Kate Bordwell
3 SlideShares 30 Followers 82 Followings
Personal Information
Organization / Workplace
Edinburgh, United Kingdom United Kingdom
Occupation
Head of Digital Strategy at The Union
Website
katebordwell.wordpress.com
About
Versatile, creative and experienced strategist. I think about how everything fits together. Understanding the business problem and the audience to develop strategy for products and campaigns.
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creativity strategic planning thinking ideas brand equator smw insights where do good ideas come from? social media week social media strategy eqtr smwgla strategy strategic process digital creative marketing and advertising marketing brief creative brief
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Presentations

(3)

7 things

12 years ago • 500 Views

Where do good ideas come from?

12 years ago • 736 Views

Where do good ideas come from (extended Social Media Week version)

12 years ago • 1309 Views

Likes

(46)
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Snook Methods | From user testing to digital prototyping

Snook • 8 years ago

The Self Service Economy

Steven Van Belleghem • 10 years ago

Why User Experience Matters | By UX Professionals from Centerline Digital

Centerline Digital • 9 years ago

Introduction to UX Design

Bill Tribble • 8 years ago

How I learned to stop worrying about the brand

Gareth Kay • 7 years ago

Cannes 2013 v4

Adrian Ho • 10 years ago

Google Firestarters - Good strategy is Purposeful, Precise, Prosaic and Profound (view on full screen)

Blonde • 8 years ago

21st Century Strategy

Clay Parker Jones • 8 years ago

Types of digital brief

Peter van Lanschot • 10 years ago

You can’t break down silos, but you can connect them

Christiaan Lustig • 9 years ago

Perfect Starts: How to Get the Right Traffic with a Content Audit

Michael King • 8 years ago

Email Strategy, Design and User Experience: Keys to Success

Intelligent_ly • 10 years ago

The People to Source Code Relationship : a Google Firestarters Provocation

Ian Fitzpatrick • 9 years ago

Digital Strategy Toolbox 2014

Julian Cole • 9 years ago

Modern Branding

Zeus Jones • 15 years ago

Services and Stories - why marketing and product innovation need to play nice

Andy Whitlock • 9 years ago

Relationship between planning and creative departments in advertising agencies

Bruno Araldi • 13 years ago

Strategic Planning In Advertising

Griffin Farley • 14 years ago

How To Do Propagation Planning

Griffin Farley • 13 years ago

Lessons in Propagation Planning 2009

Griffin Farley • 14 years ago

Building an agency fit for the multi-screen world 2012

tomchapman • 10 years ago

Digital Strategy Toolbox

Julian Cole • 11 years ago

Planning for Content Governance

Rick Allen • 11 years ago

The Future of Marketing: Make Things People Want or Make People Want Things?

John V Willshire • 11 years ago

Presentations from IPA Modern Briefing from 3rd July 2012

The_IPA • 11 years ago

Planner Gone Rogue: APG Singapore Talk

Heather LeFevre • 11 years ago

Design Principles: The Philosophy of UX

Whitney Hess • 12 years ago

10 Most Common Misconceptions About User Experience Design

Whitney Hess • 15 years ago

How to really make something

Made by Many • 13 years ago

The Stories We Construct

Stephen Anderson • 13 years ago
Personal Information
Organization / Workplace
Edinburgh, United Kingdom United Kingdom
Occupation
Head of Digital Strategy at The Union
Website
katebordwell.wordpress.com
About
Versatile, creative and experienced strategist. I think about how everything fits together. Understanding the business problem and the audience to develop strategy for products and campaigns.
Tags
creativity strategic planning thinking ideas brand equator smw insights where do good ideas come from? social media week social media strategy eqtr smwgla strategy strategic process digital creative marketing and advertising marketing brief creative brief
See more