2. Lead female role: Makeup
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In terms of deciding how to style those featuring in the
video, we had to decide as a group what message the
video was portraying (as it is important to express this in
every aspect of the video.
To do this, we had to look at each character featuring in
out video separately.
Firstly, we focused in the lead singer/ star; in the video,
her role is concentrated on “helping the people” as the
song title suggests.
When discussing this, we decided it would then be
important for attention to be drawn more to her actions
rather than herself entirely, though at the same time,
we’d still have to find a way for her to stand out from the
crowd expressing her leading role.
This image fitted in perfectly with the look we were going for; very
After brainstorming this notion, we thought the makeup plain-faced with bold eyes.
should be bold but simplistic; an oxymoronic act which We also liked the colour blue when thinking about what colours
would be hard to achieve. Though after some careful
should be incorporated- it is a reflection of her sadness at the
consideration, we thought, in terms of makeup, attention sorrow of others in the video whom she is helping.
should be drawn to her eyes with the rest of her face
looking fresh and innocent.
More detailed close ups
“eyes are the gateway to the soul”- bringing out the
expression in her eyes, making them stand out, is the
simplest way to make her more noticeable as this is
generally the most striking aspect of a person’s face (and
the face is generally the first place we are drawn to when
observing a person).
When looking for inspiration, I came across a few images
that were in line with our “vision”:
3. Lead female role: Hair
As I mentioned before, the theme of the video is helping
others, as the title suggests. We want our lead to stand
out, but not over power the message being portrayed.
The genre of music also plays a role in styling options; as
the song is indie therefore it would correspond to the
genre if our lead was styled in and urban/street manor,
for example.
After researching into indie culture, we came across an
image we felt well suited the look we wanted to go for in
terms of hair styling.
A very simplistic look; wavy with a headband giving a
relaxed/chilled out almost “hippie” look. In styling it is
important for an overall look to interlink and correspond,
therefore we agreed on the idea of having the headband
matching the blue eye shadow.
4. Lead female role: Styling
Within the video, our lead will be helping a number of people she comes across. This could be financially in
some shots, but in others she will give them her own possessions. Our idea was that the lead would give
certain items of clothing to the people she helped on her journey to her destination.
Therefore, we plan to dress her in a simplistic dress which will be secluded buy a coat and scarf, and she’d have
a hat on her head to finish the look; example:
The idea is that she’d use each item (accept the dress of course) to fill a need i.e. she could offer her hat to a
busker so people could put money in, or a cold individual could be offered her scarf/coat etc.
The colour choices were based around the idea of purity; white being pure and black being tarnished. As the
video progresses and she helps those in need, it portrays her character becoming more purified and virtuous.
Though we have decided to use a red scarf- throughout the video we want all the main characters we film to
have some kind of link between each other; this link is the colour red. As the colour seeps in from scene to
scene, this red will be evident- we chose red because of its connotations with love, the leads actions an
expression of love.
5. Dancers
For the dancers, the look will be very simplistic.
STYLING:
- white, flowing attire (whether top and long skirt or dress as
depicted in the images)
HAIR:
- tied or pulled back so hair doesn’t disrupt dancers by getting
in their face + tied back hair will accentuate dancers facial
features and expressions captivated the viewer through the
emotion of what they are portraying through movement.
MAKEUP:
- As mentioned before, we plan to use the colour red to link
all our characters together. With the dancers, we are planning
to have bold red lips (with a smokey eye look shown on the
left). This will also create a nice contrast between the white
outfits; their features and emotion in their faces will stand
out, adding to the expression of their movements.
6. Plain white T shirt
After doing image research for
“homeless man” we saw a pattern
– very simplistic clothing often
accompanied by a woolly hat and
sleeping bag.
The image on the left is an
overview of these images; the
image we have decided to get
inspiration from.
The items the arrows are pointing
to are ones which we have decided
to use, with inspiration from the
image.
Plain white T shirt
Bomber jacket (black)
Sleeping bag (red)
Sleeping bag (red)
As mentioned previously, we are
using the colour red to link all those
in need together. This is why we
have decided to use a red sleeping
bag- it is a very prominent item
within his possessions therefore we
felt it made sense to use the
sleeping bag as the attention
drawer.
We decided the bottom half of his
body isn’t that important as it wont
be visible within the video. Despite
this, we decided he should wear
jogging bottoms for the comfort
factor and if would complete the
“homeless” look.
7. Image research into buskers brought about
images surrounded by adequately dressed
men; most wore shirts and trousers/jeans- a
very casual look.
Therefore, the outfit we decided to style our
busker in (shown on the right), is very
simplistic- shirt, jeans and comfortable shoes.
Continuing with our connotation of red, we
have decided to use a subtle red bow tie to
make the link, and also finish the indie look.
Research into our “abandoned child” was a
lot more tricky- there wasn’t really a specified
look which could make it a hard appearance
to portray.
After image researching, we cam across these
two images which helped us to decide- we
thought the posture and expression our child
would be giving off would be the major give
away of her societal position. A saddened
face accompanied by an oversized hoodie is
the look we decided on. She will actively be
showing signs of coldness i.e. shivering and
rubbing her arms with her hands.
We stumbled across the second image and
thought to use this as inspiration in order to
increase the prominence of the characters
look. Having our character behind a
gate/object that seems to lock them off from
society denotes their isolation and
almost traps them in their own
insufficiency.
Hence, these two images are the
inspiration for our “abandoned child”
RED: to link characters
CHIPPED: to show societal
status