Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
Vice President, Digital & Interactive at Salesforce
Industry
Electronics / Computer Hardware
Website
about.me/markyolton
About
I'm a Marketing and Digital executive who had the good fortune to believe, way back in 1994, that "this new Internet thing could be big!" In hindsight it seems obvious and inevitable that the world would be forever changed in profound ways. Back then, not so obvious... but nevertheless I was lucky to jump in early and to move with my family from Philly to the San Francisco Bay Area.
My approach to Marketing shifted to focus on the web, e-commerce, e-business, change leadership, and later to online communities, social media, mobile, cloud, video, analytics -- and the many other components of today's shift to "digital."
I've had the great fortune to work at the center of the storm -- ...
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