Individualized medicine is a healthcare procedure that separates patients into various groups—with healthcare judgements, practices, treatments and/or products being tailored to the personal patient based on their expected response or risk of disease
3. Personalized Medicine
- Friend or Foe?
What is it?
Why now?
When will it be real?
Call to Action for Pathologists
4. Successful When it Leads to
Innovation and Improves
Standard of Care.
Fails When We Settle for
“Trial and Error” Medicine
AS the Standard of Care.
Old Paradigm: Trial and Error Medicine
Personalized Medicine
5. Personalized Medicine
New Paradigm: Personalized Medicine
Linking Tests to Action and Therapy
Observation Test Action
Predictable
Response
Breaking The Cycle of Trial and Error Medicine
7. Drug Selection
Breast Cancer Herceptin® HER2
Drug Dosage
Colorectal Cancer Camptosar® UGT1A1
Drug Efficacy
Chronic Myelogenous Leukemia Gleevec® Quant BCR-ABL
Disease Status
Chronic Lymphocytic Leukemia Campath® Minimal Residual Disease
Recurrence Risk
Breast Cancer Oncotype DX® Multivariate Analysis
Predisposition
Breast Cancer BRACAnalysis® Gene sequencing, risk analysis
Personalized Medicine Test Categories
9. Molecular Characterization
Standard Practice In Hematologic Oncology
Morphology Evaluation
+
Fluorescence-Activated Cell Sorting
+
Cytogenetic Analysis
+
Molecular Analysis
Expanded Characterization
and Response Prediction
10. Personalized Medicine Reduces
Ineffective Treatment in Colon Cancer
kras Testing
Do Not Treat
Treat with Erbitux
Treat with Erbitux
Treatment
Success
11. Personalized Medicine is Cost Effective
in Treatment of Colon Cancer
60% reduction in cost
per success
40% of patients spared
side effects from
ineffective treatment
Overall success rate is
unchanged at 25%
Erbitux Treatment Cost Comparisons with and without
kras Testing to Direct Personalized Treatment
$22,800
$97,022
$38,000
$156,554
$0
$50,000
$100,000
$150,000
$200,000
Average Treatment Cost (per
person)
Average Treatment Cost (per
success)
With kras Testing Without kras Testing
12. Personalized Medicine is Beneficial in
Treatment of Pancreatic Cancer
Suspected
Pancreatic
Cancer
Watch And
Wait
Pancreatectomy
Increased
Risk
Insulin
Insufficiency
Suspected
Pancreatic
Cancer
PathFinderTG
Diagnostic
Benign Condition
Do Nothing
Pancreatic Cancer
Treat Aggressively
Two
Bad
Choices
Informed
Choices
70%
30%
13. Disease
1 Year
Survival
Lung cancer 42%
Colorectal cancer 76%
Chronic myeloid leukemia (CML) 63%
Heart failure 74%
End stage renal disease 78%
Patients Don’t Have Time for Trial & Error
93%