Get tips on Selecting Colors, Choosing Images, and Choosing Fonts––foundational steps for creating engaging presentations! Whether you're pitching an idea to the boss or delivering a speech at a conference, an engaging presentation will help you reach your audience and emphasize your message. This presentation is just a small excerpt of the larger video training course, Designing a Presentation, on www.lynda.com Watch the full Lynda course here: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

2. Agenda
• Selecting Colors
• Choosing Images
• Choosing Fonts
Note: This is a small excerpt from the full
lynda.com video course: Designing a Presentation
2
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

3. Selecting Colors
3
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

4. Choose 4-5 base colors
4
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

5. Alternate Backgrounds
5
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

6. Select an accent color...
6
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

7. Use it for emphasis.
7
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

8. Choosing colors
• What’s the tone of the presentation?
• Do you have branding guidelines?
8
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

9. Setting the Tone
9
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

10. Modern/muted
10
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

11. Bold/aggressive
11
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

12. Cheerful/bright
12
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

13. Color inspiration
• Adobe Kuler - kuler.adobe.com
• ColourLovers - colourlovers.com
• Color Scheme Designer - colorschemedesigner.com
• Color Hunter - colorhunter.com
13
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

14. Color effects mood
14
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

15. Color sets the tone
15
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

16. Color gives life
16
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

17. Choosing Images
17
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

18. People remember imagery & quotes
18
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

19. Bad
Example:
19
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

20. Good
Example:
20
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

21. Avoid using clipart
21
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

22. Bad
Example:
22
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

23. Good
Example:
23
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

24. You might say:
But, I’m not a photographer...
24
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

25. You don’t have to be!
25
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

26. Find images online
• istockphoto - istockphoto.com
• pond5 - pond5.com
• thinkstock - thinkstock.com
• Stock Exchange - sxc.hu
26
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

27. Image guidelines
• Make sure they tell a story
• They MUST fit the tone of the presentation
• Should compliment text NOT distract it
• Shouldn’t appear “cut out”
27
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

28. Good
Example:
28
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

29. Bad
Example:
Image should never
appear “cut out”
29
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

30. Avoid using Google Images
A large portion are copyrighted images
30
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

31. Photos should be part of the budget
31
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

32. When it comes to photos...
32
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

33. Use them, but use them wisely.
33
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

34. Choosing Fonts
34
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

35. Rules for fonts
• Keep them simple
• Keep them readable
• Have a hierarchy
• Don’t overdo it
35
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

36. Pick 3
36
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

37. TITLE FONT
Body copy font
accent font
37
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

38. Good Fonts
• Arial
• Helvetica
• Gotham
• League Gothic
• Times New Roman
38
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

39. Bad Fonts
• Comic Sans
• Bauhaus
• Brush Script
• Chalkduster
• Giddyup
39
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

40. Fonts must fit the presentation
40
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

41. Bad
Example:
41
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

42. Bad
Example:
42
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

43. Stick to the basics
43
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

44. Just say NO to gimmick fonts!
44
WATCH ENTIRE VIDEO COURSE: http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html

45. Don’t stop now, visit lynda.com and watch
the entire video course to learn about:
- rules of slide typography
- text and image focal points
- charts and graphs
- animation and transitions
Watch it here:
http://www.lynda.com/Keynote-tutorials/Designing-Presentation/124082-2.html
45