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Online Social Networking Sites:

Student Engagement
&
Student Achievement

Elizabeth M. Power
Online Social Networking Sites:

Student Engagement
&
Student Achievement

Submitted To: Prof. Robert Kelly
In partial fulfillment of the requirements for Ed. 6590
Faculty of Education, Memorial University of Newfoundland
St. John’s, Newfoundland and Labrador
July 31, 2012
ABSTRACT                        Key words: social networking sites, student achievement, student engage
     This paper reviews the available literature on the relationship and impact
      online social networking sites have on student engagement and
      achievement. Online social networking sites are plentiful, varied and easily
      accessible to students and teachers alike.

     The potential for using these SNSs to further the goal of education is
      immense, and teachers are making the foray into the world of online social
      networking for educational purposes. However, educators cannot
      presuppose that because SNSs are a timely technology, they will
      necessarily engage students and improve student achievement. In
      fact, the research is inconclusive.

     This paper will review literature which has reported finding positive impacts
      of SNSs on student engagement and achievement, and other literature
      which finds a negative correlation, or at best, no conclusive proof that there
      is any kind of a link between the two.

     Aspects of online social networking such as
      engagement, collaboration, creativity, distraction, grade point average and
      academic achievement are considered in the literature. Results of this
      review will indicate that, while there are many instances of research
      reporting positive and negative results, there is no conclusive evidence
      either for or against the impact of SNSs on engagement and achievement.

     Generally, participation in online SNSs has a positive connection to student
Contents
Introduction
•Research Question and Rationale
•Background
•Definitions

Review of Related research and Literature
•Positive impact of SNSs on student engagement and achievement
•Negative impact of SNSs on student engagement and achievement
•Neutral impact of SNSs on student engagement and achievement

Summary of Findings
•Summary
•Discussion of Implications for Further Research

References
INTRODUCTION



   Facebook, MySpace, LinkedIn, Friendster,
    Cloudworks, Twitter, Ning

   People of all ages --- by the millions

   Facebook      - 901 million monthly active users
                        - 125 billion friend connections
                        - March, 2012 1.
INTRODUCTION



 Educators are set to take advantage of
- multiple collaboration tools
- discussion opportunities provided by SNSs,   2, 3



    Teachers, always on the lookout for new and
    innovative ways to try to motivate students and
       improve student achievement are looking
        towards social networking for inspiration.
RESEARCH QUESTION AND RATIONALE



   “the benefits of Facebook’s networking and
    social communication capabilities can benefit
    both the instructor and the student by
    tapping into a greater number of learning
    styles, providing an alternative to the
    traditional lecture format, creating an online
    classroom community, and increasing
    teacher-student and student-student
    interaction.” (p. 9). 35
RESEARCH QUESTION AND RATIONALE




   The research question, then, that begs to
    be asked is ...

 “Does online social networking have an
   impact on student engagement and
             achievement?”
ONLINE SOCIAL NETWORKING SITES



 web-based services that permit
  individuals to create a public or semi
  public profile, display a list of other users
  with whom they share a connection, and
  view and navigate through their list of
  connections and those made by others
  within the system 17.
 Friends, families, neighbourhood, world
  18.
ONLINE SOCIAL NETWORKING SITES



 Mobile connectivity
 Blogs
 Photo/video sharing
 Cross-posting
 Non-academic
 Social19
SNSS IN EDUCATION



 Three possible approaches:
 learning about SNSs (including
  understanding and identifying the
  knowledge, skills, dispositions and learning
  involved),
 learning from SNSs (to understand and
  appreciate the kinds of learning a social
  networking site can support), and
 learning with SNSs (making use of the
  student’s existing SNSs to support and
  extend curriculum-based work), 18, p. 16.
SNS IN EDUCATION



 Quality relationships
 Connectedness
 Modelling positive behaviours
 Sharing information25
BACKGROUND



   95% of 18 and 19 year olds using
    Facebook 5

   Few democratic differences between
    users and non-users 6

   Frequently and extensively   36
BACKGROUND
While initially designed by Mark Zukerberg as a
means by which students could communicate with
peers at the University level 7 the popularity of
Facebook and other SNSs is growing to include
applications in formal and informal educational
settings.
BACKGROUND



 SNS use in Education is Underdeveloped
  – 30% college students using SNS in
  courses 5
 Students rarely use Facebook for
  educational purposes 37
 Students view SNSs differently for social
  purposes and educational purposes
EDUCATIONAL
POTENTIAL OF SNS


   Instructors, learners, system designers & decision
    makers 3
   Students by their own initiative 8
   Use social networking sites for educationally
    related activities, including significant educational
    innovations such as interactive and collaborative
    learning 9
   Knowledge sharing, creative production personal
    sense-making, reflection 38
    “Social networking is a tool, with both its
    advantages and problems for usage in teaching
    and learning”
   Griffith and Liyange -
    Exploring SNS                  positive aspect of SNSs
   The National School             and their use is starting
    Board Association –             to be seen,
    recognizes the potential      students are using SNSs
    value of using SNS in the       in their academic studies
    classroom,                      for group and team-
                                    based work 12,
   recommending that
    school board members           SNSs in various
    find ways to harness the        academic activities -
    educational value of            communicating with
    social networking, chat         faculty and lecturers, and
    rooms and collaborative         discussing academic
    online journals 11.             issues with classmates
                                    13.


Ajjan and Hartshorne - SNSs could be used to
establish a series of academic connections, or to
foster collaboration and cooperation in the higher
education classroom. 15
Should we exploit SNSs for education?


   “Social networking        Despite the
    is a tool, with both       potential benefits
    its advantages and         they have
    problems for usage         identified, harnessi
    in teaching and            ng social
    learning” 2                technologies offers
                               both opportunities
                               and challenges. 39
BACKGROUND

   Despite being a timely question, research
    on social networking sites and student
    achievement is limited when compared to
    studies of SNSs relating to other issues
    such as student privacy, safety, social
    capital, and psychological well-being . 4
       What then, does the research say
      about online social networking sites
          and student engagement and
                  achievement?
Definitions
POSITIVE IMPACT OF SNSS ON STUDENT
ENGAGEMENT AND ACHIEVEMENT
ENGAGEMENT

Student engagement
 22, 41, 23
                               Student achievement

Ning - individual over class
     - students saw + advantages
     - instructors saw + effects of engagement 14
     - + impact on motivation and achievement 2

Facebook - + predictive of student engagement 24

Twitter - + potential for improving engagement 22
ACHIEVEMENT - POTENTIAL



collaborative nature of SNSs + effect on civic
  development 27


Twitter – improve grades in educationally relevant ways
  3



provide significant e-learning benefits 14

enhance language learning, particularly ESL 44
ACHIEVEMENT



SNS - Students report a + impact 13
    - higher scores in verbal & visuo-spatial 42
    - improved psychological well-being, skill development,
           learning outcomes 43

Ning – Students report a + impact on
  achievement, collaboration, information exchange   14
NEGATIVE IMPACT OF SNSS ON STUDENT
ENGAGEMENT AND ACHIEVEMENT
Internet in general causes difficulties 28
Negative correlation between Facebook & student
  achievement – users having a lower GPA; fewer hours
  studying; procrastination 29
Negative predictors of lower GPA –
  chatting, checking, posting 24
 “Specifically, large increases in time spent on
  Facebook relate to lower overall GPAs” (p. 194).24
Negative impact on studies & homework completion 45
Negative impact; attention deficit 46, 30
 “there is a significant negative association between
  social networking site exposure and academic
  performance” (p. 278).31
No A 4 U – students’ continued multitasking despite
  known negative consequences
Effect of using SNSs on study habits and
 differences in academic performance on
 basis of time spent in SNSs ......
Found – SNSs “significantly [negatively]
 affect the studying habits of the students
 and eventually their academic
 performance” (p. 156). {self-reported} 33
Students report – more time on SNSs =
 lower grades
SNSs ranged from “mere distractions” to
 “obsession” 47

Time and accessibility issues with using
  Ning; preference with face-to-face over
  Ning 14
Facebook has only a limited role to play in
 student engagement or achievement 22
Relationship between SNSs and academic
 performance is inconclusive 45

SNS use not significant enough to negatively
 affect performance 19

Insufficient evidence to suggest Ning directly
 impacted student achievement 2

No association between Facebook users and
 nonusers, and GPA 48

“Coin has two sides!” (P. 1501) 43
Do online social
            networking sites
             impact student
             engagement &
              achievement?



 Positive      Negative         Neutral
Research       Research        Research
“Does online social networking have
 an impact on student engagement
        and achievement?”
                 Relativel
                 y new (7)


                      Online     Growing
                       SNS          in
                                 popularit
      Being            Is ....       y
    considere                       1,5,6
      d by
    educators
      14,11,36



1
SNSs
                        (positive)

                         Student
                        Engageme
                            nt
                           (14,22,24)




                        Cognitive                 Skill
  Student
Achievement              Skills                Developmen
    (14,2,13)
                              (42)
                                                    t
                                                   (43)




  Civic         Language   Twitter          Ning
  engageme      Learning
  nt 27            44                   3
SNSs
                                   (negative)




                               Student
                             Achievement



                                              Affects
   Affects       Distraction                academic
               from Studies                                 Affects GPA
study habits    (24,32,30,45,36)
                                           performance         (24,29)
    (33,47)
                                              (31,32, 46)
SNSs
                              (neutral)


    No                                                 Not a
                  No connection      Insufficient
 conclusive                                         significant
connection (45)
                       (26)
                                     evidence (2)   impact (19)
STUDENT ENGAGEMENT AND ACHIEVEMENT THROUGH
     ONLINE SOCIAL NETWORKING SITES HAS BEEN THE
                 FOCUS OF THIS REVIEW.



 Student achievement Student
  engagement
 SNSs can improve engagement and
  thereby student achievement
 more conclusive evidence relating to
  improved engagement,
 less evidence of actual increases in
  student achievement.
Conclusions drawn from the body of
research analyzed lean towards indicating
 a negative or neutral correlation between
  online social networking sites and their
      impact on student achievement.
The detrimental effect of time on academic
 studies indicates that students are using
 social networking for social reasons rather
 than educational reasons.
Despite the reported potential of online social
 networking sites in
 education, opening/viewing of sites will often
 lead to distractive behavior, updating
 status, chatting, checking photos, etc. rather
 than attending to the preferred academic
 behavior 24
   encouraging
    correlations reported
   potential for social
                                 The potential for the
    networking sites
                                  very popular social
    having a positive
                                  networking sites
    impact is evident
                                  bodes well for
   the direct                    teachers interested
    contribution of               in exploiting this
    participation in online       technology for
    social networking             educational gain in
    sites to student              the classroom
    achievement
    remains to be proven
    2
   the direct contribution of      While this data gives an
    participation in online          overview of impressions
    social networking sites to       by the subjects, a more
    student achievement              valid result may be
    remains to be proven 2           obtained by looking at
                                     quantitative data such as
   more research in this            changes in grade point
    area is warranted                average.

   conclusion “Future              for further investigation
    research needs to look           into the types of online
    more closely at student          social networking sites
    practices in online              that will enhance
    environments, and we             learning, as well as
    must go beyond grades            matching these sites to
    and GPA to include               the appropriate types of
    different forms of               courses and applications
                                     46
    assessment” (p. 1155). 49
                                    researchers should
                                     focus on a variety of
                                     popular social
                                     networking sites
   Despite inconclusive or neutral attempts to
    determine the impact of social networking
    sites on student performance, there is a
    general agreement that there are a myriad of
    educational benefits to be derived from
    SNSs.

   SNSs provide a viable alternative for
    educators, that training and support should
    be provided 14

   Advantages of SNSs should be monitored
    and encouraged by students, teachers, and
    parents alike, to enhance the educational
    performance of students. 33
   “When technology supports an
    affirmative, constructivist learning
    environment and contributes to successful
    pedagogical strategies without distracting
    from essential objectives for development
    of knowledge and skills, the result of
    formative evaluation of social networking
    potentials for distance learning is positive”
    (p. 98). 2
   With knowledge that there may be negative
    associations between SNSs, but that
    researchers are excited about the potential
    of SNSs, educators developing curriculum
    connections with social networking sites
    should be able to observe positive impacts
    of social networking sites on student
    engagement and achievement.
   The research findings that social networks
    such as Facebook provide a distraction that
    takes time away from academic pursuits is no
    surprise to this writer (as a student and a
    parent), but the positive reports of enhanced
    engagement through the use of SNSs is
    something that educators will have to explore.
In this age of 24/7 online connectivity, any
    aspect of technology which engages
    students should be fully explored for
  possible inclusion in the curriculum, and
        potential increases in student
                achievement.
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SNS & student engagement & achievement

  • 1. Online Social Networking Sites: Student Engagement & Student Achievement Elizabeth M. Power
  • 2. Online Social Networking Sites: Student Engagement & Student Achievement Submitted To: Prof. Robert Kelly In partial fulfillment of the requirements for Ed. 6590 Faculty of Education, Memorial University of Newfoundland St. John’s, Newfoundland and Labrador July 31, 2012
  • 3. ABSTRACT Key words: social networking sites, student achievement, student engage  This paper reviews the available literature on the relationship and impact online social networking sites have on student engagement and achievement. Online social networking sites are plentiful, varied and easily accessible to students and teachers alike.  The potential for using these SNSs to further the goal of education is immense, and teachers are making the foray into the world of online social networking for educational purposes. However, educators cannot presuppose that because SNSs are a timely technology, they will necessarily engage students and improve student achievement. In fact, the research is inconclusive.  This paper will review literature which has reported finding positive impacts of SNSs on student engagement and achievement, and other literature which finds a negative correlation, or at best, no conclusive proof that there is any kind of a link between the two.  Aspects of online social networking such as engagement, collaboration, creativity, distraction, grade point average and academic achievement are considered in the literature. Results of this review will indicate that, while there are many instances of research reporting positive and negative results, there is no conclusive evidence either for or against the impact of SNSs on engagement and achievement.  Generally, participation in online SNSs has a positive connection to student
  • 4. Contents Introduction •Research Question and Rationale •Background •Definitions Review of Related research and Literature •Positive impact of SNSs on student engagement and achievement •Negative impact of SNSs on student engagement and achievement •Neutral impact of SNSs on student engagement and achievement Summary of Findings •Summary •Discussion of Implications for Further Research References
  • 5.
  • 6. INTRODUCTION  Facebook, MySpace, LinkedIn, Friendster, Cloudworks, Twitter, Ning  People of all ages --- by the millions  Facebook - 901 million monthly active users - 125 billion friend connections - March, 2012 1.
  • 7. INTRODUCTION  Educators are set to take advantage of - multiple collaboration tools - discussion opportunities provided by SNSs, 2, 3 Teachers, always on the lookout for new and innovative ways to try to motivate students and improve student achievement are looking towards social networking for inspiration.
  • 8. RESEARCH QUESTION AND RATIONALE  “the benefits of Facebook’s networking and social communication capabilities can benefit both the instructor and the student by tapping into a greater number of learning styles, providing an alternative to the traditional lecture format, creating an online classroom community, and increasing teacher-student and student-student interaction.” (p. 9). 35
  • 9. RESEARCH QUESTION AND RATIONALE  The research question, then, that begs to be asked is ... “Does online social networking have an impact on student engagement and achievement?”
  • 10. ONLINE SOCIAL NETWORKING SITES  web-based services that permit individuals to create a public or semi public profile, display a list of other users with whom they share a connection, and view and navigate through their list of connections and those made by others within the system 17.  Friends, families, neighbourhood, world 18.
  • 11. ONLINE SOCIAL NETWORKING SITES  Mobile connectivity  Blogs  Photo/video sharing  Cross-posting  Non-academic  Social19
  • 12. SNSS IN EDUCATION  Three possible approaches:  learning about SNSs (including understanding and identifying the knowledge, skills, dispositions and learning involved),  learning from SNSs (to understand and appreciate the kinds of learning a social networking site can support), and  learning with SNSs (making use of the student’s existing SNSs to support and extend curriculum-based work), 18, p. 16.
  • 13. SNS IN EDUCATION  Quality relationships  Connectedness  Modelling positive behaviours  Sharing information25
  • 14. BACKGROUND  95% of 18 and 19 year olds using Facebook 5  Few democratic differences between users and non-users 6  Frequently and extensively 36
  • 15. BACKGROUND While initially designed by Mark Zukerberg as a means by which students could communicate with peers at the University level 7 the popularity of Facebook and other SNSs is growing to include applications in formal and informal educational settings.
  • 16. BACKGROUND  SNS use in Education is Underdeveloped – 30% college students using SNS in courses 5  Students rarely use Facebook for educational purposes 37  Students view SNSs differently for social purposes and educational purposes
  • 17. EDUCATIONAL POTENTIAL OF SNS  Instructors, learners, system designers & decision makers 3  Students by their own initiative 8  Use social networking sites for educationally related activities, including significant educational innovations such as interactive and collaborative learning 9  Knowledge sharing, creative production personal sense-making, reflection 38  “Social networking is a tool, with both its advantages and problems for usage in teaching and learning”
  • 18. Griffith and Liyange - Exploring SNS  positive aspect of SNSs  The National School and their use is starting Board Association – to be seen,  recognizes the potential  students are using SNSs value of using SNS in the in their academic studies classroom, for group and team- based work 12,  recommending that school board members  SNSs in various find ways to harness the academic activities - educational value of communicating with social networking, chat faculty and lecturers, and rooms and collaborative discussing academic online journals 11. issues with classmates 13. Ajjan and Hartshorne - SNSs could be used to establish a series of academic connections, or to foster collaboration and cooperation in the higher education classroom. 15
  • 19. Should we exploit SNSs for education?  “Social networking  Despite the is a tool, with both potential benefits its advantages and they have problems for usage identified, harnessi in teaching and ng social learning” 2 technologies offers both opportunities and challenges. 39
  • 20. BACKGROUND  Despite being a timely question, research on social networking sites and student achievement is limited when compared to studies of SNSs relating to other issues such as student privacy, safety, social capital, and psychological well-being . 4  What then, does the research say about online social networking sites and student engagement and achievement?
  • 22.
  • 23. POSITIVE IMPACT OF SNSS ON STUDENT ENGAGEMENT AND ACHIEVEMENT
  • 24. ENGAGEMENT Student engagement 22, 41, 23 Student achievement Ning - individual over class - students saw + advantages - instructors saw + effects of engagement 14 - + impact on motivation and achievement 2 Facebook - + predictive of student engagement 24 Twitter - + potential for improving engagement 22
  • 25. ACHIEVEMENT - POTENTIAL collaborative nature of SNSs + effect on civic development 27 Twitter – improve grades in educationally relevant ways 3 provide significant e-learning benefits 14 enhance language learning, particularly ESL 44
  • 26. ACHIEVEMENT SNS - Students report a + impact 13 - higher scores in verbal & visuo-spatial 42 - improved psychological well-being, skill development, learning outcomes 43 Ning – Students report a + impact on achievement, collaboration, information exchange 14
  • 27. NEGATIVE IMPACT OF SNSS ON STUDENT ENGAGEMENT AND ACHIEVEMENT
  • 28. Internet in general causes difficulties 28 Negative correlation between Facebook & student achievement – users having a lower GPA; fewer hours studying; procrastination 29 Negative predictors of lower GPA – chatting, checking, posting 24  “Specifically, large increases in time spent on Facebook relate to lower overall GPAs” (p. 194).24
  • 29. Negative impact on studies & homework completion 45 Negative impact; attention deficit 46, 30  “there is a significant negative association between social networking site exposure and academic performance” (p. 278).31 No A 4 U – students’ continued multitasking despite known negative consequences
  • 30. Effect of using SNSs on study habits and differences in academic performance on basis of time spent in SNSs ...... Found – SNSs “significantly [negatively] affect the studying habits of the students and eventually their academic performance” (p. 156). {self-reported} 33
  • 31. Students report – more time on SNSs = lower grades SNSs ranged from “mere distractions” to “obsession” 47 Time and accessibility issues with using Ning; preference with face-to-face over Ning 14 Facebook has only a limited role to play in student engagement or achievement 22
  • 32.
  • 33. Relationship between SNSs and academic performance is inconclusive 45 SNS use not significant enough to negatively affect performance 19 Insufficient evidence to suggest Ning directly impacted student achievement 2 No association between Facebook users and nonusers, and GPA 48 “Coin has two sides!” (P. 1501) 43
  • 34.
  • 35.
  • 36. Do online social networking sites impact student engagement & achievement? Positive Negative Neutral Research Research Research
  • 37. “Does online social networking have an impact on student engagement and achievement?” Relativel y new (7) Online Growing SNS in popularit Being Is .... y considere 1,5,6 d by educators 14,11,36 1
  • 38. SNSs (positive) Student Engageme nt (14,22,24) Cognitive Skill Student Achievement Skills Developmen (14,2,13) (42) t (43) Civic Language Twitter Ning engageme Learning nt 27 44 3
  • 39. SNSs (negative) Student Achievement Affects Affects Distraction academic from Studies Affects GPA study habits (24,32,30,45,36) performance (24,29) (33,47) (31,32, 46)
  • 40. SNSs (neutral) No Not a No connection Insufficient conclusive significant connection (45) (26) evidence (2) impact (19)
  • 41.
  • 42. STUDENT ENGAGEMENT AND ACHIEVEMENT THROUGH ONLINE SOCIAL NETWORKING SITES HAS BEEN THE FOCUS OF THIS REVIEW.  Student achievement Student engagement  SNSs can improve engagement and thereby student achievement  more conclusive evidence relating to improved engagement,  less evidence of actual increases in student achievement.
  • 43. Conclusions drawn from the body of research analyzed lean towards indicating a negative or neutral correlation between online social networking sites and their impact on student achievement.
  • 44. The detrimental effect of time on academic studies indicates that students are using social networking for social reasons rather than educational reasons. Despite the reported potential of online social networking sites in education, opening/viewing of sites will often lead to distractive behavior, updating status, chatting, checking photos, etc. rather than attending to the preferred academic behavior 24
  • 45. encouraging correlations reported  potential for social  The potential for the networking sites very popular social having a positive networking sites impact is evident bodes well for  the direct teachers interested contribution of in exploiting this participation in online technology for social networking educational gain in sites to student the classroom achievement remains to be proven 2
  • 46. the direct contribution of  While this data gives an participation in online overview of impressions social networking sites to by the subjects, a more student achievement valid result may be remains to be proven 2 obtained by looking at quantitative data such as  more research in this changes in grade point area is warranted average.  conclusion “Future  for further investigation research needs to look into the types of online more closely at student social networking sites practices in online that will enhance environments, and we learning, as well as must go beyond grades matching these sites to and GPA to include the appropriate types of different forms of courses and applications 46 assessment” (p. 1155). 49  researchers should focus on a variety of popular social networking sites
  • 47. Despite inconclusive or neutral attempts to determine the impact of social networking sites on student performance, there is a general agreement that there are a myriad of educational benefits to be derived from SNSs.  SNSs provide a viable alternative for educators, that training and support should be provided 14  Advantages of SNSs should be monitored and encouraged by students, teachers, and parents alike, to enhance the educational performance of students. 33
  • 48. “When technology supports an affirmative, constructivist learning environment and contributes to successful pedagogical strategies without distracting from essential objectives for development of knowledge and skills, the result of formative evaluation of social networking potentials for distance learning is positive” (p. 98). 2
  • 49. With knowledge that there may be negative associations between SNSs, but that researchers are excited about the potential of SNSs, educators developing curriculum connections with social networking sites should be able to observe positive impacts of social networking sites on student engagement and achievement.  The research findings that social networks such as Facebook provide a distraction that takes time away from academic pursuits is no surprise to this writer (as a student and a parent), but the positive reports of enhanced engagement through the use of SNSs is something that educators will have to explore.
  • 50. In this age of 24/7 online connectivity, any aspect of technology which engages students should be fully explored for possible inclusion in the curriculum, and potential increases in student achievement.
  • 51.
  • 52.
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