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2. Business update
September 2013

3. Safe harbor
“Safe Harbor” statement under the Private Securities Litigation Reform Act of 1995: This presentation contains forward looking
statements about our products, including our market opportunity, our investments in products, technology and other key strategic
areas, certain non-financial metrics, such as member growth and engagement, and our long-term Non-GAAP operating model
including Adjusted EBITDA. The achievement of the matters covered by such forward-looking statements involves risks, uncertainties
and assumptions. If any of these risks or uncertainties materialize or if any of the assumptions prove incorrect, the company’s results
could differ materially from the results expressed or implied by the forward-looking statements the company makes. The risks and
uncertainties referred to above include - but are not limited to - risks associated with: our limited operating history in a new and
unproven market; engagement of our members; the price volatility of our Class A common stock; general economic conditions;
expectations regarding the return on our strategic investments; execution of our plans and strategies, including with respect to mobile
products and features; security measures and the risk that they may not be sufficient t secure our member data adequately or that we
are subject to attacks that degrade or deny the ability of members to access our solutions; expectations regarding our ability to timely
and effectively scale and adapt existing technology and network infrastructure to ensure that our solutions are accessible at all times
with short or no perceptible load times; our ability to maintain our rate of revenue growth and manage our expenses and investment
plans; our ability to accurately track our key metrics internally; members and customers curtailing or ceasing to use our solutions; our
core value of putting members first, which may conflict with the short-term interests of the business; privacy and changes in regulations
in the United States, Europe or elsewhere, which could impact our ability to serve our members or curtail our monetization efforts;
litigation and regulatory issues; increasing competition; our ability to manage our growth; our ability to recruit and retain our
employees; the application of US and international tax laws on our tax structure and any changes to such tax laws; acquisitions we have
made or may make in the future; and the dual class structure of our common stock.
Further information on these and other factors that could affect the company’s financial results is included in filings it makes with the
Securities and Exchange Commission from time to time, including the section entitled “Risk Factors” included in the prospectus
relating to this offering, the company’s Annual Report on Form 10-K that was filed for the year ended December 31, 2012, and
additional information will also be set forth in our Form 10-Q filed for the quarter ended June 30, 2013, which should be read in
conjunction with these financial results. These documents are available on the SEC Filings section of the Investor Relations page of the
company's website at http://investors.linkedin.com/. All information provided in this presentation and in the attachments is as of
September 3, 2013, and LinkedIn undertakes no duty to update this information, except as required by applicable law
LinkedIn has filed an automatically effective registration statement (including a prospectus) with the SEC for the offering to which this
communication relates. Before you invest, you should read the prospectus in that registration statement and other documents the
issuer has filed with the SEC for more complete information about the issuer and this offering. You may get these documents for free
by visiting EDGAR on the SEC Web site at www.sec.gov . Alternatively, the issuer, any underwriter or any dealer participating in the
offering will arrange to send you the prospectus if you request it by calling toll free 1-866-803-9204.

4. Who we are

5. Connect the world’s professionals
to make them more productive
and successful
Our mission
2

6. Create economic opportunity
for every member of the
global workforce
Our vision
3

7. Mapping every global connection between:
Opportunities Skills Companies Educational
institutions
People Professional
knowledge
Translating vision to reality—The Economic Graph
4

8. What we do

9. Identity
The professional
profile of record
Insights
The definitive
professional publishing
platform
Everywhere
Work wherever our
members work
The value we create for our members
6

10. 1
Growing global network
238M+
Members worldwide
>2 New
Members per second
189M
Monthly unique visitors
1 238M members is registered members, which is higher than actual members | 2 238M & >2 member per second rate of growth
as of 6/30/13 based on internal estimates | 3 189m monthly unique visitors using comScore average for Q2’13 using LinkedIn + SlideShare
7
1 2 2 3,

11. 1 LinkedIn members as of 6/30/2013 | 2 Source: 2011 International Planning & Research
Members
Large global opportunity
LinkedIn members
Global professionals
Global workforce
3B+
2
600M+
2
238M+
1
8

12. 1 LinkedIn estimates | 2 Source: IDC, 4/13 for Talent Acquisition; 7/13 for Digital Ad Spend |
3 2013 IDC est. vs 2010 IDC estimate illustrated in prior presentations showing $69B total and $25B B2B
Monetization
Large global market opportunity
Global talent acquisition and staffing services Global internet advertising spend
Total
B2B
Total
$85B+
2
Addressable today
$27B+
1
$113B+
2
$39B+
1
9
3

13. Hire
Enable passive recruiting
at massive scale
Market
Most effective way for
companies to engage
with professionals
Sell
Transform cold calls
into warm prospects
The value we create for our customers
10

14. Our operating priorities
Talent
Build a world
class team
Technology
Create data driven
development at scale
Product
Develop products
our members love
Monetization
Scale profitable
business lines
11

15. Key metrics and results

16. Engagement metricsQ1’11
Q2’11
Q3’11
Q4’11
Q1’12
Q2’12
Q3’12
Q4’12
Q1’13
Q2’13
238
218
202
187
174
161
145
131
116
102
Members (mm)
Q1’11
Q2’11
Q3’11
Q4’11
Q1’12
Q2’12
Q3’12
Q4’12
Q1’13
Q2’13
143
132
116
110
106
103
92
88
82
75
Unique visitors, comScore (mm)
Q1’11
Q2’11
Q3’11
Q4’11
Q1’12
Q2’12
Q3’12
Q4’12
Q1’13
Q2’13
11.7
11.1
9.8
8.9
9.39.4
7.67.6
7.17.1
Page views, comScore (bn)
1 comScore metrics reflect LinkedIn site only, not including SlideShare 13
1 1

17. Revenue growth
Q1’10
Q2’10
Q3’10
Q4’10
Q1’11
Q2’11
Q3’11
Q4’11
Q1’12
Q2’12
Q3’12
Q4’12
Q1’13
Q2’13
$364
$325
$304
$252
$228
$188
$168
$139
$121
$94
$82
$62$55$45
% Y/YNet revenue ($mm)
0%
20%
40%
60%
80%
100%
120%
140%
14
160%

18. Adjusted EBITDA
Q1’10
Q2’10
Q3’10
Q4’10
Q1’11
Q2’11
Q3’11
Q4’11
Q1’12
Q2’12
Q3’12
Q4’12
Q1’13
Q2’13
$89
$83
$79
$56
$50
$38
$34
$25$26
$13
$16
$11$11$9
% of revenueAdj EBITDA ($mm)
0%
10%
20%
30%
15
1 Adjusted EBITDA is a Non-GAAP financial measure. For a reconciliation of Adjusted EBITDA to net income, see Appendix page 18.
The presentation of this financial information is not intended to be considered in isolation or as a substitute for, or superior to, the financial information
prepared and presented in accordance with GAAP
1

19. Long-term target Non-GAAP operating model
FY 2011 FY 2012 LT target model
Non-GAAP cost of revenue
as % of revenue
15% 12% 10-14%
Non-GAAP S&M
as % of revenue
30% 32% 28-32%
Non-GAAP R&D
as % of revenue
23% 22% 17-19%
Non-GAAP G&A
as % of revenue
13% 12% 9-11%
Adjusted EBITDA
as % of revenue
19% 23% 30%+
1 Non-GAAP measures exclude stock-based compensation and depreciation & amortization |
2 For historic reconciliation of Adjusted EBITDA to net income, see Appendix page 19 |
3 The company has not reconciled adjusted EBITDA to net income in its long-term target non-GAAP operating model, nor any of the Non-GAAP measures
referenced above, because items such as other income (expense) net, and provision for income taxes, that impact net income, are out of the company's control
and/or cannot be reasonably predicted. Accordingly, a reconciliation of adjusted EBITDA to net income is not available without unreasonable effort.
1
16
2 3,

20. Thank you

21. Non-GAAP reconciliation
LINKEDIN CORPORATION RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL MEASURES
(In thousands, except per share data) (Unaudited)
$mm
1Q’10 2Q’10 3Q’10 4Q’10 1Q’11 2Q’11 3Q’11 4Q’11 1Q’12 2Q’12 3Q’12 4Q’12 1Q’13 2Q’13
GAAP Net Income (Loss) 1.8 4.3 4.0 5.3 2.1 4.5 (1.6) 6.9 5.0 2.8 2.3 11.5 22.6 3.7
Provision for income
taxes
1.0 0.7 0.5 1.4 (0.3) 5.4 4.4 1.5 5.8 10.0 4.4 15.2 0.7 4.1
Other income (expense) 0.3 0.4 (0.4) 0.3 (0.4) 0.0 1.8 1.6 (0.2) 0.7 (0.7) 0.0 0.3 0.3
Depreciation and
amortization
3.9 4.2 4.8 6.6 8.2 9.6 11.6 13.8 14.9 17.5 23.1 24.3 25.8 32.2
Stock-based
compensation
1.9 2.0 2.2 2.7 3.8 6.8 8.5 10.6 12.6 19.3 26.8 27.6 33.9 48.4
Adjusted EBITDA 9.1 11.5 11.1 16.3 13.3 26.3 24.7 34.4 38.1 50.4 56.0 78.6 83.4 88.6
18
1 Adjusted EBITDA is a Non-GAAP financial measure. The presentation of this financial information is not intended to be considered in isolation or as a
substitute for, or superior to, the financial information prepared and presented in accordance with GAAP
1
1

22. Long-term target model reconciliation
Non-GAAP reconciliation
FY 2011 FY 2012
Cost of Revenue 81.4 125.5
Stock-based compensation 1.7 6.4
Non-GAAP Cost of Revenue 79.8 119.1
% of revenue 15% 12%
GAAP Sales & Marketing 164.7 324.9
Stock-based compensation 8.1 17.7
Non-GAAP Sales & Marketing 156.6 307.2
% of revenue 30% 32%
GAAP Product Development 132.2 257.2
Stock-based compensation 13.6 46.0
Non-GAAP Product Development 118.6 211.2
% of revenue 23% 22%
GAAP General & Administrative 74.9 128.0
Stock-based compensation 6.4 16.2
Non-GAAP General & Administrative 68.5 111.9
% of revenue 13% 12%
GAAP Income from Operations 25.8 56.9
Stock-based compensation 29.8 86.3
Amortization of intangible assets 3.6 9.9
Non-GAAP Operating Income 59.2 153.1
% of revenue 11% 16%
Depreciation 39.5 70.0
ADJUSTED EBITDA RECONCILIATION ($MM)
GAAP Net Income 11.9 21.6
Provision for income taxes 11.0 35.5
Other income (expenses), net 2.9 (0.3)
Depreciation & amortization 43.1 79.8
Stock-based compensation 29.8 86.3
Adjusted EBITDA 98.7 223.0
% of revenue 19% 23%
19

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