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If you go to the gym once a month,
it doesn't help you. If you go
multiple times a week, it helps you.
If you eat well once a month, it
doesn't help you.
The same thing goes with content. If
you do a podcast every so often,
whenever you get the creative itch,
you're not really helping anyone
because it's just too random. There's
no strategy around it.
- Anthony Fasano, Engineering
Management Institute

Published in: Marketing
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