Analysis of two Source Code Posters Kirsty Salisbury

1. Kirsty Salisbury

3.  The source code poster has a dark grey colour scheme. The colour grey
is used as it connotes to a mysterious setting, which makes the audience
wonder what is in the grey background, and therefore makes them want
to find out and see the film.
 The fact the protagonist is holding a weapon gives the audience a hint of
what the film is going to involve, as the gun connotes to violence the
audience will know what genre of film it is going to be and be drawn to
watch it.
 The protagonist is also running away from the ground which is
disappearing, also making the audience question why the ground is
falling away from him. The ground itself are pictures of what we perceive
as his memories, as they are like still images of perhaps his past. This
links to the kind of storylines psychological thrillers involve, therefore
the audience know what to expect when they go to see the film.
 The font the title is in is a block text font, which gives off a serious kind
of look, as does the conventional thriller protagonist suit he is wearing,
and portrays the seriousness of the plot the film will have.
 The tagline of the poster is designed to make the audience wonder why
every second should count. It draws audiences in and makes them want
to view the film.

5.  The colour scheme of the second source code poster is a variety of
blues, and it seems to be comes from a breaking kind of wall, the wall
seems to be fading away as if the character is passing through a
dimension of some kind, which is something audiences would link with
other psychological thrillers, so they have an idea what the film is going
to be about.
 Also in the background of the picture the wall is curved the way a
London underground tube wall is, which could give a hint of where the
film is going to be set, and could attract audiences living in London or
those using similar transport to tubes.
 The title of the film stands out as it is red, which contrasts the colour
scheme and draws the eye to it, another part of the poster that is red is
the release date, letting the audience know the important information of
when it is coming out. Another text written in red is the ‘from the
director of MOON’, if the audience has seen the film moon and liked it,
they are likely to be attracted to this film.
 Another bit of text that will attract audiences is the names of the actors
that have been placed in the centre of the poster so it is easier for
people to notice. They may enjoy or even find the actors involved in the
film attractive and may want to go and see the film for these reasons.