A summary of the European UX Impact survey.

1. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
2016 European UX Impact Survey

2. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
In the spring of 2016 a survey was
conducted to understand the
impact UX had on organisations
located across Europe. The survey
explored the strategic impact of
UX; barriers to UX impact; types of
UX activities performed and how
UX resources were organised.
2
171RESPONSES
22COUNTRIES
99%UX DESIGNERS

3. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Country

4. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Organisation Size

5. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Industry
Other:
Media
Telecom
Publishing
Education
Construction
Leisure
Defence
Gaming

6. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Strategic Influence of UX on Organisations
High - significant influence on the
organisation

7. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Barriers Preventing UX Impact
66,30%
63,90%
52,40%
45,20%
43,40%
30,70%
4,80%
Lack0of0Understanding Silos and0politics0 Partial implemetion
of0UX0practices
Resource contraints Lack0of0Leadership Organisational0Size Other
Note: multiple selections were possible

8. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Strategic Impact versus UX Activities

9. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
High
UX impact occurs
when there is high
participation of UX in
strategy and roadmap
planning.
Percentages of respondents
50.8%
46.4%

10. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Low impact UX
organisations are not
involved in user
feedback and
research.
Percentages of respondents
22.9%
24.7%

11. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Barriers to UX impact

12. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Regardless of
impact level, lack of
UX understanding is
cited as a limit.
36%
37%
27%
Percentages of respondents
Lack of
Understanding

13. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
Lack of leadership
results in low UX
impact.
Percentages of respondents

14. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
UX impact decreases
as org size increases.
75%
35%
19%
UX Impact
Percentages of respondents
< 10 50 - 249 > 5000Size:

15. 2016 European UX Impact SurveyChristopher McCann
@letterpress_se
A considerable proportion, (72.8 %) of all respondents, were from SME
organisations (Definition: less then 250 employees).
UX impact was highest in small organisations and decreased dramatically as
organisation size increased.
Low impact UX organisations are not involved in user feedback and research.
High UX impact occurs when there is higher participation of UX in strategy and
roadmap planning planning.
Lack of leadership results in low UX impact across all organisational sizes.
Indication is that there is often one UX person per team.
The snapshot in 2016