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Writers Workshop 2015: Make Your Content Pop: An Introduction to Creatinganimatedvideos-parlette-stewart_feb2015
- 1. Make Your Content Pop: An Introduction to Creating Animated Videos Melanie Parlette-Stewart Blended Learning Librarian, University of Guelph @melanie_sarah_ /melanieparlettestewart.com
- 2. Agenda • Why video? • Best Practices • Scripting • Storyboarding • Narration • Sharing • Tools • Free Music • Free Images • PowToon • Demo / Activity
- 3. Why videos? Engagement Enjoyment Credibility
- 4. Purpose of Videos • Promote something (i.e. Book Trailer, Author Interviews) • Describe a procedure / process • Define a concept • Present facts • Provide an overview • And more…
- 7. Example 3
- 8. BEFORE YOU
- 9. What is the goal of your video?
- 10. Who is your audience?
- 11. How much time do you have?
- 16. Would users know what they are looking at if it were playing on a smartphone?
- 17. Don’t overload your viewer with information / cont
- 21. YouTube Facebook Other social media sites
- 22. Give credit where credit is d
- 24. Activity / Demo
- 26. Photo credits • soap bubble Photo: Markus Spiske / raumrot.com • Script http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Screencast/How-to • Storyboard template http://vocaltaffy.deviantart.com/art/New-Storyboard-Template-for- 2015-175358550?offset=10#comments • Brilliant Information Overload Pop Head - https://www.flickr.com/photos/hermida/14940320792/ • MP4 http://pendragon1966.deviantart.com/
- 27. More Help / Resources / Tools • DIY: Creating Instruction Videos (WordPress Site)
Editor's Notes
- Engagement Enjoyment Credibility Multimodal – aural, visual Reduce cognitive load
- Colorless Tsukuru Tazaki and His Years of Pilgrimage by Haruki Murakami https://www.youtube.com/watch?v=bPQnYYvnBZA#t=48
- Eleanor & Park by Rainbow Rowell (Book Trailer #1) https://www.youtube.com/watch?v=4Gafz1-oucU
- Your Library https://www.youtube.com/watch?v=8fAaTwmvTE4
- Start with a script (this will make the transcript much easier!) Conversational is better (approachable, friendly). Use short sentences and plain language (avoid jargon where possible). “Write for the ear - not for the eye” (UNCC). Contractions are okay. Read your script out loud. Lots. Does it feel natural? If not, make changes. Have an introduction (what will you be telling them?) and a closing (is it over yet?)
- Don’t worry about being artistic It will change Keep it simple Think about metaphors and themes Use text sparingly Use PowerPoint Sketch – stick figures are fine!
- Shorter is better (typically 2 minutes or less) If you have to go longer break it up into manageable chunks
- Focus on the content (simple and clean). Would users know what they are looking at if it were playing on a smartphone? Message should be clear and easy to understand.
- Use a template (standard opening and closing) Repetition and Clear breaks (user might only watch a portion / skip ahead). Consistent look and feel Don’t overload your slides with information / content Use animations and transitions to give a sense of movement
- Rehearse. Rehearse. Rehearse. If you make a mistake, pause, then record the section over. It’s better to record all at once and edit later. You want to leave space for transitions
- MP4 is playable on most devices and players.
- Captions are required. A transcript is required.
- High Quality (HD or near HD quality) YouTube Facebook
- If you are using content that requires you attribute it to the original author, create a “Credits” slide at the end of your video and provide attribution there.
- 4 tools that are commonly used (open up each in a tab), detailed chart is available on the website PowerPoint most people already have the software music, pictures and sound through clip art Record narration using Audio → Record Audio or upload MIDI, MP3, WAV, WMA Must download video file and upload Add captions in YouTube or other software Pro - it’s familiar Con - it can look really PowerPointy Wideo Free caps you at 45 seconds Some royalty free music and templates Pro - it’s Easy to use Con - caps you at 45 seconds, no download GoAnimate Free caps you at 30 seconds Pro - more complex scenes and characters Con - Only 30 seconds, must upgrade to upload to YouTube PowToon Free caps you at 5 minutes No download / must upload to YouTube Lots of free templates, easy to use Intuitive WYSIWG/drag and drop interface Lots of templates and variety of “Styles” Create modern and engaging videos Aimed at non-professional video creators Ability to create high quality videos easily and quickly Free! More capabilities with the free account when compared to other online video tools See below for added features with the reasonably priced Education Teacher Account Other features: Connects with Google Drive Great tutorials Images Library Stock Photos: Shared Drive (S:) > Resources > Strategic Communications Plan > Library Stock Photos Library Logos: Shared Drive (S:) > Resources > Strategic Communications Plan > Library_logos Microsoft Office Clipart Flickr – Creative Commons Getty Open Content The Noun Project Open Clip Art Library Screen Capture: Use a snipping tool to select or click PRINT SCREEN. Click Image To Sharpen: Format > Corrections > Sharpen To Crop: Format > Crop Music/Sound Jamendo freesound FMA: Free Music Archive soundcli.ps AudioMicro: Stock Audio Library FlashKit Micrsoft Office > Insert > Online Audio Create Your Own Using Audacity Convert Audio Files: media.io, SUPER, FreeStudio Best Practices Things are happening every 3-5 seconds This doesn’t have to be an entire scene change, just make sure something new is happening Length Ideally less than 1:30 Def less than 2 minutes This is challenging Consistent Look & Feel Not too much text on the screen Not everything is suited to animated videos Not best for databases Leave those to the vendors! Story / Concept based Play with scale
- Powtoon.com Sign up for account Create Studio - Create Now Start from Scratch – Blank – go Add music / narration Download Audacity Open Audacity Speak Clearly Test Audio Allow 5 sec gap between slides Click Record Effect → Noise Removal → Get Noise Profile → Effect → Noise Removal → Okay Remove gaps 2 seconds in between slides Remove pauses and breath noise File → Save File → Export → (mp3) Insert → Audio (onto first slide) Slide 1 Turquoise background Girl - waving Hello text Name text Slide 2 Peach background Girl – idea Creative text Non-stop ideas text Slide 3 Turquoise background Chart Motivated text Slide 4 Laptop Tech-savvy text Slide 5 Browser window Information literacy text Slide 6 Prop speech bubble Social Media Slide 7 Paper background Hand writing blended learning Slide 8 Background – living room Picto – girl look SWAP Picto – girl push Slide 9 Google image: reading Search tools Large Non commercial with modification Painting – download Add image as background Upload Set as background Slide 10 Change background Text – let’s get to work (word by word) Slide 11 Google image – melanie parlette-stewart Image holder – me – download