SlideShare a Scribd company logo
1 of 12
“Together” we apply Laser
Focus to…
WHO you / your Brand is
WHAT is your ideal client
WHEN are you looking to Grow
WHERE are the best locations to
market your brand
WHY is your brand important /
Specialization
HOW do you want your audience to be Reached
Do you have a current
Business Plan or Strategic
Goals to meet?

Is your Website your Lead
Generation source?
What benefits does your Website
Apply to your overall Goals?
Do you have an SEO Plan in place?
Do you currently have a Customer
Relationship Management System?

Do you have a System in Place to…
Acquire clients
Engage clients
Retain clients

Monetize clients
Do You manage your Social Media or does
an outside source? How’s it working
To Grow Your Business?

Do you have a System to
support Email Campaigns
eNewsletters, eMagazines, Blogs, followup and
follow-thru systems?

Do you run Campaigns and
Promotions with Special
Offers and Client Lifecycle
Nurturing process?
Do you hold any
Events to help with
Lead Generation or
Client Nurturing?

Do you have any current plans to
Mobilize your Business?
Bridging the Marketing Gap – “Together”

with the Right…
Message – Market - Media
ACQUIRE

with Press Releases
Blogs, Surveys, Newsletters

ENGAGE

with Special Promotions,
Opt-In Incentives, Loyalty Programs

RETAIN

with Client Lifecycle
Nurturing, Interactive Engagement &
Rewards

Working “Together” to Support
SMART Goals and Objectives
MONETIZE
with

Success

12 SMOLDERING HOT TIPS to get your Audience to Download
Your Mobile App ~ Reference: Heidi Cohen













Promote Your App on Your Website & Mobile Website
Get Your App in the iOS and Google Play App Stores
Leverage the Power of your App in eMail Newsletter
Include a link to your App in you Customer Service eMails
Include a link to your App in your eMail Signature file
Add a link to your App on your Business Cards
Include a link to your App in your Social Media Profiles
Promote your App on Social Media and paid ads on Social Media
Share your videos of your App on all Social Sites
Share blog posts explaining the utility of your App & include video
Post QR Codes to all media channels – online and offline
Include Opt-In Offers in all Targeted Media Promotions

Remember, your goal is to create an App people Want, can Easily Find,
with Fast Download, and Install to get more useful information.
Accelerate Repeat Business!
Amplify Brand Loyalty and
Advance Long-Lasting
Relationships
With Your Clients
Monetize thru your Mobile Business App with Special Offers and Mobile
Coupons.
Broadcast, Promote, and Redeem Mobile Coupons Effortlessly
in one, End-to-End Mobile Solution

 Craft highly Customizable Coupon Codes to incentivize each unique targeted
network
 Activate Coupons or Special Offers when users enter a location with Geo-Targeting
 Transform your Mobile Marketing Strategy by merging Mobile Coupons into your
marketing mix
 Mobile Coupons solution lets consumers send coupons to their inbox, PassBook or
your branded application
 Secure transactional data from your consumers, based on the Coupons or Loyalty
Rewards they redeem
 Boost Brand Awareness by allowing consumers to share Coupons on Social Channels
Mobile Coupons are a Perfect way to “Push” Recurring
Business offerings with laser focus for Mobile Monetization
for an All-In-One Marketing Solution.







High Redemption Rate: 30% vs. only 2% with paper coupons
“One Click” simple to use digital coupons vs. paper coupons
No clipping, No printing, No forgetting, No Sorting, No hassle!
Completely Customizable with your Brand guidelines
Mobile Coupons get Immediate Attention!
Craft Relevant Mobile Social Campaigns to Inspire Website
Visits, Intensify Purchasing Power, and Shrink Abandonment rates
Redemption Code is the Oomph your clients need to click the “checkout”
button and give them a reason to spend More! Maximize Customer
Retention and Intensify Online Traffic.







Supercharge brand, company, and site awareness
Fire-Up one-on-one Relationships with your clients
Unique, Personalized coupon codes delivered instantly to your clients
End-to-end tracking of coupon code redemption
Instant mobile analytics as to who is using your coupon code
Ignite Massive Engagement and Deliver Rewards
for Brand Awareness and Social Sharing
Check-In Encourage users to Check-In to your locations to earn prizes
or points and also share their experience with their social networks

 Reward and Incentivize the Right Behaviors for checking in with your Offer
 Get the Ball Rolling with Brand Awareness through social media, and
Reward the 1st or first 10 for Checking In
 Send Satisfaction Surveys upon checking out
 Stand Out from the Crowd and Create “Check-In” Promotions that make
your clients feel Special
 Connect your Check-In Systems with your Inbound Marketing platform and
Analyze the Results to leverage Social Networks
I am Ready to SERVE!
Are You Ready?

Get Your FREE Consultation

817-505-8806
www.MatchedMedia.com

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How to Target an Audience and Quickly Build a List of Raving Fans and Customers

  • 1. “Together” we apply Laser Focus to… WHO you / your Brand is WHAT is your ideal client WHEN are you looking to Grow WHERE are the best locations to market your brand WHY is your brand important / Specialization HOW do you want your audience to be Reached
  • 2. Do you have a current Business Plan or Strategic Goals to meet? Is your Website your Lead Generation source? What benefits does your Website Apply to your overall Goals? Do you have an SEO Plan in place?
  • 3. Do you currently have a Customer Relationship Management System? Do you have a System in Place to… Acquire clients Engage clients Retain clients Monetize clients
  • 4. Do You manage your Social Media or does an outside source? How’s it working To Grow Your Business? Do you have a System to support Email Campaigns eNewsletters, eMagazines, Blogs, followup and follow-thru systems? Do you run Campaigns and Promotions with Special Offers and Client Lifecycle Nurturing process?
  • 5. Do you hold any Events to help with Lead Generation or Client Nurturing? Do you have any current plans to Mobilize your Business? Bridging the Marketing Gap – “Together” with the Right… Message – Market - Media
  • 6. ACQUIRE with Press Releases Blogs, Surveys, Newsletters ENGAGE with Special Promotions, Opt-In Incentives, Loyalty Programs RETAIN with Client Lifecycle Nurturing, Interactive Engagement & Rewards Working “Together” to Support SMART Goals and Objectives
  • 7. MONETIZE with Success 12 SMOLDERING HOT TIPS to get your Audience to Download Your Mobile App ~ Reference: Heidi Cohen             Promote Your App on Your Website & Mobile Website Get Your App in the iOS and Google Play App Stores Leverage the Power of your App in eMail Newsletter Include a link to your App in you Customer Service eMails Include a link to your App in your eMail Signature file Add a link to your App on your Business Cards Include a link to your App in your Social Media Profiles Promote your App on Social Media and paid ads on Social Media Share your videos of your App on all Social Sites Share blog posts explaining the utility of your App & include video Post QR Codes to all media channels – online and offline Include Opt-In Offers in all Targeted Media Promotions Remember, your goal is to create an App people Want, can Easily Find, with Fast Download, and Install to get more useful information.
  • 8. Accelerate Repeat Business! Amplify Brand Loyalty and Advance Long-Lasting Relationships With Your Clients Monetize thru your Mobile Business App with Special Offers and Mobile Coupons. Broadcast, Promote, and Redeem Mobile Coupons Effortlessly in one, End-to-End Mobile Solution  Craft highly Customizable Coupon Codes to incentivize each unique targeted network  Activate Coupons or Special Offers when users enter a location with Geo-Targeting  Transform your Mobile Marketing Strategy by merging Mobile Coupons into your marketing mix  Mobile Coupons solution lets consumers send coupons to their inbox, PassBook or your branded application  Secure transactional data from your consumers, based on the Coupons or Loyalty Rewards they redeem  Boost Brand Awareness by allowing consumers to share Coupons on Social Channels
  • 9. Mobile Coupons are a Perfect way to “Push” Recurring Business offerings with laser focus for Mobile Monetization for an All-In-One Marketing Solution.      High Redemption Rate: 30% vs. only 2% with paper coupons “One Click” simple to use digital coupons vs. paper coupons No clipping, No printing, No forgetting, No Sorting, No hassle! Completely Customizable with your Brand guidelines Mobile Coupons get Immediate Attention!
  • 10. Craft Relevant Mobile Social Campaigns to Inspire Website Visits, Intensify Purchasing Power, and Shrink Abandonment rates Redemption Code is the Oomph your clients need to click the “checkout” button and give them a reason to spend More! Maximize Customer Retention and Intensify Online Traffic.      Supercharge brand, company, and site awareness Fire-Up one-on-one Relationships with your clients Unique, Personalized coupon codes delivered instantly to your clients End-to-end tracking of coupon code redemption Instant mobile analytics as to who is using your coupon code
  • 11. Ignite Massive Engagement and Deliver Rewards for Brand Awareness and Social Sharing Check-In Encourage users to Check-In to your locations to earn prizes or points and also share their experience with their social networks  Reward and Incentivize the Right Behaviors for checking in with your Offer  Get the Ball Rolling with Brand Awareness through social media, and Reward the 1st or first 10 for Checking In  Send Satisfaction Surveys upon checking out  Stand Out from the Crowd and Create “Check-In” Promotions that make your clients feel Special  Connect your Check-In Systems with your Inbound Marketing platform and Analyze the Results to leverage Social Networks
  • 12. I am Ready to SERVE! Are You Ready? Get Your FREE Consultation 817-505-8806 www.MatchedMedia.com