Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

PRESENTATION ON BMW

  • Login to see the comments

PRESENTATION ON BMW

  1. 1. IILM ACADEMY OF HIGHER LEARNING JAIPUR MAHESH SOLANKI PGDM 12-14
  2. 2. BMWBAYERISCHE MOTOREN WERKE Presented By: Indu Tanwar & Mahesh Solanki
  3. 3. • Type - Aktiengesellschaft• Traded as - FWB: BMW• Industry - Automotive• Predecessor(s) - Bayerische Flugzeugwerke AG (BFW)[1]• Founded - 21 July 1917• Founder(s) - Franz Josef Popp• Headquarters - Munich, Germany• Area served - Worldwide• Key people - Norbert Reithofer (CEO), Joachim Milberg (Chairman of the supervisory board), Adrian van Hooydonk Design Director
  4. 4. Products - Automobiles, motorcycles, bicyclesProduction output- 1,481,253 Automobiles (2010)112,271 Motorcycles (2010)Revenue - €60.48 billion (2010)[2]Operating income - €5.094 billion (2010)[2]Profit - €3.218 billion (2010)[2]Total assets - 108.87 billion (end 2010)[2]Total equity - €23.10 billion (end 2010)[2]Employees - 100,306 (end 2011) [3]Subsidiaries - Rolls-Royce Motor CarsHusqvarna
  5. 5. The first car which BMW successfully produced and the car which launchedBMW on the road to automobile production was the Dixi, it was based onthe Austin 7 and licensed from the Austin Motor Company in Birmingham,England.
  6. 6. Worldwide sales2000 - 2000 822,181 2006 - 1,185,088 20012001 - 880,677 2007 - 1,276,793 20022002 - 2003 913,225 2008 - 1,202,239 2004 20102003 - 928,151 2009 - 1,068,7702004 - 1,023,583 2010 - 1,224,2802005 - 1,126,768
  7. 7. • 1 series (F20) (2011-present) Hatchback• 1 Series (E81) (2004–present) Coupe and convertible• 3 Series (F30) (2012–present) Sedan• 3 Series (E90) (2005–present) Coupe, convertible and wagon• 5 Series (F10) (2010–present) Sedan and Wagon• 5 Series Gran Turismo (2009–present) Progressive Activity Sedan• 6 Series (F12) (2010–present) Coupe, convertible, Gran Coupe• 7 Series (F01) (2008–present) Sedan
  8. 8. • X1 (2009–present) Compact Crossover SUV/Sports Activity Vehicle (SAV)• X3 (F25) (2010–present) Compact Crossover SUV/Sports Activity Vehicle (SAV)• X5 (E70) (2006–present) Compact Crossover SUV/Sports Activity Vehicle (SAV)• X6 (2008–present) Sports Activity Coupe• Z4 (E89) (2009–present) Sports Roadster
  9. 9. PRODUCT BMW • Wide selection of models • Different styles to meet the customers needs • BMW Universal Bluetooth • iPod with BMW • BMW accessories
  10. 10. PLACE BMW• A lot of locations to serve the customer better55 Auto Park Circle 1155 Leslie Street 4505 Dixie Road Woodbridge Toronto Mississauga8111 Kennedy Road 480 Steeles Avenue West 11 Sunlight Park Road Markham Thornhill Toronto

×