This webinar was held on June 17, 2014. To view the video recording of the webinar, please visit: https://attendee.gotowebinar.com/recording/8376234970848030722
Presented by LeisureMedia360
Sponsored by the Virginia Tourism Corporation and the Virginia Hospitality and Travel Association.
1. Sponsored by The Virginia Tourism Corporation, The Virginia
Hospitality and Travel Association and LeisureMedia360
Welcome to
Content Marketing and
Tourism with Joe Pulizzi!
One lucky attendee will win an All-Access Pass to the Content Marketing World Conference & Expo in
Cleveland, Ohio on Sept 8-11! (Note: You must attend the ENTIRE webinar to be eligible.)
2. LeisureMedia360 has three loves. Our customers, our employees and the
products we deliver to our industry. All of us at Leisure look forward to working
with you on your project. Leisure is an experienced, trusted publishing partner
for local, regional and statewide travel, leisure and tourism clients. We’d like
to count you among them.
About LeisureMedia360
61. 1. Content and Social Owners Inside the Organization
2. Actively Share Visitor Content – Friday Fan Photos on
Web (republish on FB and Pinterest)
3. Influencer Fans Take Ownership – Facebook
4. 95% of Content Is Not Theirs
5. Develop a Consistent Publishing Schedule
6. Each Social Channel Has a Different Why and Story
7. Focused Energies on Those That Already Were
Passionate about Australia
