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CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 1
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 2	
Success
average		lead	&mes	have	
dropped	from	8	to	2	weeks	
all	the	while	reducing	failure	load	
by	improving	quality	
Increased	delivery	rate	
by	40%
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 3	
Local optimization
Success	
Customer	 Business	 Delivery
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 4	
Looking at the whole
UPSTREAM
Improve	capability	to	beMer	
meet	demand	1
AnPcipate,	manage	and	
shape	the	demand	 2
End-to-end	flow	from	request	to	delivery!	
DOWNSTREAM
3 Collaborate
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 5	
IMPEDANCE MISMATCH
key challenge
DeliveryDemand
STOCKS	
SILOS	
TENSION	
Flow	of	outgoing	work	Flow	of	incoming	work
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 6	
The Case
1 IT	maintenance	team	
2 Change	requests	(CR)	and	small	projects	
3 Across	domains	of	ERP,	Business	Intelligence	(BI),	
Electronic	Data	Interchange	(EDI),	ApplicaPon	
development	(APP)
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 7	
Incoming versus Outgoing
Change Requests
Customer	lead	Pme	varies	between	a	few	days	and	30+	weeks.	
New	CR	 Closed	CR	 Backlog
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 8	
Points of dissatisfaction
The customer
Long	
customer	lead	Pmes	
No	reliable	
indicaPon	
when	a	
request	will	be	
fulfilled	
Large	
backlog	
Lack	of	
transparency	
Too	
much	
process
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 9	
Points of dissatisfaction
The team
Interrupt	work,	mulP-
tasking	
Small	
projects	
become	
suddenly	
urgent	
Unclear	
require-
ments	
Late	changes	
Business	not	
being	
available	
Business	
not	
accepPng	
in	Pme
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 10	
UATReady to
start
Analysis Development Test Ready for UAT Ready to deployReady to commitIdea/Request Synthesis Analysis
Kanban board visualization
Upstream	
Downstream	
Large	WIP	
(Work-In-Progress)	
Blocked	items	(many	because	
of	dependencies)
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 11	
UATReady to start Analysis Development Test Ready for UAT Ready to deploy
10 14 5 ∞ ∞∞
System	lead	Pme	
WIP limits
Start	what	you	can	
finish!
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 12	
Kanban success
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 13	
System Kanban
Idea	/	
Request	
Ready	to	
prepare	
Ready	to	
commit	
Ready	to	
start	
Ready	to	
accept	
Ready	to	
deliver	 Delivery	
System	Kanban	
Upstream	
System	lead	+me	
Downstream	
Boundary	
Boundary	
Commitment	
point	
WIP	Limit	 WIP	Limit	 WIP	Limit	
Worker	Pull	
System	Kanban	Token	
FLOW
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 14	
Limits to success
0	
1	
2	
3	
4	
5	
6	
7	
8	
9	
0	 2	 4	 6	 8	 10	 12	 14	 16	 18	 20	 22	 24	 26	 28	 30+	
Frequency	of	occurrence	
Customer	lead	+me	
Customer	lead	&me	
Time	between	request	and	fulfillment	of	the	request
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 15	
UATReady to
start
Analysis Development Test Ready for UAT Ready to deploy
10 14 5 ∞ ∞ ∞
System	lead	Pme	
Ready to commitIdea/Request Synthesis Analysis
End-to-end	customer	lead	Pme	
Push-pull boundaries
System	Kanban	boundaries	
Upstream	
Downstream	
…	and	work	piles	
up	here.	
Work	piles	up	
here	…
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 16	
Upstream process
Fragmented,	
ambiguous,	conflic&ng	
ideas	and	requests	are	
captured	
SYNTHESIS ANALYSIS
Ideas	and	requests	are	
turned	in	a	shared,	
coherent	high	level	
concept	
Concept	is	split	in	detailed	
work	items	that	can	be	
allocated	to	teams
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 17	
Upstream Kanban
Visualization
Ready to commitIdea/Request Synthesis AnalysisReady to
prepare
Small,	simple	items	skip	
the	synthesis	step.
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 18	
OPTION Selection
analysis
synthesi
s
capture
downstre
am
Commitment
point
selection
selection
ideas
selection
option
s
commitme
nts
Upstream
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 19	
observations
1 Small,	simple	items	move	quickly	into	
“Ready	to	commit”	
	(ogen	too	early,	flooding	the	inventory)	
2 Large,	complex	items	move	slowly	into	
“Ready	to	commit”	
	(ogen	too	late,	leading	to	starva&on	or	expedi&ng)
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 20	
Flooding
Ready to commitIdea/Request Synthesis AnalysisReady to
prepare
Small,	simple	items	are	pushed	
from	“Request”	into	“Ready	to	
commit”	because	of	approval	
process.
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 21	
UATReady to
start
Analysis Development Test Ready for UAT Ready to deploy
10 14 5 ∞ ∞ ∞
System	lead	Pme	
Ready to commitIdea/Request Synthesis Analysis
End-to-end	customer	lead	Pme	
starvation
System	Kanban	
Upstream	
Downstream	
…	we	may	end	up	with	
gaps	in	our	upstream	
pipeline	that	lead	to	
starvaPon	later.	
But,	when	all	aMenPon	goes	
to	downstream	because	of	
the	pressure	to	deliver	…	
Team	members	that	
mainly	work	downstream	
are	also	needed	upstream	
(and	vice	versa).
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 22	
Expediting
Ready to commitIdea/Request Synthesis AnalysisReady to
prepare
As	Pme	pressure	builds	up,	
requests	are	expedited	
directly	to	downstream	
without	proper	preparaPon.
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 23	
orientation
Ready to commitIdea/Request Synthesis AnalysisReady to
prepare
Some	items	only	require	short	
upstream	lead	&me,	and	move	
too	early	through	upstream	
Other	items	require	longer	
upstream	lead	&me,	and	move	
too	late	through	upstream
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 24	
Triage
We	can	always	pull	the	item	when	needed,	not	much	effort	
is	needed	in	preparaPon	
Green	
Will	pass	selecPon	if	it	is	given	due	aMenPon,	Pme	and	effort	
in	preparaPon;	risk	of	becoming	red	otherwise	
Yellow	
Needs	immediate	aMenPon;	criPcal	problem	or	
opportunity;	immediate	selecPon	for	downstream	needed	
Red	
Won’t	probably	survive	the	selecPon	process	regardless	of	
what	effort	is	put	in	preparaPon	
Black
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 25	
Order points
Ready to commitIdea/Request Synthesis AnalysisReady to
prepare >10
>12
>3
Green	Yellow	
>=1
Minimum	opPons	
limits	act	as	order	
points!	
As	long	as	minimum	
limits	are	not	met	
appropriate	acPon	
must	be	taken.
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 26	
Wait … there is more
0	
50	
100	
150	
200	
250	
Analysis	 Dev	 Test	 UAT	 R	To	D	 Out	
	Cumul.	
IT Maintenance Team - Cumulative Flow Diagram
…	and	here.	
Work	piles	up	
here	also…
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 27	
UATReady to
start
Analysis Development Test Ready for UAT Ready to deploy
10 14 5 ∞ ∞ ∞
System	lead	Pme	
Ready to commitIdea/Request Synthesis Analysis
End-to-end	customer	lead	Pme	
Upstream – Downstream
collaborationSystem	Kanban	
Upstream	
Downstream	
Business	users	need	to	be	
involved	upstream.	
They	are	also	needed	
downstream.
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 28	
Customer Kanban
Finish request
Start request
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 29	
Pushing the boundaries
Idea	/	
Request	
Ready	to	
prepare	
Ready	to	
commit	
Ready	to	
start	
Ready	to	
accept	
Ready	to	
deliver	 Delivery	
System	Kanban	
Upstream	“Kanban”	
Customer	Kanban	
System	lead	+me	
Customer	lead	+me	
Downstream	“Kanban”	
Boundary	
Boundary	
Boundary	
Boundary	
Customer	Pull	
	 	CONWIP	
Commitment	
point	
Customer	Kanban	Token	
WIP	Limit	 WIP	Limit	 WIP	Limit	
Worker	Pull	
System	Kanban	Token	
FLOW
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 30	
Pushing the boundaries of
Kanban
Flow	of	demand	with	customer	pull	
Flow	unit	is	requests	
Customer	Lead	Time	
CONWIP	&	Minimal	opPons	limit	
CollaboraPon	between	customer	
and	team	in	co-creaPon	
System	Kanban	
Flow	of	work	with	worker	pull	
Flow	unit	is	work	items	
System	Lead	Time	
WIP	limit	
CollaboraPon	within	team	to	deliver	
and	improve	service	
Customer	Kanban	
(including	Upstream	Kanban)
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 31	
Are we there yet?
System
kanBan
	
Upstrea
m
kanban
	
custom
er
kanban
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 32	
Flow is When value is created for the
customer through meaningful WORK
It is the action, or fact, of moving along in a
steady, continuous stream
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 33	
Picture: http://s117.photobucket.com/
The	image	of	a	snowmobile	was	oLen	used	by	John	Boyd	to	
illustrate	the	role	of	analysis	and	synthesis	in	innova&on	
Ingenuity
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 34	
Learning and change
Discovery Kanban
Reflective observation
(OODA)
Hypothesis Active experimentation
(PDCA)ObserveOrient
Abandon	
Decid
e
Read
y to
Act
Plan Do Chec
k
Adjust
Observa&ons	
5	 4	 6	5	>5	 >6	 >3	>8	
Hypothesis	
Viability	
Feasibility	
Desirability	 Abandon	Experiments
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 35	
business agility
Looking
at a part
Looking
at the
whole
Respondi
ng to
change
Driving
change
team network
Conformit
y
Ingenuity
CUSTOMER	KANBAN	©	Patrick	Steyaert,	2016	 36	
Getting started
Flow needs to be
experienced
Team
flow
Cross team
flow
End-to-
end
flow
And more
hMp://www.okaloa.com/flowlab
©	Patrick	Steyaert,	2016	 CUSTOMER	KANBAN	 37	
Thank you
Download article:
@PatrickSteyaert	 patrick.steyaert@okaloa.com	
bit.ly/CustomerKanbanArPcle	
Stay in touch
hMp://www.okaloa.com/flowlab		
Find out about Okaloa Flowlab:

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