Mission Belts are cool new business that was on ABC's Shark Tank and became a hit after getting a deal with Daymond John. Instead of holes, they use a ratchet system for a perfect fit. They're also stylish and the cost goes toward ending world hunger.
Mission Belts Intro
Mission Belts are just another really cool business idea that
an entrepreneur came up with and brought to Shark Tank.
It's funny how many people will watch Shark Tank episodes
on TV and see products that seem so simple, yet genius
like the mission belt, and wonder, "Why didn't I think of
How Did Mission Belts Get Their Names?
Mission Belts got their name because every time one is
bought, some of the money goes towards missions to end
world hunger in foreign countries where they actually give
the starving people the tools and know-how they need to be
self sufficient and provide for themselves. It isn't just about
the money with this homerun-hitting product.
How Did Mission Belts Start?
A man named Nate Holzapfel co-founded the company with
the idea of making a belt that fit just right every time you
wore it by eliminating belt holes. These belts had a ratchet
system that made sure you belt fit exactly how you wanted
it to. They are also clean and stylish. These belts have
many different colors and designs to suit you. Plus, when
you buy one, you help towards ending world hunger in the
Taking It To Shark Tank
Before going on Shark Tank, the Mission Belts sold for $39,000 in 3 months, with Nate being the only employee trying
to package them and ship them to customers. Nate needed a way to get Mission Belts mass produced and marketed to
more customers around the world to make it the business he knew it could be.
He took the Mission Belts idea to Shark Tank and got a deal with the perfect fit for his company. Daymond John
decided to offer Nate $50,000 for 37.5% ownership in the company, plus a licensing deal for their unique no-holes
ratchet belts. With Daymond John's success in the fashion industry, this proved to be the perfect deal for both sides.
Even if you don't get a deal on Shark Tank though, just getting on the show at all can dramatically increase sales. In
fact, Mission Belt Co. sold $180,000 worth of belts the very first night after airing on ABC's Shark Tank. Within a month,
they became a million dollar company.
Where Mission Belt Co. Is Now
This proved to be one of the best businesses in Shark Tank history so far.
They're projected make $5 million within 6 months of airing and Daymond John
is looking really smart for investing in the Mission Belts idea. They sold over
50,000 units shortly after its deal with Daymond as well.
They even have over 20 employees and Mission Belt Co.'s own facility. Nate
made the facility in his own community so he could even provide jobs to the
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