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Fit Food First Pitchdeck for Lean Startup Machine

Created during the weekend at LSM in Munich 2013

Concept built and tested in 3 days with first sales success - 5 Euro made / 38.5% conversion rate achieved :).

How to build a product to sell in a weekend? Try LSM Workshops

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Fit Food First Pitchdeck for Lean Startup Machine

  1. 1. Our Team CarlMateuszJakob Paul
  2. 2. Idea Story Are you feed up with Junk Food ? You don’t know where to buy a healthy meal ?
  3. 3. Health Savy: no knowledge about the place not knowing where and how to find healthy food, no time to search Would someone pay 1€ for our printed out product more than 10% of the people are willing to pay FitFoodFirst Map Business People: not much time, travel a lot, trying to be healthy not knowing how and where to get healthy food; time Would the customer sign up on the landing page Conversion rate > 10% time, knowledge and availability for eating healthy "It's easy to get healthy food" 5/10 Consultants (long hours, hard working person) Matchmaker app/ Website
  4. 4. 5 out of 13 -> 38,5% Validated! > Customers pay money for our solution 24%! Validated - > solution fits the problem 5 out of 8 have the problem validated - > problem exists "It's easy to get healthy food" 5/10 Would the customer sign up on the landing page Conversion rate > 10% Would someone pay 1€ for our printed out product more than 10% of the people are willing to pay
  5. 5. Idea validation
  6. 6. Idea validation
  7. 7. Idea validation
  8. 8. The Product
  9. 9. The Product online
  10. 10. Give me the money ! $$$ Marienplatz Money 5 Euro !!! Marienplatz Conversion 38.5%
  11. 11. Stay hungry, stay healthy !

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