بناء الهوية الرقمية 2021 | Personal branding 2021
خالد الأحمد
ما هو النمو المتسارع؟
تمرين الجوهاري للتعرف على نقاط القوة لدينا
ما هي المهارات التي نستطيع العمل على صقلها من جديد
لنعيد اكتشاف منصة لينكدإن
20. What are my Strength point?
اﻟﻘﻮة؟ ﻧﻘﺎطﻫﻲ ﻣﺎ
21. In which areas of work do I excel?
اﻟﻌﻤﻞ ﻣﺠﺎﻻتأي ﻓﻲ
أﺗﻔﻮق؟
What characteristics have others
complimented me on?
اﻵﺧﺮون؟ﻋﻠﻴﻬﺎ أﺛﻨﻰ اﻟﺘﻲاﻟﺨﺼﺎﺋﺺ ﻫﻲ ﻣﺎ
Which projects can I spend hours on
without feeling overwhelmed or tired?
ﺑ اﻟﺸﻌﻮردون ﻓﻴﻬﺎ ﺳﺎﻋﺎت ﻗﻀﺎء ﻳﻤﻜﻨﻨﻲ اﻟﺘﻲ اﻟﻤﺸﺎرﻳﻊﻫﻲ ﻣﺎ
ﺎﻟﺘﻌﺐ
؟
22. What are my Weakness points?
اﻟﻀﻌﻒ؟ ﻧﻘﺎط ﻫﻲ ﻣﺎ
23. Do I have traits that hold me back
from doing my role?
دوري؟أداء ﻣﻦ ﺗﻤﻨﻌﻨﻲﺳﻤﺎت ﻟﺪيﻫﻞ
What is my biggest self-doubt,
professionally?
ﻣﻬﻨﻴﺎ؟ ،ﻧﻔﺴﻲ ﻓﻲ ﺷﻚ أﻛﺒﺮﻫﻮ ﻣﺎ
Which projects have others had to help
me with repeatedly?
ﻣﺘﻜﺮر؟ ﺑﺸﻜﻞﻓﻴﻬﺎﻣﺴﺎﻋﺪﺗﻲ اﻵﺧﺮﻳﻦﻋﻠﻰ ﻛﺎن اﻟﺘﻲ اﻟﻤﺸﺎرﻳﻊﻫﻲ ﻣﺎ
24. What are my Values?
ﻟﻲ؟ اﻟﻤﻬﻤﺔ اﻟﻘﻴﻢﻫﻲ ﻣﺎ
85. How To Get
LinkedIn All Star
Status
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
86. 1. Add a high quality
LinkedIn profile
picture
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
A person only needs a 33 millisecond glance at your
picture to form a first impression that includes
evaluations of “trustworthiness, status, and attractiveness.”
LinkedIn’s profile picture dimensions are 400 x 400 pixels.
The maximum profile picture file size is 8mb
• Headshot
• Square in size
• Dressed as your job culture
• Smile and look dependable
• No distracting background
• No snapchat filters
• No Selfies
88. 2. Use a custom
LinkedIn URL (with
some variation of
first & last name)
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
Ideally, you want to use some combination of your
full name. Mine is Khaled ElAhmad so any of these
combos would work great:
linkedin.com/in/KhaledElAhmad
linkedin.com/in/KElAhmad
linkedin.com/in/ElAhmadKhaled
linkedin.com/in/KhaledSElAhmad
90. Fill out your
LinkedIn “About”
section
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
• Choose the KeywordsYou Wantto beFound For,
butDon’tuse industry jargon or buzzwords
• Write inaNarrative Format. ( Use "I"not "KhaledElAhmad" )
• Mention TOP BRANDSyou worked with
• Mention TOP TOOLS you are expertin
• Whatis yourvalueproposition
• EndWithaCall toAction
• Includecontact information
91. 6. Add at least
3 positions
(current + 2
previous)
to your Work
Experience section
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
92. 9. Connect with at
least 500 people
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
93. Tip: LinkedIn Cover
Photo ideas To
Make Your Profile
Stand Out
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
Data shows that humans only remember 20% of what they read,
but they remember 80% of what they see
our brains process visuals up to 60,000x faster than text!
90%+ of LinkedIn profiles use the default LinkedIn Cover photo.
1. Define a purpose for your LinkedIn profile
2. Use a photo that directly relates to your career or industry
3. Show off a personal accomplishment
4. Show your company pride
5. Or your city pride
Text:
Your elevator pitch and goals in two lines or less
A link to your personal website, if you have one
Links to your portfolio, projects you’ve worked on, or your resume
94. Tip: LinkedIn
Recommendations
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
How to get people to give you Recommendations on LinkedIn:
My #1 LinkedIn tip is: Give recommendations to receive recommendations.
LinkedIn Recommendation Template:
[Descriptive Phrase] is the what comes to mind when I think about [Your Name].
I’ve had the pleasure of knowing [Your Name] for [Length of Time], during which
[Description of Working Relationship]. Above all, I was impressed with [Your Name]’s ability
to [Something That Makes You Stand Out]. And, of course, his/her [Personality Trait].
[Your Name] would be a true asset for any positions requiring [1-2 Skills Needed For The Position]
and comes with my heartfelt recommendation.
You can ask for recommendations offline:
- Leaving your job? Ask people in person.
- Finished a project? Send them the above template.
- Had coffee with someone who asked how they can help? You got it!
95. Free Tools:
Get your profile
scored by
“Resume Worded”
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
https://resumeworded.com
a) Open https://resumeworded.com/ and sign up here (no worries, it’s free)
b) Choose LinkedIn ProfileReview
c) Go to your LinkedIn Profile,click “More” and “Save to PDF”
d) Save it and upload to Resume Worded
e) Check your Score and if somewhere it’s not 10/10 click on that block to find out what
exactly should you improve
96. Free Tools:
Get your profile
scored by “Social
Selling Dashboard”
Shusmo.me | Khaled@DigiArabs.com | @Shusmo
https://www.linkedin.com/sales/ssi
99. Shusmo.me | Khaled@DigiArabs.com | @Shusmo
Tip: Turn OFF
[People Also
Viewed]
1- Click the Me icon at top of your
LinkedIn homepage.
2- Click Settings & Privacy.
3- Click the Account preferences section
on the left rail.
4- Click Change next to Viewers of this
profile also viewed.
5- Toggle to the left or right to select No
or Yes respectively.