Personal Information
Organization / Workplace
Munich Area, Germany Germany
Occupation
Co-Founder / COO, apaleo
Industry
Hospitality / Leisure
Website
http://www.beactive-karte.de
About
As a team of 11, we founded apaleo, a management platform and app store for the hospitality industry in January 2017. My role includes product management, frontend development, and marketing-related topics.
Also I'm part of the managing team of the business model contest THE VENTURE. We are running this #PatentMeetsTalent contest in order to promote tech startups and help IP owners to commercialize their patents and technologies. During the First Round we identified 10 promising founding teams and now support their business ideas to become new companies through trainings and free technology licences.
In my first role in the startup enviroment I was acting as Chief Marketing Officer of ...
Tags
marketing
pricing
pricing research
saas
customer intelligence
price model
value metric
monetization
startup
martin reichenbach
freemium
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