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Executive Presentation Skills

As presented to the class of 2017, New England School for Financial Studies.

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Executive Presentation Skills

  1. 1. Executive Presentation Skills New England School for Financial Studies Kristin Sundin Brandt President
  2. 2. About Executive Presentation Skills New England School for Financial Studies Sundin Associates
  3. 3. About Executive Presentation Skills New England School for Financial Studies Sundin Associates COCC Conference
  4. 4. Glossophobia Executive Presentation Skills New England School for Financial Studies 75% of people Intense anxiety Physical distress DEATH glossophobia.comSundin Associates
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  6. 6. Goals & Benefits Executive Presentation Skills New England School for Financial Studies Organize Lead Communicate Sundin AssociatesSundin Associates Learn
  7. 7. Audience Planning Design Technique Recommendations Questions Agenda Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates EmojiOne.com
  8. 8. Know Your Audience Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  9. 9. Know Your Audience Executive Presentation Skills New England School for Financial Studies Be Flexible How can I say it in 5? Lead with the Conclusion Sundin AssociatesSundin Associates
  10. 10. Know Your Audience Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Read the Room
  11. 11. Planning Executive Presentation Skills New England School for Financial Studies Outline Agenda Sundin AssociatesSundin Associates FOCUS
  12. 12. Planning Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates 10 Presentation Facts You Should Know SoapPresentations.com Facts are 20x more likely to be remembered if embedded in stories.
  13. 13. Planning Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Made to Stick Chip and Dan Heath Stories 63% Statistics 5%
  14. 14. Planning Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  15. 15. Planning Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Flash – 30 seconds Fast – 1 minute Descriptive – 2-3 minutes How to Time a Presentation The Public Speaker – QuickAndDirtyTips.com Leave time for discussion
  16. 16. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  17. 17. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  18. 18. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates IS IT COMPATIBLE?
  19. 19. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Thefinancialservices marketplaceisunlike anyother • Complex and competitive • Rigorously regulated • Customer-centric • Fast moving At Sundin Associates, we’ve devoted ourselves to serving financial service institutions since 1976. In that time, we’ve learned a lot about how banks and credit unions work. And how they win. Wegetit. Memberships • ABA Marketing Network • Massachusetts Bankers Association • New England Financial Marketing Association Speaking • ABA Bank Marketing School • ABA Bank Marketing Conference • New England School for Financial Studies • State Banking Associations Connecticut, Maine, Massachusetts, Texas, Washington State, Vermont We offer a degree of knowledge and experience that few organizations outside of banking can claim. You have more ways to connect with customers and prospects than ever before. Our clients look to Sundin for creative integrated marketing and communications solutions that encompass the full range of media. Our clients appreciate our proven ability to deliver results with creative based on rock-solid strategy – on time, on-budget and on-brand. Every medium. Print advertising and collateral Pictured: Utilizing commuter rail advertising to introduce new name and logo for MutualOne Bank Direct and database mailing Online and digital advertising Website and mobile development Social media consulting and management Broadcast, radio and outdoor Utilized throughout the year as both a sales and branding tool, Jewett City Savings Bank’s Annual Report introduced, and supported, our new branding campaign – Your Life. Your Bank – as well as communicated the Bank’s role supporting local businesses, families and community organizations. SAMPLES OF OUR WORK Collateral
  20. 20. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  21. 21. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  22. 22. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies
  23. 23. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies The World’s Worst PowerPoint Presentations PC World 75 = Handout 50 = Teleprompter Few to none = Perfect
  24. 24. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies The World’s Worst PowerPoint Presentations PC World
  25. 25. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies The World’s Worst PowerPoint Presentations PC World
  26. 26. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies The World’s Worst PowerPoint Presentations PC World
  27. 27. Sundin AssociatesSundin Associates One at a time Design Executive Presentation Skills New England School for Financial Studies
  28. 28. Discovery All projects begin with the discovery phase, whereby through conversation, a situation, problem, or potential opportunity is identified. Research & Analysis Sundin Associates aggregates data from a multitude of available sources, which may include client- provided data & reports and MCIF (if available). Through memberships or purchases, we also have access to the following resources Recommendation Recommendation may range from client-implemented solutions to full agency-developed campaigns. When agency intervention is recommended, we also include a quote and time frame for work required. Implementation Account team starts by developing a project plan and milestones, which are available for review and updating within the agency’s project management site. Throughout this phase, we continually check in with the client for feedback and final approval on the items created. Monitoring & Reporting We regularly monitor the quality of projects completed for clients as part of our ongoing client conversations. Depending on the specifics of the project, we monitor results of campaigns by utilizing a variety of tools, which enables us to help determine the ROI of a client’s projects. Leveraging these results, we are able to close the project management circle through the reporting phase, at which time the client and agency have an opportunity to review results. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  29. 29. Design Executive Presentation Skills New England School for Financial Studies Discovery Research & Analysis RecommendationsImplementation Results Sundin AssociatesSundin Associates 10 Presentation Facts You Should Know SoapPresentations.com People will remember 95% of what they hear and see
  30. 30. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates ThinkOutsideTheSlide.com
  31. 31. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates ThinkOutsideTheSlide.com
  32. 32. Focus on the insights Avoid spreadsheets Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates ThinkOutsideTheSlide.com Supplement with handouts
  33. 33. ThinkOutsideTheSlide.com Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  34. 34. StockFreeImages.com ThinkStock.com Internal Resources Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates ThinkOutsideTheSlide.com
  35. 35. Design Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates commonsensemedia.org
  36. 36. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies
  37. 37. Sundin AssociatesSundin Associates Design Executive Presentation Skills New England School for Financial Studies Google Images
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  39. 39. Full Sentences 48% Text Too Small 51% Reading Slides 72% Technique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Results of the 2013 Annoying PowerPoint Survey Think outside the slide
  40. 40. Technique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Results of the 2013 Annoying PowerPoint Survey Think outside the slide BORING
  41. 41. Visual 55% Vocal 38% Verbal 7% Technique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Now that we have your complete attention FastCompany.com
  42. 42. Make eye contact Speak clearly Move Technique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Now that we have your complete attention FastCompany.com
  43. 43. Sundin AssociatesSundin Associates Technique Executive Presentation Skills New England School for Financial Studies Notecards? Do not read or over rehearse
  44. 44. Use Humor Carefully Passion = Personality TechniqueTechnique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  45. 45. TechniqueTechnique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  46. 46. Sundin AssociatesSundin Associates Sleep Relax Exercise TechniqueTechnique Executive Presentation Skills New England School for Financial Studies 12 Most Successful Tips to Manage Presentation Nervousness, 12Most.com
  47. 47. Technique Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates Slow Down Breathe
  48. 48. Sundin AssociatesSundin Associates Technique Executive Presentation Skills New England School for Financial Studies Don’t be afraid to make mistakes Be Present. Not Perfect.
  49. 49. Sundin AssociatesSundin Associates Say Yes Watch Practice Review Recommendations Executive Presentation Skills New England School for Financial Studies
  50. 50. Sundin AssociatesSundin Associates Coach or Mentor Recommendations Executive Presentation Skills New England School for Financial Studies
  51. 51. Harvard Business Review Fast Company / Forbes / Inc ThinkOutsideTheSlide.com PowerPointNinja.com Quick & Dirty Tips TedX Resources Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  52. 52. PowerPoint doesn’t kill presentations. People do. Remember Executive Presentation Skills New England School for Financial Studies Sundin AssociatesSundin Associates
  53. 53. Thank you! Kristin Brandt, President kristin@sundininc.com

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