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Purchase decisions in
      information age
Jelena Jovanović (Miss Cybernaut) ©
transfer information freely
3 types of web content:

 editorial
 commercial
 user-generated
The Clones
Purchasing fans
   and likes
PRIVACY?!
Warp Speed
who is trustworthy?
        PR agencies
    Community managers
            Ads
   Bloggers and blogesses
       Government 2.0
        Evangelists
          Friends
           Family
Unlimited possibilities?
      Seriously?
P. Drucker: Transformation



   "Every few hundred years in Western History
        there occurs a sharp transformation.
 Within a few short decades, society rearranges
itself : its worldview (paradigm), its basic values,
 its social and political structures, its arts, its key
                      institutions.
       Fifty years later there is a new world.”
              Post Capitalist Society
transfer information freely
      Do you feel it :-)
     twitter: Miss Cybernaut ©
         Facebook: jjpress
    Linked in: jelenajovanovicc

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ABC New Media Summit 28. October 2011