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In a Breaking News Situation:
Social searches should be one of the first
things you do.

Within just a few minutes of a breaking news
event, the stream will be flooded by reactions
and reporters
Super Search: Twitter.com/search-advanced
Keyword Searches: Think Like a Human
I’m OK
I got out
I’m safe
I’m fine
I just saw
Keyword Searches: Find the Highlight Words
My lives there
My works there
My flying today
My on that plane/train
My was there when
Breaking News Checklist
ü Open many keyword searches using several
keyword combinations
Breaking News Checklist
ü Open many keyword searches using several
keyword combinations
ü Monitor existing Twitter lists
Twitter Lists Are Your Friend
Breaking News Checklist
ü Open many keyword searches using several
keyword combinations
ü Monitor existing Twitter lists
ü Build new lists of sources to share with the
newsroom
Breaking News Checklist
ü Open many keyword searches using several
keyword combinations
ü Monitor existing Twitter lists
ü Build new lists of sources to share with the
newsroom
ü Screenshot everything, it may vanish fast
In-Depth Search: Twxplorer.knightlab.com
Super Search: Storyful Multisearch Plugin
Geo-location Search: Groundsignal.com
It Never Hurts to Ask
Putting Facebook to Work
•  Find the timeline of a person in the news
(and/or a potential source)
•  Find associates and family of that person
•  Contacting possible sources and content
uploaders using Messaging
Facebook: What Our Pages Say About Us
•  Name
•  Hometown
•  Phone
•  Email
•  Username
•  Current/Previous jobs
•  Current/previous residences
•  Schools attended
•  Birthday
•  Family and friends
•  Likes/Interests
•  Event attended/to attend
•  Etc.
Putting Facebook to Work: Graph Search
http://bit.ly/customfbsearch
Building a Better Graph Search
The Facebook accounts of Yvonne and Emily Selke, who died
in the Germanwings plane crash, didn’t show their Friends
lists. But using Ciarlo, Yvonne’s maiden name, yielded some
relatives.
Case Study: Germanwings Victims
When You Find A Potential Source
•  Get contact info immediately
When You Find A Potential Source
•  Get contact info immediately
•  Follow who you reach out to
When You Find A Potential Source
•  Get contact info immediately
•  Follow who you reach out to
•  Call them…
When You Find A Potential Source
•  Get contact info immediately
•  Follow who you reach out to
•  Call them…
•  ..or have them meet a staff member on
site
When You Find A Potential Source
•  Get contact info immediately
•  Follow who you reach out to
•  Call them…
•  ..or have them meet a staff member on
site
•  Verify, verify, verify
Verification: 3 Major Points
Time and Date
The Source
Location
•  Does their account look real?
•  What is their connection to the
story?
•  How often do they post?
•  Where do they post from?
•  When was the account created?
•  What is their upload history?
Verification: The Source
Find other social accounts
•  Google their username, they likely use it
elsewhere
•  Look for linked accounts
•  If there’s a YouTube video, use the unique
video ID on Twitter or Facebook search to
see who has posted it.
•  Falcon example
Other Social Accounts: Falcon & Identify
Backgrounding: Check the Twitter History
•  What is the source’s connection?
•  Does the information corroborate
against other reports or sources?
•  What else do we know about this
place? Does it add up?
•  Does the timing make sense?

Verification: Location/Date
Example: Boston Marathon Bombing, 2013
Example: Boston Marathon Bombing, 2013
Example: Boston Marathon Bombing, 2013
This uses basic Google Streetview of a known location, but
Google Earth and Wikimapia are great tools for finding
vantage points.
Best Practices: Check for Scrapes
Best Practices: Check EXIF Data
Example: Hurricane Sandy Images, 2012
EXIF data showed this image was from an Epson scanner, the
image was determined to be from an old print.
Best Practices: Reverse Image Searching
Google Reverse Image
Search at
images.google.com
Tineye.com
Example: “Looting” in Baltimore, 2015
Example: “Looting” in Baltimore, 2015
Example: “Looting” in Baltimore, 2015
Best Practices: Using Eyewitness Content
•  ALWAYS give credit to the user*
Best Practices: Using Eyewitness Content
•  ALWAYS give credit to the user
•  Get permission before taking it off-platform
Best Practices: Using Eyewitness Content
•  ALWAYS give credit to the user
•  Get permission before taking it off-platform
•  Give proper context
Best Practices: Using Eyewitness Content
•  ALWAYS give credit to the user
•  Get permission before taking it off-platform
•  Give proper context
•  Keep the safety of uploaders in mind
Best Practices: Using Eyewitness Content
•  ALWAYS give credit to the user
•  Get permission before taking it off-platform
•  Give proper context
•  Keep the safety of uploaders in mind
•  Keep the safety of journalists in mind
More Verification Resources
•  Storyful.com
•  Verificationjunkie.com
•  The Verification Handbook at
verificationhandbook.com
•  Emergent.Info
•  EyewitnessMediaHub.com
Mandy Jenkins
mandy.jenkins@storyful.com
@mjenkins
For more visit: Storyful.com

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