Triangle AMA - Find Your Fan Factor Deep Dive: 3 Slam Dunk Secrets to Make Them Stop Scrolling and Start Buying
Would you like more comments, likes and shares from your social media followers? Wish your website generated more leads? Want a higher click-through rate and sales from your email campaigns? Then this is the workshop for you! Nationally recognized speaker, author and consultant, Meredith Oliver, will take the information presented in her featured breakout session at the 2016 High Five Conference and conduct a deep dive on how to make them stop scrolling and start buying. Attendees can prepare to dive deeper into the specific tactics needed to drive more traffic, leads and sales to your business. This workshop is hands-on, practical and fun so bring your laptops, tablets and samples of your current content marketing for on-the-spot coaching and consulting. Get your pens ready to write and your mind ready to learn. This workshop will change the way you market your business. For more information about Meredith Oliver, a sales and marketing keynote speaker, go to MeredithSpeaks.com.
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Triangle AMA - Find Your Fan Factor Deep Dive: 3 Slam Dunk Secrets to Make Them Stop Scrolling and Start Buying
- 1. Find Your Fan Factor 3 Slam Dunk Secrets to Make Them Stop Scrolling & Start Buying @MeredithCSP #TriAMA #FanFactor
- 8. THE FAN FACTOR @MeredithCSP #TriAMA #FanFactor
- 10. Give The Fans What They Want
- 11. Focus On Your Fans
- 13. WHAT MAKES US A FAN?
- 17. IDENTITY
- 18. SELF ESTEEM
- 19. ESCAPISM
- 20. STATE CHANGE
- 22. IT’S NOT ABOUT YOU ✓ Stop Talking ✓ Start Listening ✓ Know Your Fans @MeredithCSP #TriAMA #FanFactor
- 23. Pay Attention ✓ #EpicWins ✓ #EpicFails Ask yourself WHY… @MeredithCSP #TriAMA #FanFactor
- 26. Demographic Profile ✓ Age ✓ Income ✓ Job Title ✓ Location ✓ Experience ✓ Lifestage Create Fan Personas
- 27. Psychographic Profile ✓ Buying motivations ✓ Why do they buy? ✓ Why are they a fan? ✓ Why are they loyal? Create Fan Personas
- 28. Create Fan Personas ✓ Identify Needs and Wants ✓ Describe Typical Behaviors ✓ Outline Goals for Purchasing
- 29. Creating Fan Personas Requires Brutal Honesty Factual vs. Judgemental
- 32. Authentic Images @MeredithCSP #TriAMA #FanFactor Represent Your Fan Personas
- 34. Unique Images
- 35. Think Outside The Box
- 36. Think Outside The Box
- 37. Convey Emotion
- 38. Convey Emotion
- 40. Use a Wide Variety of Emotions @MeredithCSP #TriAMA #FanFactor
- 42. Snark is an emotion! @MeredithCSP #TriAMA #FanFactor
- 43. Aspirational
- 45. How did you know I felt that way? @MeredithCSP #TriAMA #FanFactor
- 48. One Size Does Not Fit All
- 49. Match Your Call to Action to the Fan’s Journey
- 50. 1. AWARENESS 2. CONSIDERATION 3. decision @MeredithCSP #TriAMA #FanFactor
- 53. GetTalk.at/TAMA FREE Book, Slides & Extra Goodies
- 57. Photo via Flickr @RickMcQuinlan Is Your #FanFactor Livin’ on a Prayer?