One of the presentations about growth hacking at our Growth Hacking Meetup Berlin. This time in the offices of N26 (former Number26)!

1. Growth Hacking
with 0€ Budget
From 0 to 10 000 Users in 9 days
brainhub.eu
@mwarcholinski
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2. getdoido.com
Biz Dev + Sales + Marketing + Design UI/UX + Front-end Dev
MATEUSZ WARCHOLINSKI
Yesterday:
Today: brainhub

3. What is Growth Hacking?
• Being Creative Marketer
• High ROI with Low Budget
• Mix of Marketing, Data
Analytics and Engineering
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4. #1 Build Side Projects

5. Startup Stash
Startup Stash A curated directory of
resources & tools to help you build
your Startup
Results after 48h:
• 1573 upvotes
• 35K unique visitors
• 230K pageviews (5.17 pages/
session)
Source: http://startupstash.com/
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6. Hubspot
Hubspot is an inbound marketing
and sales platform that helps
companies
Website Grader Grade your
website's strengths and
weaknesses in seconds
Results after 48h:
• 2046 upvotes
• 4M pages graded during last 6y
Source: https://website.grader.com/
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7. crew.co
Crew connects devs/
designers/agencies with
customers
Unsplash - Free (do whatever
you want) high-resolution
photos. Get 10 new photos
every 10 days.
Results:
• 5 million unique visitors
• #1 referral source to Crew
Source: http://blog.crew.co/how-side-projects-saved-our-startup/
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8. crew.co
3 of the top 5 referring sites
to Crew
100,000+ email subscribers
40% of our Revenue
#3 referral source to Crew
3,600+ email subscribers
50,000 unique visitors/
month
Side Projects Blogging
Hint: Ideas for your side project
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9. My side project

10. James Story
Launched in 2 days
3 People
100€ Budget
10 000 Unique Users
in 9 days
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11. How did we do
this?
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12. #1 PR / Media
1) Build a list of journalists/bloggers/newspapers, who write
about something similar to your product.

13. #1 PR / Media
2) Prepare a Press Package with short company description,
photos and most important….

14. SEXY STORY

15. What does sexy story
mean?
• We said that we are available in the whole DACH Region
from day 1 (Germany, Switzerland, Austria)
• We said that our first task was to find an old bavarian
musician to play in a front of somebody’s girlfriend house
- It was an actual request
• No barrier for any user - SMS or WhatsApp // NO APP
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16. RESULTS?

17. Traffic
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18. Sales
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19. #2 Content writing
• Find the ideas for blog posts on FB Groups
• Write great posts
• Share it
• Re-publish it - +50 places to repurpose your content
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20. #2 Content writing
1) Share on Social Networks: Facebook, Linkedin, Twitter
and Google+ (Use Hoosuite to do it) and send to your
newsletter subscribers
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21. #2 Content writing
2) Post a link to your blog post on Facebook/Linkedin/Xing
Groups
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22. #2 Content writing
3) Re-Frame the content and publish it on Quora
Hint: How to measure traffic from Quora with Google Analytics
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23. #2 Content writing
4a) Google the keywords on which you are positioning your
article and go through all the links on the first 6-7 pages, and
then…
Hint 1: It’s great to inform all authors included in your blog post by Twitter/E-mail - https://contentmarketer.io/
Hint 2: Automate the follow-ups, use http://replyapp.io
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24. #2 Content writing
4b) Share your content with each blog post author/website owner/
people on forums and blogs you have found.
Ask them to share your content. Comment on their posts
Hint 1: It’ great to inform all authors included in your blog post by Twitter/E-mail - https://contentmarketer.io/
Hint 2: Automate the follow-ups, use http://replyapp.io
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25. 3. Facebook Groups
4. Forums - Talk to people
5. Classified Ads
6. Twitter - Look for keywords
https://www.quora.com/How-do-I-get-my-first-1000-users-to-try-my-website
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26. #7 Infographics

28. mateusz@brainhub.eu
@mwarcholinski
THANKS!
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