Getting Your first customers
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What are Early Adopters, how do you find them and how do you convert them?
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Getting Your first customers
- 2. 1. Who are your first customers? 2. Where do you find them? 3. What do you ask them? Goals
- 3. Push the envelope Today We’re going to…
- 4. 1. Built with Love 2. Delay 3. Breaks? Refresh the page. 4. Feedback: Justin@CustomerDevLabs.com The Platform
- 6. 1. Who am I? 2. Who are your 1st customers? 3. Where can you find them? 4. How do you get them to buy? Agenda
- 7. WHO AM I?
- 10. ThingsWeStart
- 11. Success
- 13. Mentor Around the World San Francisco San Juan Seattle Lincoln Calgary Singapore Barcelona Paris London Sydney Zagreb San Francisco San Juan Seattle Lincoln Calgary Singapore Barcelona Paris London Sydney Zagreb
- 16. FOCUS Framework
- 17. ?’s
- 18. 1. Who am I? 2. Who are your 1st customers? 3. Where can you find them? 4. How do you get them to buy? Agenda
- 19. Customers don’t buy products. Customers buy solutions to problems.
- 20. Riskiet Assumption Who will your 1st Customers be?
- 21. Riskiet Assumption Who is going to Trust you?
- 22. Customers don’t buy products. Customers buy solutions to problems.
- 23. Riskiet Assumption People with problems You can solve. Your 1st Customers will be…
- 26. Startup founders “Not sure how to apply Lean Startup” Victory Start
- 27. “Not sure how to apply Lean Startup” Goes to Lean Startup Machine Pays for online courses Goes to Lean Startup Conf. Makes calls on Clarity Buy’s Ash’s Book Enrolls in Founder Institute Tweets about Lean Startup Machine Reviews online courses Leaves feedback on Clarity Amazon review for Ash’s Book Joins Founder Institute Meetup Group
- 28. What are Early Adopters? “Paying” to Solve It Know they Have It Have the problem Customers who…
- 29. 1. Who am I? 2. Who are your 1st customers? 3. Where can you find them? 4. How do you get them to buy? Agenda
- 30. Where are yours? Externally Observable Behavior Tweets about Lean Startup Machine Reviews online courses Leaves feedback on Clarity Amazon review for Ash’s Book Joins Founder Institute Meetup Group
- 31. Takeaways Where are your Early Adopters?
- 32. ?’s
- 33. 1. Who am I? 2. Who are your 1st customers? 3. Where can you find them? 4. How do you get them to buy? Recap
- 34. 1. Confirm there are Early Adopters 2. How they describe the problem 3. Emotions they want to change 4. Where they look for solutions Secret to Sales
- 36. 1. Confirm there are Early Adopters 2. How they describe the problem 3. Emotions they want to change 4. Where they look for solutions Secret to Sales
- 37. 1. Pitching your product 2. Asking if they’d use your product 3. Asking how much they’d pay Not the Secret
- 38. Rule #1 Don’t talk about your idea
- 39. Rule #2 Never ask about the future - “Would you use…” - “How much would you pay?”
- 40. 1. Confirm there are Early Adopters 2. How they describe the problem 3. Emotions they want to change 4. Where they look for solutions How do you…
- 42. Customers don’t buy products. Customers buy solutions to problems.
- 45. What are Early Adopters? “Paying” to Solve It Know they Have It Have the problem Customers who…
- 46. Where are yours? Externally Observable Behavior Tweets about Lean Startup Machine Reviews online courses Leaves feedback on Clarity Amazon review for Ash’s Book Joins Founder Institute Meetup Group
- 47. 1. Confirm there are Early Adopters 2. How they describe the problem 3. Emotions they want to change 4. Where they look for solutions Secret to Sales
- 48. Rule #1 Don’t talk about your idea
- 49. Rule #2 Never ask about the future - “Would you use…” - “How much would you pay?”
- 50. 1. Who am I? 2. Who are your 1st customers? 3. Where can you find them? 4. How do you get them to buy? 5. Free Stuff Recap
- 51. FREE STUFF #1
- 52. EMAIL COURSE
- 53. FREE STUFF #2
- 54. FOCUS Framework May 3rd $20 OFF
- 55. ?’s
- 56. FOCUS Framework May 3rd $20 OFF