Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Lizi Hamer, Creative Mornings topic Chance

741 views

Published on

You know how your sitting at work on a Wednesday night at 11pm starring at a black sheet of paper, TRYING to push out another idea.

Well I’m going to examine a few of the hidden forces [Chance / Fortune / Luck / Fate ] that go into making great creative - And how you can grab hold of them.

In fact, my mission at #CreativeMornings is to get everyone to leave with 1 more chance than they had before. My name is Lizi Hamer and these are my moments of chance as a creative.

Published in: Marketing
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • I need to be part of your world -do you think we could collaborate ?
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Great presso Lizi
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Lizi Hamer, Creative Mornings topic Chance

  1. 1. Chance Fortune Fate Luck
  2. 2. PART 02 is revealed after you have donated. Direct Mail Direct Video Without you this is the end of Franklin’s story. To see more of his story, donate what you can at RSPCAstory.com or fill out the attached form.
  3. 3. Become a master at noticing
  4. 4. WHAT IF WE MADE A PHOTO ALBUM THAT 3 MILLION PEOPLE LIKED THAT’S 20% OF THE AUSTRALIAN POPULATION Challenge: OPSM wanted a brochure to increase the sale of their sunglasses. OPSM isn’t seen as a destination for sunglasses. Insight: We all need more than a picture to find our perfect pair of sunglasses - But trying on sunglasses indoors is a chore. Creative Solution: Make a fun event out of finding your perfect pair of sunglasses. At the place you really need them, the beach. The OPSM Sunshine Tour packed sunglasses, greensleeves, whippy & a photographer into an ice cream van, hitting the nations beaches. Serving you the reason to visit OPSM on facebook and find your picture. Our tour book showcased the range of people, venues and sunglasses. Results: We convinced OPSM to participate with their fans to create & distribute a digital showcase which reached 3 million Australians - From a population of only 20 million. In 3 months 3, 301, 818 people tatsed our camapign. OPSM Sunshine Tour hit 1, 384, 587 facebook walls. 9939 Tour Sunglasses were tried on. 92,020 saw & heard our OPSM Sunshine TourVan. And OPSM sunglass sales increased by 21% OPSM SUNSHINE TOUR LOGO – VE OPSM Blue White
  5. 5. Put randomness into your routine
  6. 6. Great ideas don’t happen at your desk
  7. 7. Talk out loud [don’t be precious with your ideas]
  8. 8. INNOVATIONLESSONS FROM A MOBILE REVOLUTION Start UP vs Corporate Business model vs Business Plan Hypothesis driven vs Implementation driven Get out of the office vs Follow a plan Agile: Spec as you go vs Waterfall: Spec up front Failure expected vs Failure the exception Operate on enough data vs operate on clean data Hire agile teams vs Departments by function
  9. 9. Talk out loud [don’t be precious with your ideas] Great ideas don’t happen at your desk Put randomness into your routine Become a master at noticing
  10. 10. Chance Fortune Fate Luck
  11. 11. The Iceberg Effect Bounce. Copyright © Matthew Syed, 2010
  12. 12. The Iceberg Effect Bounce. Copyright © Matthew Syed, 2010 Lizi Hamer .com My creativity is in “Seeing the Gap” and visualising in advance what’s going to work

×