2012 sample investor preso

NewCo Overview Jan 26, 2012 Why is this here????? Presented to InvestCoVentures, Jan 16 2012 2012 Example Investor Pitch Deck for start-ups From www.ReOverThinking.com @kipmcc @reOverThinking SLIDE #1

Agenda and Company Snapshot ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Company Snapshot Presented to InvestCoVentures, Jan 16 2012 SLIDE #2 What do we do? Here ’s where you get to put what you do, who you do it for and why that matters in one thin sentence. Target markets List your target customers (today & future) by big-name categories like and “health care,” “IT” or similar Partners & Customers List actual partners and customers that you ’ve had material conversations with Employees List FTE and contractors separately; note founders vs. employees if appropriate Investors Friends, family, anyone else? Founded Q? 2010 Headquarters Austin, Texas 2011E Financials Bookings: $xyz million Revenue: $xyz million Expense: $xyz thousand

Team and Roles ,[object Object],[object Object],[object Object],[object Object],[object Object],Presented to InvestCoVentures, Jan 16 2012 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],John Doe, CEO Jane Buck, CTO Founder #3, role Picture, etc. SLIDE #3

Today’s Problem is Big & Difficult ,[object Object],[object Object],[object Object],[object Object],$$$$ SLIDE #4A: The Prototype “problem” slide Well-known, clearly-defined target customers… … have a big, valuable problem that’s core to their success! And this end-state is a clearly virtuous position that we just might be able to help with. cloud big data mobile Presented to InvestCoVentures, Jan 16 2012

The Security Risk Gap is Growing Exponentially ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Time, Business Growth Security Demands New security demands exceed IT capacity SLIDE #4B $2B lost in 2004 alone! Presented to InvestCoVentures, Jan 16 2012 Security Risk Gap IT Security Capacity IT Security Capacity

Current Service Provider Challenges (2001) ,[object Object],[object Object],[object Object],[object Object],[object Object],Broadband providers face many obstacles today: SLIDE #4C Presented to InvestCoVentures, Jan 16 2012 Service Activation Service Execution Service Creation Network Intelligence Invoke Manage Enable

Our Solution is Valuable & Proprietary ,[object Object],[object Object],[object Object],[object Object],[object Object],Our Solution Ties It Together SLIDE #5A: The Prototype “solution” slide For these customers that can’t wait to buy it! … with an efficient go-to-market that we’ll talk more about in a minute. cloud big data mobile GTM Presented to InvestCoVentures, Jan 16 2012

Product Demo or Product Line SLIDE #5B Intrusion Prevention Bridges The Gap Presented to InvestCoVentures, Jan 16 2012

Broadband Service Management ,[object Object],[object Object],[object Object],[object Object],Before Our Product After + Cost Service Mgmt SLIDE #5C Presented to InvestCoVentures, Jan 16 2012

Budgets Allocated & Re-directed for IPS ,[object Object],[object Object],IT Security: $10B TAM SLIDE #6A Presented to InvestCoVentures, Jan 16 2012 North Am IT Security Market $ $ $ $ $ $ $ DDoS

We Target US Online Retailers 104,755 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],TAM: $2.4 billion & growing at 15% annually - source: blah blah Research, June 2011 SLIDE #6B Presented to InvestCoVentures, Jan 16 2012

Next Generation Home Security Market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],2011 2015 $31B 80M HH ’s Traditional Home Security $47B 90M HH ’s ,[object Object],[object Object],[object Object],$7.5B 11M HH ’s $38B 88M HH ’s Presented to InvestCoVentures, Jan 16 2012 Source: Xyz research SLIDE #6C

Product, Vision – THE SLIDE Phase One Name Product #3 Product #4 Product #1 So lution Thingy Product #5 Nifty bundle of stuff What you do in Phase 2 The BIG problem / solution relative to your vision The Phase One Problem, Solution Pithy but logical business / challenge / solution evolution over time Real, today Real, tomorrow Real in the future The Past The Future Phase Two Name Phase Three Name (aka your vision) Presented to InvestCoVentures, Jan 16 2012 SLIDE #7A

BroadJump’s Product Vision (2001) Deployment Acceleration Virtual Truck™ Qualifier Virtual Truck™ Installer Manage the Service Differentiate the Service Activate the Service Cost savings delivered throughout the broadband subscriber lifecycle Subscriber Management Value-Added Service Delivery Presented to InvestCoVentures, Jan 16 2012 CorrectConnect TM Service Access Manager™ ControlWorks™ Fulfillment Engine Virtual Truck Agent™ SLIDE #7B

Progress and Milestones Presented to InvestCoVentures, Jan 16 2012 SLIDE #8A

Traffic and Customers by Channel ,[object Object],[object Object],[object Object],[object Object],[object Object],Chan#1 Chan#2 Chan#3 Chan#4 Chan#5 Chan#6 Traffic by Channel Customers by Channel SLIDE #8B

Customer Acquisition Organic Email Mktg SEM 100% 4.14% 0.61% of visits to website become Paying Customers 2.02% 95.9% bounce rate Landing page Sign-up for service Activation With limited data, acquisition costs are trending lower due to better conversion rates post activation SLIDE #8C

Other business metrics Presented to InvestCoVentures, Jan 16 2012 SLIDE #9

Competition, Secret Sauce, Differentiation Presented to InvestCoVentures, Jan 16 2012 SLIDE #10

Current Customers, Partners, Discussions ,[object Object],[object Object],[object Object],Customers Pipeline Partners Presented to InvestCoVentures, Jan 16 2012 SLIDE #11

Financial Information & Projections Headcount 2 2 3 3 4 4 Presented to InvestCoVentures, Jan 16 2012 SLIDE #12

Financing Details ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Presented to InvestCoVentures, Jan 16 2012 SLIDE #13

Thank you. Presented to InvestCoVentures, Jan 16 2012 2012 Example Investor Pitch Deck for start-ups From www.ReOverThinking.com @kipmcc and @reOverThinking SLIDE #14

2012 sample investor preso

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