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MercadoLibre: the leading e-commerce ecosystem in Latin America,[object Object],S T R I C T L Y   P R I V A T E   A N D   C O N F I D E N T I A L,[object Object]
MELI’s origins are tied to Stanford GSB,[object Object],First Steps,[object Object],[object Object]
Spring of 1999: drove visiting venture capitalist John Muse back to the airport, and pitched idea along the way.
June 1999: MercadoLibreis founded.
August 1999: first of our online auction services is launched in ArgentinaEarly Challenges,[object Object],[object Object]
Finding the right people : GSB provides the network
Quickly evolving competition
De Remate going head to head with MercadoLibre in 3 markets.
Local players such as Lokau in Brazil quickly expanding.
Imminent entrance of U.S.-based Yahoo! and eBay?M E R C A D O L I B R E :   T H E   L E A D I N G   I N T E R N E T   E C O S Y S T E M   I N   L A T A M,[object Object],1,[object Object]
What has happened since,[object Object],MercadoLibre’s history,[object Object],Acquired Tucarro.com and Tuinmueble.com,[object Object],Acquired the operations of DeRemate that it didn’t own,[object Object],Expandedbusiness model,[object Object],Acquired Lokau,[object Object],2005,[object Object],1999,[object Object],2000,[object Object],2001,[object Object],2002,[object Object],2004,[object Object],2006,[object Object],2003,[object Object],2007,[object Object],2008,[object Object],2009,[object Object],M E R C A D O L I B R E :   T H E   L E A D I N G   I N T E R N E T   E C O S Y S T E M   I N   L A T A M,[object Object],Break even. AcquiredDeRemate subs,[object Object],Launched,[object Object],227% netrevenues growth—regional leadership,[object Object],eBay acquired19.5%  of MLfor iBazar Brazil,[object Object],IPOUS$333mm,[object Object],Launched search advertising and web stores,[object Object],Source: Company,[object Object],2,[object Object]
Population, 2011E,[object Object],Latin America has one of the best combinations of actual GDP and population size with expected growth rates,[object Object],GDP and Population,[object Object],GDP and Population,[object Object],China,[object Object],GDP CAGR 2009-2012,[object Object],Central and Eastern Europe,[object Object],Source: IMF. Figures in table are 2011 estimates,[object Object],Asia ex Japan and China,[object Object],Middle East and Africa,[object Object],Latin America,[object Object],M E R C A D O L I B R E :   T H E   L E A D I N G   I N T E R N E T   E C O S Y S T E M   I N   L A T A M,[object Object],US,[object Object],Western Europe,[object Object],Japan,[object Object],Source: IDM ,[object Object],3,[object Object]
Latin America is expected to post the highest internet users growth due to improving infrastructure and low penetration base,[object Object],Selected infrastructure statistics by region (sorted by internet users growth rates),[object Object],Source: EIU databases, al numbers in millions, CAGR for estimates 2009-2012,[object Object],Global broadband penetration per inhabitant %, 2009,[object Object],Global internet penetration per inhabitant %, 2009,[object Object],M E R C A D O L I B R E :   T H E   L E A D I N G   I N T E R N E T   E C O S Y S T E M   I N   L A T A M,[object Object],Source: ITU, ICT Statistics,[object Object],Source: ITU, ICT Statistics,[object Object],4,[object Object]
Asia Pacific ex-Japan,[object Object],…outpacing all other regions…,[object Object],US,[object Object],E-commerce growth,[object Object],Current internet buyers, 2009E,[object Object],Retail e-commerce volume CAGR 2009-2012,[object Object],LatinAmerica,[object Object],Central and EasternEurope,[object Object],Asia Pacific ex Japan ,[object Object],WesternEurope,[object Object],M E R C A D O L I B R E :   T H E   L E A D I N G   I N T E R N E T   E C O S Y S T E M   I N   L A T A M,[object Object],USA,[object Object],Japan,[object Object],Source: IDM. Figures in table are 2009 estimates,[object Object],5,[object Object]
MercadoLibrecovers almost all of Latin America,[object Object],Countries of operation,[object Object],Main Region Stats,[object Object],[object Object]
GDP covered: US$ 4,179bn1

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