Digital Design - Naranja Below 2013 CEU VLC

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Martin Redigolo

Conceptos básicos del diseño digital, visualización de información (infografías dinámicas, "responsive" y creados para medios convergentes, uso de colores, tipografías, ...

DISEÑO
DIGITAL
14 DE FEBRERO - CEU VLC - NARANJA BELOW

MARTIN REDIGOLO /
DESIGN + TECH + BUSINESS /
mooka.me /

@martinredigolo

MUNDO
DIGITAL

“In 2013, mobile phone will overtake
PC’s as the most common web access
device worldwide.” / GARTNER

@martinredigolo

“Hay más móviles en el mundo que
cepillos de dientes.” / EL ECONOMISTA

@martinredigolo

@martinredigolo http://humanfaceofbigdata.com

@martinredigolo

@martinredigolo http://informationisbeautiful.net/

@martinredigolo http://slaveryfootprint.org

@martinredigolo http://www.onehourpersecond.com

@martinredigolo http://milwaukeepolicenews.com

TIPO
GRA
FÍA

Comic Sans MS

@martinredigolo

@martinredigolo http://reallysimpleworks.com

@martinredigolo http://lawineagency.com

@martinredigolo http://twopaperdolls.com

@martinredigolo http://typekit.com/fonts

@martinredigolo http://www.google.com/webfonts#

Comic Sans MS

@martinredigolo

Comic Sans
@martinredigolo

Comic Sans
@martinredigolo

@martinredigolo

http://webdesignledger.com 1/
@martinredigolo http://webdesignledger.com 2/

LOS
COLOR
ES

@martinredigolo http://www.kitchensinkstudios.com

@martinredigolo http://www.hellobar.com

@martinredigolo http://www.cheesesurvivalkit.com

@martinredigolo http://kuler.adobe.com

@martinredigolo http://www.tympanus.net

HERRA
MIEN
TAS

@martinredigolo http://mailchimp.com

@martinredigolo http://www.apple.com/ibooks-author/

@martinredigolo http://www.slideshare.net/martinredigolo

@martinredigolo http://onparaoﬀs.com

“The Laws Of
Simplicity.” / John
Maeda

@martinredigolo

CONVERGENCIA ES EL NUEVO 360 /
MARTIN REDIGOLO
MUCHAS GRACIAS

@martinredigolo

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This presentation shares the journey I’ve been on, from trying to shape and influence a user’s path, to creating sandbox environments in which people can play and amaze us! ______ Designers are trained to guide users toward predetermined outcomes, but is there a better use of this persuasive psychology? What happens if we focus less on influencing desired behaviors and focus more on designing ‘sandboxes’: open-ended, generative systems? And how might we go about designing these spaces? It’s still “psychology applied to design”, but in a much more challenging and rewarding way! In this talk, I’ll share the journey I’ve been on, from trying to shape and influence a user’s path, to creating these sandbox environments. You’ll learn why systems such as Twitter, Pinterest, and Minecraft are so maddeningly addictive, and what principles we can use to create similar experiences. We’ll look at education and the work of Maria Montessori, who wrote extensively about how to create learning environments that encourage exploration and discovery. And we’ll look at game design, considering all the varieties of games, especially those carefully designed to encourage play — a marked contrast with progression games designed to move you through a series of ever-increasing challenges, each converging upon the same solution. Finally, we’ll look at web applications, and I’ll share how this thinking might influence your work, from how you respond to new feature requests to how you design for behavior change in a more mature way.

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TAKE THIS WORKSHOP ONLINE & GET 20% OFF WITH CODE 'SLIDESHARE' https://school.uxfika.co/p/best-practice-for-ux-deliverables/?product_id=325265&coupon_code=SLIDESHARE --- Slides from my 'Best practice for UX deliverables' workshop that I ran for Eventhandler in London on the 05th of March 2014. http://www.eventhandler.co.uk/events/uxnightclass-uxdeliverables3 --- Please note that for copyright reasons & client privacy the examples in this presentation are slightly different than from the workshop. The examples included are for reference only in terms of what I talked through in the 'Good examples' section. ----- ABSTRACT Whilst the work we do is not meant to be hanged on a wall for people to admire, nor is meant to be put in a drawer and forgotten about. Just as we make the products and services we design easy to use, the UX of UX is about communicating your thinking in a way that ensures that what you've defined is easy to understand for the reader. It's about adapting the work you do to the project in question and finding the right balance of making people want to look through your work whilst not spending unnecessary time on making it pretty. Who is it for? This workshop is suitable for anyone starting out in UX, or who's worked with it for a while but is looking to improve the way they present their work. What you'll learn In this hands on workshop we'll walk through real life examples of why the UX of UX deliverables matter. We'll cover how who the reader is effects the way we should present our work, both on paper and verbally, and how to ensure that the work you do adds value. Coming out of the workshop you'll have practical examples and hands on experience with: // How to adapt and sell your UX deliverable to the reader (from clients, your team, in house and outsourced developers) // Guiding principles for creating good UX deliverables (both low and high fidelity) // Best practice for presentations, personas, user journeys, flows, sitemaps, wireframes and other documents // Simple, low effort but big impact tools for improving the visual presentation of your UX deliverables

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Digital Design - Naranja Below 2013 CEU VLC

1. DISEÑO DIGITAL 14 DE FEBRERO - CEU VLC - NARANJA BELOW

2. MARTIN REDIGOLO / DESIGN + TECH + BUSINESS / mooka.me / @martinredigolo

3. MUNDO DIGITAL

4. “In 2013, mobile phone will overtake PC’s as the most common web access device worldwide.” / GARTNER @martinredigolo

5. “Hay más móviles en el mundo que cepillos de dientes.” / EL ECONOMISTA @martinredigolo

6. @martinredigolo http://humanfaceofbigdata.com

7. @martinredigolo

8. @martinredigolo http://informationisbeautiful.net/

9. @martinredigolo http://slaveryfootprint.org

10. @martinredigolo http://www.onehourpersecond.com

11. @martinredigolo http://milwaukeepolicenews.com

12. TIPO GRA FÍA

13. Comic Sans MS @martinredigolo

14. @martinredigolo http://reallysimpleworks.com

15. @martinredigolo http://lawineagency.com

16. @martinredigolo http://twopaperdolls.com

17. @martinredigolo http://typekit.com/fonts

18. @martinredigolo http://www.google.com/webfonts#

19. Comic Sans MS @martinredigolo

20. Comic Sans @martinredigolo

21. Comic Sans @martinredigolo

22. @martinredigolo

23. http://webdesignledger.com 1/ @martinredigolo http://webdesignledger.com 2/

24. LOS COLOR ES

25. @martinredigolo http://www.kitchensinkstudios.com

26. @martinredigolo http://www.hellobar.com

27. @martinredigolo http://www.cheesesurvivalkit.com

28. @martinredigolo http://kuler.adobe.com

29. @martinredigolo http://www.tympanus.net

30. HERRA MIEN TAS

31. @martinredigolo http://mailchimp.com

32. @martinredigolo http://www.apple.com/ibooks-author/

33. @martinredigolo http://www.slideshare.net/martinredigolo

34. @martinredigolo http://onparaoﬀs.com

35. “The Laws Of Simplicity.” / John Maeda @martinredigolo

36. CONVERGENCIA ES EL NUEVO 360 / MARTIN REDIGOLO MUCHAS GRACIAS @martinredigolo