2. Convergence - Evaluation Convergence delivers stronger local journalism by sharing newsgathering and reporting resources. By becoming the preferred local provider of news and information, and increasing audience share, convergence drives revenue growth. With the Internet, every Media General market is a convergence market. In six markets, Media General has implemented convergence across three media platforms. Tampa, Fla., is its most advanced convergence market, the home of The Tampa Tribune, WFLA-TV, TBO.com and beginning in 2005, CENTRO Grupo De Comunicación. Sharing tips, leads, information and background knowledge has become routine at the Tampa News Center, the world’s first facility built for multimedia production. Convergence produces a true multimedia enterprise delivering news and information wherever and however people want it. Basically, the media convergence module being developed at Texas State University-San Marcos will complement the print edition of the publication in both coverage and distribution . The electronic version of the publication will provide students knowledge, skills and experience to build successful communication careers in a global media marketplace. The Star’s Internet edition will expand the publication’s coverage of campus news events by publishing stories on the Web that were left out of the printed version of the paper because of space restrictions. Distribution will be enhanced in two ways. First, the World Wide Web will allow access to Star material from anywhere in the world. The convergence will expand the formatting of University Star story presentations by showing rather than just telling readers of news and information affecting the university and San Marcos through multimedia and slide show links . Additionally, readers of the site will have the opportunity to become involved with the campus by voicing their opinions regarding respective stories through blogs. University Star account executives will also benefit from convergence by gaining valuable experience selling for print and electronic media devices. Thus, students in the advertising sequence will have an understanding and the necessary skills upon graduation to be more in demand and Be able to adjust more quickly in the consistently changing global media environment.
3. Convergence - Leadership The convergence outlet will give students enrolled in the various “New Media” classes the opportunity to apply the skills learned in the classroom in an income generating environment. Skills learned in the classroom and refined in the convergence studio will involve video editing and Web design. Both skills will be fine tuned in a laboratory environment, where students will be producing news and information programming, which will be broadcast over the Star’s Internet site. The work created in the convergence environment will become part of a student’s portfolio and audition DVD making that person more trained with the technology to meet the challenges and demands of working in the 21st century communication industry.
4. Media Studio Hardware 3- 2700 Watt Softbox Lights with Boom 1- Telmax WS-17 Teleprompter 2- Chromakey Green Muslin Backdrops 2- SV Propod V Tripods 3- Light Strobes - Pro Studio (Wireless) 2- 1000 Watt Halogen Twin Head Lights
5. Media Studio Video/Sound Input Devices 2- Sony HD1000U Digital Videocameras 1- Shure PG88 Dual Channel Receiver 2- Shure PG185 Lavalier Microphones 2- Shure PG1 Wireless Bodypacks
6. Media Studio Post Production 1- Apple Mac Pro w/ Dual 23” Cinema Displays w/ CalDigit RAID 5 Array 1- Apple Final Cut Studio 2 (Color/Motion/Compressor) 1- Flip4Mac Wirecast 3 HDV (Live Chromakey) IMPORT EDIT / STREAM SAVE / EXPORT www.universitystar.com (live * ) (hd * ) * Currently supported, but mostly intended for future use.
7. The Shorthorn (UT Arlington) www.theshorthorn.com DNS (Domain Name Server) NS1.UTA.EDU NS2.UTA.EDU Indiana Daily Student www.idsnews.com DNS (Domain Name Server) DNS1.IU.EDU DNS2.IU.EDU College Newspaper Web Sites
