This is my presentation that I am giving/gave (depending on when you read this) at the Lunch and Learn for the Los Angeles South Chamber. I would love to hear from you. drop me a line at info@theseoqueen.net or book a Reach More Clients Power Session at https://www.theseoqueen.net/reach-more-clients-power-session/

1. How to Attract and Engage Your Best
Prospects Online
Wednesday December 13, 2017

2. Introduction
My name is Zhe L. Scott. My mission is to empower
businesses to reach their full revenue potential through
demand generation and demand optimization. THE SEO
QUEEN help companies get their share of the 1.2 Trillion
Searches that are happening on Google alone, and get to
the top of their niche. Please connect with me on
Facebook and Twitter for more great content.
#ZheTheSeoQueen
@ZheTheSeoQueen Facebook.com/theseoqueen
Facebook.com/groups/theseoqueen
2

3. www.theseoqueen.net/contact-seo-queen

4. SEO Training 2017
Available on And
Paperback

5. How to Get FREE
“Google Page 1 Website Traffic”
to your website WithOUT
paying $100s per click and
without hiring an expensive
copyrighter.

6. My Goal….

7. If You Stay Until The End….

8. Bonus at the End
If you stay until the end I will
giveaway 1 month membership in
the new The Seo Queen University
Marketing Program launching
January 2018

9. What Makes The SEO Queen
Different?

10. Epoxy Pro
Keyword Position
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11. Precision Pliers

12. The Post Guard

13. Jovinno

14. Jovinno

17. Zhe L. Scott, The Seo Queen
• Over 20 years Digital Marketing
and Sales experience
• Generated Millions of dollars for
hundreds of companies via digital
marketing and SEO strategies

18. The 3 Secrets….
• Secret #1 – You can use your existing website
content to create authoritative backlinks
• Secret #2 – You can create engaging and
unique content fast to link to your site
• Secret #3 – Google has a tool you can use to
track your backlink profile.

19. You Will Learn
• What is a Link?
• Why is it important?
• Link Building Vocabulary
• Anatomy of a Link
• Quick and Easy Links
• Q&A

20. What is a Link?

21. Internal Link

22. Why Link Building Is Important

23. Why Link Building Is Important

24. Things to Remember
• Are The Links from trusted, quality, and
respected websites?
• Do Links point at pages that contain the
keywords that you want to be ranked for?
• Do you have a lot of high quality links?
• Are your website pages linked to each other
using your keyphrases?
• Have you avoided paying for links?
• Have you avoided spamming blogs, forums, and
other places with your links?

25. Link Building Vocabulary Overview
• Anchor Text
• A Href Tag
• Trust Flow
• Citation Flow
• Domain Authority

26. Trust & Citation Flow
• Trust: is one of the Majestic Flow Metrics,
which is weighted by the number of clicks
from a seed set of trusted sites to a given URL,
or Domain.
• Citation: is one of the Majestic Flow Metrics,
which is weighted by the number citations to
a given URL, or Domain.

27. Google Backlink Profile

28. Amazon Backlink Profile

29. July 2017

30. December 2017

32. #1 Secret….PINTEREST
• Secret #1 – You can use your existing website
content to create authoritative backlinks
1. Create a Business Pinterest Page
2. Confirm Your website with Pinterest
3. Make sure every page of your website has a pic
4. Pin every page of your website to Pinterest

35. #2 Secret….
• Secret #2 – You can use press releases to
create engaging and unique content fast to
link to your site FREE
1. Write a 400 word Press Release
2. Post Press Release with links on PrLog.org
3. Publish either Free or higher to get links

37. #3 Secret….
Secret #3 – Google has a tool you can use to
track your backlink profile.
1. Visit google.com/webmasters
2. Create a New Account
3. Verify Your domain name root and
subdomain versions

39. www.theseoqueen.net/contact-seo-queen

40. Quick and Easy Links
• Strategic Partners
• Social Media
• Local Business Directories
• Industry Blog Comments
• Medium.com | BoredPanda.com

41. Link Building Q&A

42. www.theseoqueen.net/contact-seo-queen

43. SEO Training 2017

44. Announcements
• Enrollment for THE SEO QUEEN Digital
Marketing Academy is Now Open