Lauren McCue

Greater Los Angeles Area United States

Digital Director at Kaiser Permanente

Advertising / Marketing / PR

Future Communications Strategist with over 15 years of experience in advertising and digital marketing, worked on award-winning campaigns and expertise/emphases in innovation, social, mobile/mobile payments, wearables emerging technologies and trending. Dedicated and passionate about the shifts in media and culture and how they apply to brands and businesses. Specialties: Branding and Identity, Innovation Strategy & Operations, Content Strategy, Digital Marketing Strategy Development, Trending, New Media, Mobile, Cultural insights and implications Recent Work: - Launch of Apple Pay, Android Pay and Samsung Pay for U.S. Bank