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THE PROBLEM
CUSTOMER FEEDBACK IS PAIN
MOSTLY SHOUTS, CALLS
OR SCRIBBLES
BECAUSE SURVEYS ARE TROUBLESOME
AND REPORTS ARE CONFUSING
PLAN A
22% plausible
STRATEGY A
45% legit
STRATEGY B
33% legit
NEW PRODUCT
A
62% viable
NEW PRODUCT
B
74% viable
NEW STAFF B
10% suitable
NEW STAFF A
57% suitable
PROMOTE PERSON
A
51% should do
PROMOTE
PERSON B
39% should do
NEW BRANCH IN
SINGAPORE 37%
urgent
EXPAND SAIGON
OFFICE 66%
urgent
NEW OFFICE IN
HANOI 27%
urgent
NEW PRODUCT
C 11% viable
IMPROVE
CUSTOMER
SERVICE
77% necessary
PLAN B
15% plausible
WE NEED MORE
FOOD CHOICES
5% necessary
WHAT COMPANIES NEED: MAKE DECISIONS
PLAN C
makes sense 44%
or
or
or
or
or
or or or or
REWORK THE
WHOLE SYSTEM
50% urgent
or
or or or
THE SOLUTION
CUSTOMER FEEDBACK
COMPANY DECISIONS
CUSTOMER FEEDBACK
COMPANY DECISIONS
CORPORATE KNOWLEDGE STATISTICS
THE PRODUCT
X4Z5KC
CONSUMERS INPUT
N times
PLAN A
STRATEGY A STRATEGY B
NEW PRODUCT
A
NEW PRODUCT
B
NEW STAFF BNEW STAFF A
PROMOTE PERSON
A
PROMOTE
PERSON B
NEW BRANCH IN
SINGAPORE
EXPAND SAIGON
OFFICE
NEW OFFICE IN
HANOI
NEW PRODUCT
C
IMPROVE
CUSTOMER
SERVICE
PLAN B
WE NEED MORE
FOOD CHOICES
COMPANIES INPUT: DESIRED OUTPUT
PLAN C
or
or
or
or
or
or or or or
REWORK THE
WHOLE SYSTEM
or
or or or
COMPANIES INPUT: TEACH THE MACHINE
OUTPUT
Plan A 10%
Problem A 30%
Height: 5
Priority: 45
Best insight A
90%
ASSUMPTION A
14%
SUGGESTION A
88%
Plan B 33%
Problem B 70%
Height: 2
Priority: 84
Best insight B
88%
ASSUMPTION B
77% (need
more propping)
THRESHOLD A
67%
50% 15% 5% 20% 80%
50% 15% 5% 20% 80%
OUTPUT + TOOL
BUSINESS MODEL
SUBSCRIPTION (4 months)
ONE-TIME PAYMENT (2 months)
$0.1/feedback message
$1000/10k messages/month
$0.08/feedback message
$800/10k messages/month
AFTER 1 YEAR OR PROCESSING TIME X2  PRICES X2
THE MARKET
>50
Retailers in Saigon
Service companies in general, serving more than 3000 customers
a day, generating around 10k feedback messages/month
Customer acquisition: referral
>50
F&B companies in Saigon
COMPETITION
Feedback gathering
Quantitative analysis Qualitative analysis
Survey companies
(not even effective)
Analytics
companies
(too many
numbers)
Consulting
companies (think
they know more
than you)
1. Fewer numbers, that
matter
2. From feedback
gathering all the way
to decisions
3. Take into account
everything
4. Companies are deeply
engaged in their own
decision-making
process
5. Companies become
their own consultants
VISION
Need to raise fund to invest primarily in AI and Natural
Language Processing
#1 feedback analysis service in SG, then in VN
Establish a network of freelance “proppers”
Do what
Don’t do what
Do what then what
Who do what when
Applications in other industries
Education Hospitality Telecom Cinema HR
Automotive Healthcare Web shops Mobile devices
OTHER APPLICATIONS
FULL VERSION
SUPPORT ME
THANK YOU
A
58%
B
90%
C
80%
D
70%
60% 50% 40%
roomA.RP =
𝑺𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷×𝑺𝒑𝒓𝒐𝒑.𝒂𝒗𝒈𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆
𝑺𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷
𝟐
+ 𝟏𝟎𝟎%−
𝑫𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷×𝑫𝒑𝒓𝒐𝒑.𝒂𝒗𝒈𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆
𝑫𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷
𝟐
𝟐
roomA.RP =
𝟗𝟎%×𝟔𝟎%+𝟖𝟎%×𝟓𝟎%
𝟗𝟎%+𝟖𝟎%
𝟐
+ 𝟏𝟎𝟎%−
𝟕𝟎%×𝟒𝟎%
𝟕𝟎%
𝟐
𝟐
= 58%

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PropMap Pitch deck (3 mins)

  • 1.
  • 6. BECAUSE SURVEYS ARE TROUBLESOME
  • 7. AND REPORTS ARE CONFUSING
  • 8. PLAN A 22% plausible STRATEGY A 45% legit STRATEGY B 33% legit NEW PRODUCT A 62% viable NEW PRODUCT B 74% viable NEW STAFF B 10% suitable NEW STAFF A 57% suitable PROMOTE PERSON A 51% should do PROMOTE PERSON B 39% should do NEW BRANCH IN SINGAPORE 37% urgent EXPAND SAIGON OFFICE 66% urgent NEW OFFICE IN HANOI 27% urgent NEW PRODUCT C 11% viable IMPROVE CUSTOMER SERVICE 77% necessary PLAN B 15% plausible WE NEED MORE FOOD CHOICES 5% necessary WHAT COMPANIES NEED: MAKE DECISIONS PLAN C makes sense 44% or or or or or or or or or REWORK THE WHOLE SYSTEM 50% urgent or or or or
  • 14. PLAN A STRATEGY A STRATEGY B NEW PRODUCT A NEW PRODUCT B NEW STAFF BNEW STAFF A PROMOTE PERSON A PROMOTE PERSON B NEW BRANCH IN SINGAPORE EXPAND SAIGON OFFICE NEW OFFICE IN HANOI NEW PRODUCT C IMPROVE CUSTOMER SERVICE PLAN B WE NEED MORE FOOD CHOICES COMPANIES INPUT: DESIRED OUTPUT PLAN C or or or or or or or or or REWORK THE WHOLE SYSTEM or or or or
  • 15. COMPANIES INPUT: TEACH THE MACHINE
  • 16. OUTPUT Plan A 10% Problem A 30% Height: 5 Priority: 45 Best insight A 90% ASSUMPTION A 14% SUGGESTION A 88% Plan B 33% Problem B 70% Height: 2 Priority: 84 Best insight B 88% ASSUMPTION B 77% (need more propping) THRESHOLD A 67% 50% 15% 5% 20% 80%
  • 17. 50% 15% 5% 20% 80% OUTPUT + TOOL
  • 19. SUBSCRIPTION (4 months) ONE-TIME PAYMENT (2 months) $0.1/feedback message $1000/10k messages/month $0.08/feedback message $800/10k messages/month AFTER 1 YEAR OR PROCESSING TIME X2  PRICES X2
  • 20. THE MARKET >50 Retailers in Saigon Service companies in general, serving more than 3000 customers a day, generating around 10k feedback messages/month Customer acquisition: referral >50 F&B companies in Saigon
  • 22. Feedback gathering Quantitative analysis Qualitative analysis Survey companies (not even effective) Analytics companies (too many numbers) Consulting companies (think they know more than you)
  • 23. 1. Fewer numbers, that matter 2. From feedback gathering all the way to decisions 3. Take into account everything 4. Companies are deeply engaged in their own decision-making process 5. Companies become their own consultants
  • 25. Need to raise fund to invest primarily in AI and Natural Language Processing
  • 26. #1 feedback analysis service in SG, then in VN Establish a network of freelance “proppers” Do what Don’t do what Do what then what Who do what when
  • 27. Applications in other industries Education Hospitality Telecom Cinema HR Automotive Healthcare Web shops Mobile devices
  • 31. A 58% B 90% C 80% D 70% 60% 50% 40% roomA.RP = 𝑺𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷×𝑺𝒑𝒓𝒐𝒑.𝒂𝒗𝒈𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆 𝑺𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷 𝟐 + 𝟏𝟎𝟎%− 𝑫𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷×𝑫𝒑𝒓𝒐𝒑.𝒂𝒗𝒈𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆 𝑫𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷 𝟐 𝟐 roomA.RP = 𝟗𝟎%×𝟔𝟎%+𝟖𝟎%×𝟓𝟎% 𝟗𝟎%+𝟖𝟎% 𝟐 + 𝟏𝟎𝟎%− 𝟕𝟎%×𝟒𝟎% 𝟕𝟎% 𝟐 𝟐 = 58%