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Customer Centricity
- 1. CUSTOMER CENTRICITY RETAILERS ARE LEAVING MONEY ON THE TABLE
- 2. SHOPPERS WANT NEW RETAIL PRACTICES BASED ON CUSTOMER CENTRICITY 1
- 3. 80% WANT PERSONAL DATA TO DECIDE PRODUCT AND SERVICE OFFERINGS AT RETAILERS
- 4. 94% WANT A LOYALTY CARD OR APP WITH THE ABILITY TO EARN AND REDEEM POINTS
- 5. 92% WANT RELEVANT COUPONS AFTER THEY SHOP
- 6. 94% WANT TECHNOLOGY ENABLED ASSOCIATES WHO CAN CHECK INFORMATION AS NEEDED
- 7. 2 OPPORTUNITIES WITH ADOPTING CUSTOMER CENTRICITY ARE HUGE
- 8. WITH CUSTOMER CENTRICITY, THERE IS A 1-4% INCREASE IN GROSS SALES
- 9. FOR A $2 BILLION GROCER, THIS MEANS $80 MILLION IN ADDITIONAL SALES
- 10. 3 FIVE CHALLENGES RETAILERS NEED TO OVERCOME TO ACHIEVE CUSTOMER CENTRICITY
- 11. #1 STRATEGY FOR BRAND PROPOSITION ISN’T FOCUSED ON A CUSTOMER-CENTRIC APPROACH
- 12. #2 A SHIFT IN ORGANIZATIONAL MINDSET IS NECESSARY FOR ADOPTION
- 13. #3 INTERNAL-OPERATIONAL INFRASTRUCTURE IS REQUIRED
- 14. #4 REMOVING OPERATIONAL SILOS TO ALLOW CROSS-ORGANIZATIONAL ALIGNMENT AROUND THE CUSTOMER
- 15. #5 DIFFICULTIES INCORPORATING THE CUSTOMER INTO STRATEGY
- 16. 4 THE JOURNEY TOWARDS CUSTOMER CENTRICITY IS CLOSER THAN YOU THINK
- 17. <1 YEAR WE KNOW IT TAKES TO SEE IMPACT
- 18. LET US SHOW YOU HOW CONTACT LOYALTYONE TODAY loyalty.com/contact