADAV
 
MARKET SEGMENTATION
MARKET SEGMENTATIONMARKET SEGMENTATION
MARKET SEGMENTATIONNITESH YADAV
 
Marketing management
Marketing managementMarketing management
Marketing managementanneliza28
 
Segmentation and targeting
Segmentation and targetingSegmentation and targeting
Segmentation and targetingVijyata Singh
 
Mod. 6: Segmentation
Mod. 6: SegmentationMod. 6: Segmentation
Mod. 6: SegmentationRaul Revuelta
 
Market Segmentation, Targeting and Positioning
Market Segmentation, Targeting and PositioningMarket Segmentation, Targeting and Positioning
Market Segmentation, Targeting and PositioningShreya Bhargava
 
Marketing of Financial Products & Services - Market Segmentation, Targeting &...
Marketing of Financial Products & Services - Market Segmentation, Targeting &...Marketing of Financial Products & Services - Market Segmentation, Targeting &...
Marketing of Financial Products & Services - Market Segmentation, Targeting &...Parveen Sharma
 
C.b presentation oto market segmentation
C.b presentation oto market segmentationC.b presentation oto market segmentation
C.b presentation oto market segmentationdarpanpimt
 

Similar to Segmentation Target Positioning (20)

segmentation variables for retail stores
segmentation variables for retail storessegmentation variables for retail stores
segmentation variables for retail stores
 
Introduction to Market Segmentation
Introduction to Market SegmentationIntroduction to Market Segmentation
Introduction to Market Segmentation
 
Stp of mercedez benz
Stp of mercedez benzStp of mercedez benz
Stp of mercedez benz
 
STP
STPSTP
STP
 
4 segmentation
4 segmentation4 segmentation
4 segmentation
 
Rural targeting
Rural targetingRural targeting
Rural targeting
 
Presentation on Market segmentation
Presentation on Market segmentation Presentation on Market segmentation
Presentation on Market segmentation
 
Segmentation targeting positioning
Segmentation targeting positioningSegmentation targeting positioning
Segmentation targeting positioning
 
City Skyline of India
City Skyline of IndiaCity Skyline of India
City Skyline of India
 
Market Segmentation Arjun
Market Segmentation ArjunMarket Segmentation Arjun
Market Segmentation Arjun
 
MARKET SEGMENTATION
MARKET SEGMENTATIONMARKET SEGMENTATION
MARKET SEGMENTATION
 
Marketing management
Marketing managementMarketing management
Marketing management
 
Segmentation
SegmentationSegmentation
Segmentation
 
Segmentation and targeting
Segmentation and targetingSegmentation and targeting
Segmentation and targeting
 
Pantaloons
Pantaloons Pantaloons
Pantaloons
 
Market segmentation
Market segmentationMarket segmentation
Market segmentation
 
Mod. 6: Segmentation
Mod. 6: SegmentationMod. 6: Segmentation
Mod. 6: Segmentation
 
Market Segmentation, Targeting and Positioning
Market Segmentation, Targeting and PositioningMarket Segmentation, Targeting and Positioning
Market Segmentation, Targeting and Positioning
 
Marketing of Financial Products & Services - Market Segmentation, Targeting &...
Marketing of Financial Products & Services - Market Segmentation, Targeting &...Marketing of Financial Products & Services - Market Segmentation, Targeting &...
Marketing of Financial Products & Services - Market Segmentation, Targeting &...
 
C.b presentation oto market segmentation
C.b presentation oto market segmentationC.b presentation oto market segmentation
C.b presentation oto market segmentation
 

More from Joshua Miranda

Paper currency of India over the years (pictures)
Paper currency of India over the years (pictures) Paper currency of India over the years (pictures)
Paper currency of India over the years (pictures) Joshua Miranda
 
10 tips for spotting fake news
10 tips for spotting fake news10 tips for spotting fake news
10 tips for spotting fake newsJoshua Miranda
 
All you need to know about Lucid Motors (Electric car)
All you need to know about Lucid Motors (Electric car)All you need to know about Lucid Motors (Electric car)
All you need to know about Lucid Motors (Electric car)Joshua Miranda
 
Pavegen - The floor tile which uses foot power to generate electricity
Pavegen - The floor tile which uses foot power to generate electricityPavegen - The floor tile which uses foot power to generate electricity
Pavegen - The floor tile which uses foot power to generate electricityJoshua Miranda
 
Pictures of Bath (England) in United Kingdom
Pictures of Bath (England) in United KingdomPictures of Bath (England) in United Kingdom
Pictures of Bath (England) in United KingdomJoshua Miranda
 
How many steps does an average person take?
How many steps does an average person take?How many steps does an average person take?
How many steps does an average person take?Joshua Miranda
 
Pictures of SpaceX's Rockets and Spacecrafts
Pictures of SpaceX's Rockets and SpacecraftsPictures of SpaceX's Rockets and Spacecrafts
Pictures of SpaceX's Rockets and SpacecraftsJoshua Miranda
 
All you need to know about Bloom Energy
All you need to know about Bloom EnergyAll you need to know about Bloom Energy
All you need to know about Bloom EnergyJoshua Miranda
 
My exclusive black and white photography- Joshua Miranda
My exclusive black and white photography- Joshua MirandaMy exclusive black and white photography- Joshua Miranda
My exclusive black and white photography- Joshua MirandaJoshua Miranda
 
What makes Tesla Motors a great company?
What makes Tesla Motors a great company?What makes Tesla Motors a great company?
What makes Tesla Motors a great company?Joshua Miranda
 
Pictures you will see only in Goa (black & white)
Pictures you will see only in Goa (black & white)Pictures you will see only in Goa (black & white)
Pictures you will see only in Goa (black & white)Joshua Miranda
 
Simple seo tips for better rankings
Simple seo tips for better rankingsSimple seo tips for better rankings
Simple seo tips for better rankingsJoshua Miranda
 
Places you will only see in Goa India
Places you will only see in Goa IndiaPlaces you will only see in Goa India
Places you will only see in Goa IndiaJoshua Miranda
 
25 ways for a hotel to increase occupancy
25 ways for a hotel to increase occupancy 25 ways for a hotel to increase occupancy
25 ways for a hotel to increase occupancy Joshua Miranda
 
Waiting Line Management
Waiting Line Management Waiting Line Management
Waiting Line Management Joshua Miranda
 
Product Design and Process Selection – Services
Product Design and Process Selection – Services Product Design and Process Selection – Services
Product Design and Process Selection – Services Joshua Miranda
 
Facility Layout in production management
Facility Layout in production managementFacility Layout in production management
Facility Layout in production managementJoshua Miranda
 
Product Design & Process Selection-Manufacturing
Product Design & Process Selection-Manufacturing Product Design & Process Selection-Manufacturing
Product Design & Process Selection-Manufacturing Joshua Miranda
 

More from Joshua Miranda (20)

Paper currency of India over the years (pictures)
Paper currency of India over the years (pictures) Paper currency of India over the years (pictures)
Paper currency of India over the years (pictures)
 
10 tips for spotting fake news
10 tips for spotting fake news10 tips for spotting fake news
10 tips for spotting fake news
 
All you need to know about Lucid Motors (Electric car)
All you need to know about Lucid Motors (Electric car)All you need to know about Lucid Motors (Electric car)
All you need to know about Lucid Motors (Electric car)
 
Pavegen - The floor tile which uses foot power to generate electricity
Pavegen - The floor tile which uses foot power to generate electricityPavegen - The floor tile which uses foot power to generate electricity
Pavegen - The floor tile which uses foot power to generate electricity
 
Pictures of Bath (England) in United Kingdom
Pictures of Bath (England) in United KingdomPictures of Bath (England) in United Kingdom
Pictures of Bath (England) in United Kingdom
 
How many steps does an average person take?
How many steps does an average person take?How many steps does an average person take?
How many steps does an average person take?
 
Pictures of SpaceX's Rockets and Spacecrafts
Pictures of SpaceX's Rockets and SpacecraftsPictures of SpaceX's Rockets and Spacecrafts
Pictures of SpaceX's Rockets and Spacecrafts
 
All you need to know about Bloom Energy
All you need to know about Bloom EnergyAll you need to know about Bloom Energy
All you need to know about Bloom Energy
 
My exclusive black and white photography- Joshua Miranda
My exclusive black and white photography- Joshua MirandaMy exclusive black and white photography- Joshua Miranda
My exclusive black and white photography- Joshua Miranda
 
What makes Tesla Motors a great company?
What makes Tesla Motors a great company?What makes Tesla Motors a great company?
What makes Tesla Motors a great company?
 
Pictures you will see only in Goa (black & white)
Pictures you will see only in Goa (black & white)Pictures you will see only in Goa (black & white)
Pictures you will see only in Goa (black & white)
 
Simple seo tips for better rankings
Simple seo tips for better rankingsSimple seo tips for better rankings
Simple seo tips for better rankings
 
Places you will only see in Goa India
Places you will only see in Goa IndiaPlaces you will only see in Goa India
Places you will only see in Goa India
 
25 ways for a hotel to increase occupancy
25 ways for a hotel to increase occupancy 25 ways for a hotel to increase occupancy
25 ways for a hotel to increase occupancy
 
Facility Location
Facility Location Facility Location
Facility Location
 
Quality Management
Quality ManagementQuality Management
Quality Management
 
Waiting Line Management
Waiting Line Management Waiting Line Management
Waiting Line Management
 
Product Design and Process Selection – Services
Product Design and Process Selection – Services Product Design and Process Selection – Services
Product Design and Process Selection – Services
 
Facility Layout in production management
Facility Layout in production managementFacility Layout in production management
Facility Layout in production management
 
Product Design & Process Selection-Manufacturing
Product Design & Process Selection-Manufacturing Product Design & Process Selection-Manufacturing
Product Design & Process Selection-Manufacturing
 

Recently uploaded

Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guidekiva6
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
The Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingThe Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingJuan Pineda
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software SolutionsDevherds Software Solutions
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一s SS
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFarrel Brest
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfHigher Education Marketing
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRlizamodels9
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...CIO Business World
 
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfResearch and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfVWO
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...Hugues Rey
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...CIO Business World
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setupssuser4571da
 
Word Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample GenresWord Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample GenresLisa M. Masiello
 
Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx216310017
 
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024CIO Business World
 
Influencer Marketing Power point presentation
Influencer Marketing Power point presentationInfluencer Marketing Power point presentation
Influencer Marketing Power point presentationdgtivemarketingagenc
 
pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxarsathsahil
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)Jomer Gregorio
 

Recently uploaded (20)

Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guide
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
The Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingThe Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO Copywriting
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview Assignment
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdf
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
 
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfResearch and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setup
 
Word Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample GenresWord Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample Genres
 
Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx
 
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
 
Influencer Marketing Power point presentation
Influencer Marketing Power point presentationInfluencer Marketing Power point presentation
Influencer Marketing Power point presentation
 
pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptx
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)
 

Segmentation Target Positioning

  • 1.  
  • 2.
  • 4. segmentation Geographic region Southern Asia Density Urban, Sub Urban, Rural Demographic Age 15- 64 Family Life Cycle Young Single, Single, Married, Older Gender Male, Female Income Rs 96,000 annually and Above Occupation Sales, Managers, BPO’s, Students, IT Professions, Technical, Proprietors, Education High School and Above Social Class Working Class, Middle Class, Upper Middle Class
  • 5.
  • 6.
  • 7.
  • 10. End of our presentation