1. Privacy and
Security on
Twitter: A
Semantic
Network
Analysis
Mansour A. Alshaikhsaleh
Lewis University
Dr. Abdullah, Faisal
Information Security Practicum
Spring 2013

2. Agenda
• Introduction
• Methodology
• Research Questions
• Significance of the Study
• Literature Review
• Results
• Discussion
• Conclusion

3. Introduction
• Social media
• Understanding the societal view

4. Introduction…
• Statement of the Problem:
– The impression of the people views
– Studying their ideas
– Extract valuable information

5. Introduction…
• Statement of the Problem:
– Analyzing tweets
– Visualization

6. Introduction…
• Examines the Twitter
– Semantic network analysis
– Discourse analysis

7. Introduction…
• Definition of Terms:
– Defining privacy is challenging
– The security in the computer context

8. Methodology
• Data collection using HootSuite
archives:
• Set #1: “privacy”
• Set #2: “privacy” and “security”
• Set #3: “#privacy” and “#security”
• Set #4: “privacy”, “security”, and “HIPAA”
• Set #5: “privacy”, “security”, and “Facebook”
• Set #6: “privacy”, “security”, and “Online”

9. Methodology…
• Automated Part:
– Semantic data analysis
– Data visualization

10. Methodology…
• Manual Part:
– Filter
– Randomly selected a sub-sample
– Discourse analysis

11. Research Questions
• what are the semantic networks of
“privacy” that developments on
Twitter?
• what are the semantic networks of
“privacy” and “security” that
developments on Twitter?
• Is there a relationship between the
two semantic networks?

12. Significance of the Study
and Potential Outcomes
• Drawing a semantic map
• For private or public institution

13. Literature Review
• Notion of privacy
• Dynamic process of access control
• Individual value
• Societal value
• Cultural universal

14. Literature Review …
• Privacy dimensions

15. Literature Review …
• No complete uniformity definition

16. Literature Review …
• Marcin and Shiu (2012) studied
Twitter and Wikipedia
– Topic trends

17. Literature Review …
• (Chhabra, Aggarwaly, Benevenutoz &
Kumaraguru, 2011) detect phishing
– Online social media
– URL shortening services

18. Results
• ~100,000 collected tweets focused on
“privacy”

19. Results …
• ~21,000 collected tweets focused on
“privacy” and “security”

20. Results …
• ~3800 collected tweets focused on
“#privacy” and “#security”
Sequence Concept Frequency
1 privacy 4125
2 security 4115
3 twitter 1492
4 hootsuite 1054
5 tweetdeck 580
6 data 560
7 iphone 512
8 amp 442
9 tweet 400
10 tweetbutton 397
11 button 395
12 download 360
13 mobile 333
14 infosec 327
15 android 323
Sequence Concept Frequency
1 privacy 4125
2 security 4115
3 twitter 1492
4 hootsuite 1054
5 tweetdeck 580
6 data 560
7 iphone 512
8 amp 442
9 tweet 400
10 tweetbutton 397
11 button 395
12 download 360
13 mobile 333
14 infosec 327
15 android 323
16 facebook 306
17 internet 265
18 cloud 264
19 twitterfeed 260
20 https 254
21 online 253
22 apple 219
23 linkedin 214
24 hipaa 212
25 google 201
26 htc 176
27 apps 174
28 buffer 165
29 bufferapp 165
30 news 163

21. Results …
• ~800 collected tweets focused on
“privacy”, “security”, and “HIPAA”
Sequence Concept Frequency
1 hipaa 804
2 privacy 658
3 security 592
4 rules 248
5 rule 244
6 hootsuite 230
7 amp 213
8 final 198
9 tweetdeck 193
10 twitter 188
11 web 121
12 breach 120
13 data 110
14 health 103
15 enforcement 96
1 hipaa 804
2 privacy 658
3 security 592
4 rules 248
5 rule 244
6 hootsuite 230
7 amp 213
8 final 198
9 tweetdeck 193
10 twitter 188
11 web 121
12 breach 120
13 data 110
14 health 103
15 enforcement 96
16 twitterfeed 88
17 ocr 84
18 compliance 77
19 patient 76
20 notification 74
21 hhs 71
22 tweet 66
23 iphone 62
24 button 60
25 tweetbutton 60
26 hitech 58
27 jdsupra 58
28 idexperts 53
29 download 52
30 healthcare 47

22. Results …
• ~1000 collected tweets focused on
“privacy”, “security”, and “Facebook”

23. Results …
• ~ 1100 collected tweets focused on
“privacy”, “security”, and “online”
Sequence Concept Frequency
1 privacy 761
2 security 724
3 online 713
4 twitter 340
5 hootsuite 326
6 twitterfeed 190
7 facebook 144
8 amp 138
9 tweetdeck 135
10 iphone 90
11 download 83
12 data 82
13 protect 77
14 social 75
15 apple 68
3 online 713
4 twitter 340
5 hootsuite 326
6 twitterfeed 190
7 facebook 144
8 amp 138
9 tweetdeck 135
10 iphone 90
11 download 83
12 data 82
13 protect 77
14 social 75
15 apple 68
16 password 68
17 tips 68
18 microsoft 66
19 tweet 64
20 issue 60
21 computer 59
22 safety 59
23 mobile 56
24 cyber 55
25 help 55
26 android 51
27 media 51
28 dlvr 50
29 guide 50
30 button 48

24. Concept Privacy
Privacy and
security
Privacy and
security with
hashtag
Privacy,
security,
and HIPAA
Privacy,
security, and
facebook
Privacy,
security,
and online
1 privacy privacy privacy hipaa facebook privacy
2 twitter security security privacy privacy security
3 iphone twitter twitter security security online
4 download twitterfeed hootsuite rules twitter twitter
5 android amp tweetdeck rule twitterfeed hootsuite
6 mobile hootsuite data hootsuite hootsuite twitterfeed
7 facebook data iphone amp timeline facebook
8 google iphone amp final web amp
9 hootsuite download tweet tweetdeck news tweetdeck
10 blackberry tweetdeck tweetbutton twitter dlvr iphone
11 important android button web settings download
12 blackberry® dlvr download breach amp data
13 ipad tweet mobile data tweetdeck protect
14 need mobile infosec health saranonline social
15 respect Htc android enforcement plugs apple
16 button tweetbutton facebook Twitterfeed gremln password
17 glass button internet Ocr fixes tips
18 people facebook cloud compliance mobile microsoft
19 data google twitterfeed patient iphone tweet
20 sticky internet https notification account issue

25. Discussion
• The relationship
• Privacy is integration
• The legal dimension

26. Discussion …
• Individuals views
• Concerns

27. Conclusion
• The main source
• Analyzing the tweets
• Highlighted the main concerns

28. Thank you…