You might feel that creating a website is sufficient, and there is no need of putting efforts into maintaining it. Even if it is cumbersome, optimization can only enhance the online presence so that it shines distinctively. Forget about what mistakes you committed last year, it is the time to think about it in 2016

1. IS YOUR WEBSITE READY FOR 2016

2. Overview
You launched the website last year and expected a huge
success. Leave apart an overwhelming hit; it did not get
even a lukewarm response! Isn’t it quite surprising and
disappointing? Yes, it is! However, the majority of website
owners experience the same thing because they do not
optimize it.

3. However, the majority of website owners
experience the same thing because they do not
optimize it. Non-optimized website is invisible to
the customers. They don’t find it in the search
result of the web browser. In a situation where 80
percent consumers decide about a website based on
the search result, keeping a website not optimized
is a crime.

4. Optimization is Essential and Inevitable, You don’t Have a Choice!
You might feel that creating a website is
sufficient, and there is no need of putting
efforts into maintaining it. Even if it is
cumbersome, optimization can only
enhance the online presence so that it
shines distinctively. Forget about what
mistakes you committed last year, it is the
time to think about it in 2016. You want
excellent results and great profitability
from the online business.

5. • Prepare for it first
• Find out the audience you want to attract
• Look at the content once again
• Use white paper and newsletter
• You should focus on the target audience in
2016
Smart and Advanced Tips

6. 1. Prepare for it First
Setting up a website, and informing others about the very existence of it is a
big challenge. You are supposed to market it as much as possible. Use all
possible resources to popularize it. Set up a business plan and get the best
website designed. It should give a professional feel.
Smart and Advanced Tips

7. Smart and Advanced Tips
The website design is closely associated with the target audience. Website for
small and medium businesses should be informative and user-friendly.
Seasoned web designers use relevant designs to cater the needs of their clients
2. Find out the Audience you Want to
Attract

8. Smart and Advanced Tips
It is impossible to get good visibility without a sound content strategy.
Optimize the text and images so that the content not only attracts footfall but
also improves your website ranking. Add appropriate call-to-action and
impressive copy writing to extract the maximum juice.
3. Look at the Content Once Again

9. Smart and Advanced Tips
Experts suggest that using Content Management System (CMS) helps in
updating the site and self-managing the content in an effortless manner. You
should create a content calendar that is an efficient way of managing tasks
and meeting deadlines.
3. Look at the Content Once Again (
Cont..)

10. Smart and Advanced Tips
In the year 2016, you should make use of two useful tools that you have been
always thinking about. Implement a monthly or quarterly newsletter. It is not
a tough task once start it. You just need to set-up a template, update the list of
contacts and get the newsletter created by some expert.
4. Use white paper and newsletter

11. Smart and Advanced Tips
Decide the schedule and follow it without fail. Similarly, white paper is another
useful way of gathering lead information. When your website created free
resources, people look it as a credible and trustworthy website. Of course, you
should plan it in advance. Write blogs about specific topics and produce the
content regularly
4. Use white paper and newsletter (
Cont...)

12. Smart and Advanced Tips
Half of the task is through once you decide about the target audience. A website
dedicated to new customers should use website designs that are informative and
user-friendly. A right choice of website design brings overwhelming success to
the website. Modern website designers keep advanced optimized design concepts
to make the website informative and useful. It attracts more customers than ever
before.
5. You should focus on the target audience in
2016

13. Smart and Advanced Tips
Half of the task is through once you decide about the target audience. A website
dedicated to new customers should use website designs that are informative and
user-friendly. A right choice of website design brings overwhelming success to
the website. Modern website designers keep advanced optimized design concepts
to make the website informative and useful. It attracts more customers than ever
before.
6. You should focus on the target audience in 2016
(Cont..)

14. Apart from the tips given earlier, consulting
the SEO expert will enhance the visibility and steer
the right audience to your website. A well-managed
SEO campaign does miracles. Even if you are
required to spend some money for it, the benefits
achieved are much higher than it.

15. THANK YOU
KNOWARTH Technologies Pvt. Ltd.
Address: 11, Aryan Corporate Park, Nr. Shilaj Railway Crossing,
Thaltej, Ahmedabad – 380059, Gujarat, INDIA
Email: marketing@knowarth.com | Website: www.knowarth.com
marketing@knowarth.com | www.knowarth.com