5. But cats are the kings when it comes to
online time wasting
So let’s call them all
“The LOLcats”
6. When you spend time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
And someone else spends time with LOLcats
10. Obviously not. But there was a real
problem…
•52% of American workers say that the quality of their work
suffers because of information overload.
• American companies lose about $650 billion annually
through unproductive web surfing.
(c)Basex, 2011
11.
12. And the problem will only get bigger
• The most popular trends in 2013 are content
marketing and social media:
•91% of b2b marketers use content marketing
•40% of companies claim social media engagement
as their priority
• Mobile devices mean we can be distracted
everywhere and always
In other words, more and more
information is being generated
13. The only decent advice we can give is the following:
Keep your mind clear
to be
continued…