This is a presentation for the Doctoral seminar 5.02.15. Aalto University. Arabia Campus. Helsinki. Finland.

1. Recontextualizing
Audiovisual
Archives:
Immigrants
and
Remixing
practices
Dr.
Mariana
Salgado
Postdoctoral
Researcher
Arki Research
group
Department
of
Media
School
of
Arts,
Design
and
Architecture
Aalto
University
5.02.2015

2. Twitter:
@salgado
Blog:
http://pinatasdigitales.wordpress.com/
Arki
blog:
http://arki.mlog.taik.fi/
Slideshare:
http://www.slideshare.net/marianasalgado

3. INTRO
• AudiovisualArchives
(Case:
EUscreenXL)
• Remix
• Theoreticalframework
• Research questions
• Research plan
• Near future writings
• Discussion

4. AUDIOVISUAL
ARCHIVES
CC
by
Verbruggen &
Pekel

5. AUDIOVISUAL
ARCHIVES
EUscreenXL
is
an
EU
funded
project
that
aims
to
create
public
access
to
AV
content
from
broadcasters
and
archives
around
Europe.
EUscreenXL
is
AV
domain
aggregator
for
the
Europeana
project:
• 36 meses (2013-16)
• Consortium
• Additional
20,000
items
of
AV
content
on
portal
by
2016
Content
in
14
European
languages
Access to 1.000.000 elements of audiovisual material
About EUscreenXL

6. AUDIOVISUAL
ARCHIVES
About Europeana
Europeana.eu is an internet portal that acts as an interface to millions of books,
paintings,films, museum objects and archival records that have been digitised
throughout Europe.
Screenshot
from:
http://www.europeana.eu/portal/

7. REMIX
Remix
definition:
separating
and
recombining
many
types
of
media
including
images,
video,
literary
text,
and
video
game
assets.
It
is
a
form
of
creativity.
Is
is
a
culture
of
“rip
and
create”
Fagerjord (2010)
RIP! A Remix Manifesto

8. “Our
culture
no
longer
bothers
to
use
words
like
appropriation or
borrowing to
describe
those
very
activities.
Today's
audience
isn't
listening
at
all
-­‐ it's
participating.
Indeed,
audience is
as
antique
a
term
as
record,
the
one
archaically
passive,
the
other
archaically
physical.
The
record,
not
the
remix,
is
the
anomaly
today.
The
remix
is
the
very
nature
of
the
digital”
(Gibson,
2005).

9. Remix practices serve as
a way to contextualize
records (making them
part of new entities) and
decentralize curation
(remixers
reconsider which videos
will be reuse).
CC by Stallio in Flickr

10. IMMIGRANTS
– DIVERSITY-­‐
DESIGN
RESEARCH
There are
and
there will be
always immigrants.
But the ones that
migrate are
only a
small proportion of
the population.
(Saskia Sassen,
1999)
Underused creative capacity of
immigrants-­‐>
design research posibility
to stage participation,
create disensus and
intervene in
the political
order (Kashavarz &
Mazé,
2013)
Design as
an agent of
social
change
Inclusion through media
(in
this case
video)
Theoretical Framework

11. How
could
immigrants
interpret
and
enrich
audiovisual
cultural
heritage
through
remix
practices?

12. How
could
new
media
design
strategies
support
social
inclusion?

13. The day I won…
Director:
Lazar Mitev
Art Director:
Borislav Borisov
Blog article in
EUscreenXL where the
two films can be seen
Participatory design
explorations

14. A lá minute with chef Kolio
Director:
Kollyo Petrov 15
años
Director de
arte:
Borislav Borisov
Blog
article
in
EUscreenXL where the
two films can be seen
Participatory design
explorations

15. Workshop with young video artists
Collecting ideas on
how to
reuse Euscreen materials
Participants did a
script for
a
short terror movie.
4
participants-­‐ duration:
3
hours
Participatory design
explorations

16. Workshop with immigrant media practitioners
Collecting ideas on
how to
reuse Euscreen materials
Results:
Series of
concepts for
TV
programs.
8
participants-­‐ Duration:
3
hours
Participatory design
explorations

17. Workshop with Mlab
students
Interface Prototype
Tools
for
remix
(videos available)
2
groups-­‐ 5
participants
Duration:
1
week
Participatory design
explorations

18. Video Workshop
Monika
MoniculturalWomen
Association
One
video
ready (sample)
(on
going)
Participants:
11-­‐ Duration:
5
sessions 2
1/2
hours each
Participatory design
explorations

19. Participatory design
explorations
Video Workshop
Self-­‐organized group
(on
going)
Participants:
4-­‐ Duration:
5
sessions
2
1/2
hours each

20. Participatory design
explorations

22. Remix of Audiovisual Archives: Formats for
Supporting Amateur Practices
Near future writings
Sent to
NECS
for
a
panel
European Network of
Cinema
and
Media
Studies
Panel:
Perspectives on
the
contextualization of
audiovisual
online archives:
access and
publication formats
Many
artists
are
exploring
the
uses
of
archives
in
contemporary
art,
film
and
television.
Other
communities
that
are
not
artists
or
educators
also
use
archives
for
storytelling,
campaigns
and
other
remix
related
practices.
In
this
paper
I
focus
on
the
ways
amateur
communities
creatively
reuse
archive
material.
In
addition,
I
reflect
on
the
potential
of
formats
such
as
marathons
or
hackathons for
facilitating
and
supporting
remix.
I
build
my
arguments
upon
a
specific
event
I
organized
based
on
the
marathon
format,
in
which
participants
created
video
poems
using
audiovisual
archive
material.
The
analysis
of
this
case
study
unfolds
the
implications
that
these
formats
could
have
for
archivists,
designers
and
researchers
in
the
humanities.
In
the
early
2000’s
hackathons appeared
as
popular
encounters
for
computer
programmers
to
collaborate
in
software
projects.
Recently,
such
events
are
getting
increasingly
popular
with
participants
other
than
software-­‐developers,
who
produce
concrete
digital
artifacts
and
reinforce
community
created
content.

23. Voices of Diasporas.
Augmenting Audiovisual Archives by Including
People from different Cultural Background in
Remix Practices
Near future writings
Sent for
a
chapter in
a
book that
might be published by Nordicom.
Possible title:
Media
Innovations and
Design
in
Cultural Institutions
This
is
an
expansion
of
the
position
paper
that
I
sent
for
DRS
conference
in
July
2014.
What
could
AV
archives
gain
out
of
outreaching
immigrants
communities?
This
will
come
from
a
review
of
the
outcomes
and
the
process
of
the
participatory
explorations
(the
videos-­‐ the
diaries)

24. Co-­‐creation
of
cross-­‐cultural
digital
narratives
and
what
design
could
learn
from
it
Near future writings
Draft.
It will go to
a
design
conference
How
these
cross-­‐cultural
narratives
could
inform
the
design
process?
What
needs
to
be
in
place
so
immigrants
could
use
the
archives
for
remix?
This
is
an
analysis
of
what
happened
when
I
tried
to
use
Euscreen for
remix
purposes
with
the
immigrants:
negotiations
with
the
content
providers,
relation
with
the
participants,
tools,
etc.

25. Discussion
On the evolution of
media
environment to support
multiculturality
Methodologicalinsights that came on the work with immigrants
in
connection to the archives.
Immigrants’
contributionsinto the AV
archives
Ethics issues in
relation to the work with vulnerable
populations
within a
design research framework

26. References
Bhabha, H.K. (2004) The location of culture. Routledge.London.
Diakopulus,N;Luther, K, Medynskiy,Y:Essa, I. (2007) RethinkingAuthorship:
Reconfiguring the author in OnlineVideo Remix Culture.
Dowmunt,T.;Dunford, M.; and van Hemert, N. (2007). Inclusion through Media.
Goldsmiths, University of London.
Fagerjord,A. (2010). After Convergence:YouTube and Remix Culture. International
Handbook of Internet Research.Edited by Husinger et al.
Fry,T. (2011). Design as politics.Berg Publishers, London.
Lessig, L. (2008) Remix.Making art and commerce thrive the hybrid economy. Penguin
Group. USA.
Keshavarz, M. and Mazé, R. (2013) 'Design and Dissensus: Framing and Staging
Participation in Design Research',Design Philosophy Papers, 1: unpaginated.
Lammers, E. (2005). Refugees,asylum seekers and anthropologists: the taboo on giving.
Global Migration Perspectives.Global Commission on International Migration.
Switzerland.
Sassen, S. (1999) Guests and Aliens.The New Press. USA

27. Planning to read
Amerika,
M.
Remix
the
book.
(2011).
University
of
Minnesota
Press,
London.
Barthel,
R.;
Ainsworth,
S.&
Sharples,
M.
(2013).
Collaborative
knowledge
building
with
shared
video
representations
Jenkins,
H.
(2013).
Textual
Poaches.
Television
fans
and
participatory
culture.
Routledge,
London.
Kindon,
S.
(2003),
Participatory
video
in
geographic
research:
a
feminist
practice
of
looking?.
Area,
35:
142–153.
doi:
10.1111/1475-­‐4762.00236
Löwgren,
J.
and
Remer,
B.
Collaborative
Media.
Production,
compsumption,
and
design
interventions.
(2013).
MIT
Press.
USA.
Mehrabov,
I.
(2010)
Video
Activism
in
Turkey:
Empowerment
of
oppressed
or
another
kind
of
surveillance?
Thesis
work.
Graduate
School
of
Social
Sciences
of
Middle
East
Technical
University.
Navas,
E.
Remix
Theory.
The
Aesthetics
of
Sampling.
(2012).
Springer-­‐Verlag.
Germany.
Sennett,
R.
Together.
The
Rituals,
Pleasures
and
Politics
of
Cooperation.
Yale
University
Press,
London.
Wright,
Terence.
(2010)
Moving
images:
The
media
representation
of
refugee

28. Thanks!
mariana.salgado@aalto.fi
http://www.slideshare.net/mariana.salgado