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Entrepreneurship
    What it Takes to be Successful

            Notes by James P. Popino
From Entrepreneurship Lectures at Broward College
 TVO Industries, Inc.                               1
TVO Industries, Inc.
 TVO Industries, Inc. is a privately owned financial
  consulting and Merger and Acquisition firm
  committed to providing specialized advisory services
  and strategic planning to top management of public
  and private firms throughout the world. Our
  expertise is focused on successfully buying and selling
  companies and in capital formation services for our
  clients. Talk to us – it is likely the best investment
  you’ll ever make.
 James P. Popino, Managing Director
 jpopino@tvoindustries.com - p- (954) 423-2324
 www.TVOIndustries.com

                      TVO Industries, Inc.                  2
The Entrepreneur
                                  OBJECTIVES

                         ● The nature of entrepreneurship.

               ● What it takes to be a successful entrepreneur.

  ● The importance of choosing the right environment in which to
                             work.

● The process of setting personal goals according to your values,
              attitudes, needs, and expectations.

                       ● The sources of new business ideas.

● The advantages and disadvantages of part-time entrepreneurship.

TVO Industries, Inc.                                                3
Entrepreneurs are individuals who have the
  vision and ambition to reach goals that are
  beyond many of us.

  They come from all types of backgrounds

  They are active in all forms of enterprise



TVO Industries, Inc.                            4
● Controlling one’s destiny

● Independence from supervision

● Achieving great profits




TVO Industries, Inc.              5
Self-confidence

         Determination and perseverance
                    Creativity

                     Need to achieve

           Do you tend to be a daydreamer?

        Do routine chores make you restless?

                      Are you stubborn?

                    Do you like yourself?

Is making money your only goal in starting a business?

      TVO Industries, Inc.                               6
● Many are the children of self-employed parents.

● Many are descendents of immigrant parents or
grandparents.

● Many were enterprising in their youth.

● Many are the oldest child.

● Many state their prime reason for starting a business was to
be on their own and not work for someone else.


TVO Industries, Inc.                                             7
• What are your primary career ambitions?

    • Do you prefer changes in your work responsibility rather than
                    permanent, unchanging tasks?

                           • What do you dislike about your work?

                  • Is it important for you to receive recognition?

              • When do you feel the most fulfilled by your work?

● What intangible characteristics of a career are most important to you?


    TVO Industries, Inc.                                              8
What’s Most Important?

 Income
     Retained earnings
     Return on investment


 Personal Satisfaction


 Status
         TVO Industries, Inc.   9
Personal Desires
 What kind of work excites you?
 How do you feel about working with people?
 How much time do you want to devote?
 How involved do you want to be?
 Do you like to travel?
 Do you like to work at night?
 Do you want to work full time?



  TVO Industries, Inc.                         10
SWOT
                 Strengths – Weaknesses -
                  Opportunities - Threats

 Abilities and talents


 Inventory of skills


 Financial capabilities




 TVO Industries, Inc.                       11
STRENGTH/WEAKNESS
 Capabilities? 
 Competitive advantages? 
 USP's (unique selling points)? 
 Resources, Assets, People? 
 Experience, knowledge, data? 
 Financial reserves, likely returns? 
 Accreditations, qualifications, certifications? 
 Processes, systems, IT, communications? 
 Cultural, attitudinal, behavioural? 
               TVO Industries, Inc.                  12
OPPORTUNITIES
 Market developments?
 Competitors' vulnerabilities?
 Industry or lifestyle trends?
 Technology development and innovation?
 New markets, vertical, horizontal?
 Tactics - surprise, major contracts, etc?
 Business and product development?
 Partnerships, agencies, distribution?


               TVO Industries, Inc.           13
THREATS
 Legislative effects?
 Environmental effects?
 IT developments?
 Market demand?
 New technologies, services, ideas?
 Sustaining internal capabilities?
 Loss of key staff?
 Sustainable financial backing?
 Economy - home, abroad?
              TVO Industries, Inc.     14
SWOT




TVO Industries, Inc.   15
The Business Plan
 A business plan serves as a manual to help the 
 entrepreneur during the design and start-up phases of 
 the business. 

 It also states the entrepreneur’s expectations, which 
 serve as criteria by which business performance can 
 be periodically evaluated.



   TVO Industries, Inc.                                    16
The Business Plan
 COVER SHEET


 STATEMENT OF PURPOSE


 TABLE OF CONTENTS


 EXECUTIVE SUMMARY


TVO Industries, Inc.                       17
The Business Plan (continued)
                             Sections
 1.        Concept History and Background
 2.        Goals and Objectives
 3.        Marketing Plan
 4.        Legal Requirements
 5.        Form of Ownership
 6.        Financial Plan
 7.        Organization, Management, and Staffing Plan
 8.        Special Considerations

 TVO Industries, Inc.                                     18
Links
 http://ecorner.stanford.edu/authorMaterialInfo


http://academicearth.org/lectures/choosing-your
http://ecorner.stanford.edu/authorMaterialI
 nfo.html?mid=2325


TVO Industries, Inc.                        19
INTERNET TOOLS
 WEB SITE
   SEE – WWW.TVOINDUSTRIES.COM


 EMAIL ADDRESS
    USE – JPOPINO@TVOINDUSTRIES.COM


 BLOG
    SEE  - JPOPINO@BLOGSPOT.COM


   LINKEDIN.COM – FACEBOOK.COM – ETC.
            TVO Industries, Inc.         20
ELEVATOR SPEECH
 Brief Commercial


 When to Use It


 Elements of an Elevator Speech


 Tips for Developing Your Speech


 Avoid These Mistakes
             TVO Industries, Inc.   21
For A Project Manager
 “I translate the Tower of techno-Babble. I'm Paul 
 Coker.
 Some companies call my job project management or 
 technical team leading. I help teams reach their goal 
 better/faster/cheaper by welding radically different 
 perspectives into a single team effort, avoiding wasted 
 or dead-end efforts. Do you know of any companies 
 that might need that kind of leader for a team of tech 
 specialists?”  


              TVO Industries, Inc.                      22

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Entrepreneurship To Be Successful

  • 1. Entrepreneurship What it Takes to be Successful Notes by James P. Popino From Entrepreneurship Lectures at Broward College TVO Industries, Inc. 1
  • 2. TVO Industries, Inc.  TVO Industries, Inc. is a privately owned financial consulting and Merger and Acquisition firm committed to providing specialized advisory services and strategic planning to top management of public and private firms throughout the world. Our expertise is focused on successfully buying and selling companies and in capital formation services for our clients. Talk to us – it is likely the best investment you’ll ever make.  James P. Popino, Managing Director  jpopino@tvoindustries.com - p- (954) 423-2324  www.TVOIndustries.com TVO Industries, Inc. 2
  • 3. The Entrepreneur OBJECTIVES ● The nature of entrepreneurship. ● What it takes to be a successful entrepreneur. ● The importance of choosing the right environment in which to work. ● The process of setting personal goals according to your values, attitudes, needs, and expectations. ● The sources of new business ideas. ● The advantages and disadvantages of part-time entrepreneurship. TVO Industries, Inc. 3
  • 4. Entrepreneurs are individuals who have the vision and ambition to reach goals that are beyond many of us. They come from all types of backgrounds They are active in all forms of enterprise TVO Industries, Inc. 4
  • 5. ● Controlling one’s destiny ● Independence from supervision ● Achieving great profits TVO Industries, Inc. 5
  • 6. Self-confidence Determination and perseverance Creativity Need to achieve Do you tend to be a daydreamer? Do routine chores make you restless? Are you stubborn? Do you like yourself? Is making money your only goal in starting a business? TVO Industries, Inc. 6
  • 7. ● Many are the children of self-employed parents. ● Many are descendents of immigrant parents or grandparents. ● Many were enterprising in their youth. ● Many are the oldest child. ● Many state their prime reason for starting a business was to be on their own and not work for someone else. TVO Industries, Inc. 7
  • 8. • What are your primary career ambitions? • Do you prefer changes in your work responsibility rather than permanent, unchanging tasks? • What do you dislike about your work? • Is it important for you to receive recognition? • When do you feel the most fulfilled by your work? ● What intangible characteristics of a career are most important to you? TVO Industries, Inc. 8
  • 9. What’s Most Important?  Income  Retained earnings  Return on investment  Personal Satisfaction  Status   TVO Industries, Inc. 9
  • 10. Personal Desires  What kind of work excites you?  How do you feel about working with people?  How much time do you want to devote?  How involved do you want to be?  Do you like to travel?  Do you like to work at night?  Do you want to work full time? TVO Industries, Inc. 10
  • 11. SWOT Strengths – Weaknesses - Opportunities - Threats  Abilities and talents  Inventory of skills  Financial capabilities TVO Industries, Inc. 11
  • 12. STRENGTH/WEAKNESS  Capabilities?   Competitive advantages?   USP's (unique selling points)?   Resources, Assets, People?   Experience, knowledge, data?   Financial reserves, likely returns?   Accreditations, qualifications, certifications?   Processes, systems, IT, communications?   Cultural, attitudinal, behavioural?  TVO Industries, Inc. 12
  • 13. OPPORTUNITIES  Market developments?  Competitors' vulnerabilities?  Industry or lifestyle trends?  Technology development and innovation?  New markets, vertical, horizontal?  Tactics - surprise, major contracts, etc?  Business and product development?  Partnerships, agencies, distribution? TVO Industries, Inc. 13
  • 14. THREATS  Legislative effects?  Environmental effects?  IT developments?  Market demand?  New technologies, services, ideas?  Sustaining internal capabilities?  Loss of key staff?  Sustainable financial backing?  Economy - home, abroad? TVO Industries, Inc. 14
  • 16. The Business Plan  A business plan serves as a manual to help the  entrepreneur during the design and start-up phases of  the business.   It also states the entrepreneur’s expectations, which  serve as criteria by which business performance can  be periodically evaluated. TVO Industries, Inc. 16
  • 17. The Business Plan  COVER SHEET  STATEMENT OF PURPOSE  TABLE OF CONTENTS  EXECUTIVE SUMMARY TVO Industries, Inc. 17
  • 18. The Business Plan (continued) Sections  1. Concept History and Background  2. Goals and Objectives  3. Marketing Plan  4. Legal Requirements  5. Form of Ownership  6. Financial Plan  7. Organization, Management, and Staffing Plan  8. Special Considerations TVO Industries, Inc. 18
  • 20. INTERNET TOOLS  WEB SITE  SEE – WWW.TVOINDUSTRIES.COM  EMAIL ADDRESS  USE – JPOPINO@TVOINDUSTRIES.COM  BLOG  SEE  - JPOPINO@BLOGSPOT.COM  LINKEDIN.COM – FACEBOOK.COM – ETC. TVO Industries, Inc. 20
  • 21. ELEVATOR SPEECH  Brief Commercial  When to Use It  Elements of an Elevator Speech  Tips for Developing Your Speech  Avoid These Mistakes TVO Industries, Inc. 21
  • 22. For A Project Manager  “I translate the Tower of techno-Babble. I'm Paul  Coker. Some companies call my job project management or  technical team leading. I help teams reach their goal  better/faster/cheaper by welding radically different  perspectives into a single team effort, avoiding wasted  or dead-end efforts. Do you know of any companies  that might need that kind of leader for a team of tech  specialists?”   TVO Industries, Inc. 22