43. “Exercise is boring”
Goes to Pole Dancing classes
Goes to CrossFit
Watches YouTube exer. videos
Uses “Zombies, Run” app
Uses “7 min. workout” app
Takes Cardio Hip Hop classes
Tweets about new Pole Dancing class
Comments on a CrossFit blog
Gives feedback on “Zombies, Run” app
Yelp review on Cardio Hip Hop classes
Joins exercise Meetup Group
67. Lean Startup Founders “How do I do Lean Startup?”
Lean Startup LinkedIn Group
LSM Facebook group members
Blog readers 8/198/128/7
8/10 8/15 8/22
9/78/298/24
89. How to find
Product-Market Fit
FOCUS
Framework
S
O
F
C C
F
U
U O
1. Concrete steps
1 2
3 4
56 ...
2. Orders the steps 3. Exercises & tools for
each step
90. 1. Lifetime video access
2. Electronic copy of FOCUS ($99)
3. Mentoring
Upgrade to Silver
Everything: $99
91. 1. Lifetime video access
2. Electronic copy of FOCUS
3. Mentoring
4. Print or Video version of FOCUS ($499)
Upgrade to Gold
Everything: $299