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www.businessknowledge.biz
Miodrag Kostić, CMCMiodrag Kostić, CMC
www.miodragkostic.comwww.miodragkostic.com
Innovation and competitive advantageInnovation and competitive advantage
Working for the bestWorking for the best
Training “Training “Japanese model for business in SerbiaJapanese model for business in Serbia””
inin Belgrade Chamber of Commerce – MarchBelgrade Chamber of Commerce – March 20142014
Masashi Miodrag Marko TakashiMasashi Miodrag Marko Takashi
Yamanaka Kostic Burazor KimuraYamanaka Kostic Burazor Kimura
Training “Training “Japanese model for business in SerbiaJapanese model for business in Serbia””
inin Belgrade Chamber of Commerce – MarchBelgrade Chamber of Commerce – March 20142014
Innovation and transformation management training forInnovation and transformation management training for
Crnogorski Telekom in Bečići Montenegro - October 2013Crnogorski Telekom in Bečići Montenegro - October 2013
Business improvement training & innovation workshopBusiness improvement training & innovation workshop
for ‘Termorad’for ‘Termorad’ ccompany in Pozegaompany in Pozega SerbiaSerbia – March 2013– March 2013
Training “Lean and kaizen for business improvement”Training “Lean and kaizen for business improvement”
for GRUNER Serbia company in Vlasotince - May 2015for GRUNER Serbia company in Vlasotince - May 2015
Training “Training “LEAN and KAIZEN business improvementLEAN and KAIZEN business improvement””
inin Belgrade Chamber of CommerceBelgrade Chamber of Commerce - March 2016- March 2016
Miodrag KosticMiodrag Kostic, CMC, CMC
What is the goal of this training?What is the goal of this training?
KnowledgeKnowledge We go wideWe go wide
What do we learn at school?What do we learn at school?
What do we learn on the trainig?What do we learn on the trainig?
UnderstandingUnderstanding We go deepWe go deep
How is it on the global marketplace?How is it on the global marketplace?
Why do we look for answers?Why do we look for answers?
Is it easierIs it easier at homeat home??
""It is not the strongest of the species that survives,It is not the strongest of the species that survives,
nor the most intelligent that survives.nor the most intelligent that survives.
It is the one that is the most adaptable to changeIt is the one that is the most adaptable to change””
-- Charles Darvin-- Charles Darvin
How do you improve and change organizationHow do you improve and change organization??
Only 3% of companies live 10 years or longer?Only 3% of companies live 10 years or longer?
Why do they failWhy do they fail??
Serbian consulting industry market researchSerbian consulting industry market research
Do you feel a need to improve how you sell to customersDo you feel a need to improve how you sell to customers??
What happen to them in the ring?What happen to them in the ring?
What tools are they using?
What tools are they using?
How do you transform the organizationHow do you transform the organization??
What youWhat you have tohave to do?do?
““People like people whoPeople like people who
change their state of mind!change their state of mind!““
---- Anthony RobbinsAnthony Robbins
””In war we reward people who sacrifice for others,In war we reward people who sacrifice for others,
In business we reward people who sacrifice others!”In business we reward people who sacrifice others!”
-- Simon Sinek-- Simon Sinek
How great leaders inspire everyone to take action?How great leaders inspire everyone to take action?
What happens when people have same beliefsWhat happens when people have same beliefs??
TRUST beginsTRUST begins!!!!!!
Don’t hire people who need the job that you offerDon’t hire people who need the job that you offer
Hire people who believe in what you believe!Hire people who believe in what you believe!
””Trust is like the air we breathe. When it's present, nobodyTrust is like the air we breathe. When it's present, nobody
really notices. But when it's absent, everybody notices!”really notices. But when it's absent, everybody notices!”
-- Warren Buffett-- Warren Buffett
““On how you see yourself dependsOn how you see yourself depends
if you will succeed oif you will succeed orr not?”not?”
-- Brian Tracy-- Brian Tracy
What is culture and how do you change itWhat is culture and how do you change it??
TM = altering the cultureTM = altering the culture
Set of values, beliefs and behaviorsSet of values, beliefs and behaviors
that determines how people interactthat determines how people interact
Then they are put in a situation whereThen they are put in a situation where
they can only survive as a teamthey can only survive as a team
First two weeks everybody wants to beFirst two weeks everybody wants to be
better than othersbetter than others
Then they realize that nobody will helpThen they realize that nobody will help
them if they don’t help each otherthem if they don’t help each other
Why employees leave companiesWhy employees leave companies??
9%
9%
13%
69%
Go to competitionGo to competition
UnsatisfiedUnsatisfied
with productswith products
Better price elsewhereBetter price elsewhere
BadBad
relationshiprelationship
Why customers leave companiesWhy customers leave companies??
„„Management is nothing but motivatingManagement is nothing but motivating
other peopleother people!“!“
—— Lee IacoccaLee Iacocca
What is innovationWhat is innovation??
ii == n x nn x n
Are all new ideas innovationAre all new ideas innovation??
ii = money= money xx new ideanew idea
““INNOVATION = profiting in some way (environmentally,INNOVATION = profiting in some way (environmentally,
economically or socially) from the latent potential ofeconomically or socially) from the latent potential of
ideas which are new to your organizationideas which are new to your organization!”!”
-- CENTRIM, UK-- CENTRIM, UK!!
How do you stimulate innovationHow do you stimulate innovation??
What did Henry Ford find out?What did Henry Ford find out?
Did Japanese companies see it too?Did Japanese companies see it too?
Dont work “hard” but “smart”!Dont work “hard” but “smart”!
What is KAIZEN?What is KAIZEN?
MindMind longinglonging for better things,for better things,
not set of improvement measuresnot set of improvement measures
How do you build KAIZEN spiritHow do you build KAIZEN spirit??
Why did I innovateWhy did I innovate??
www.dogshirts.comwww.dogshirts.comwww.t-gallery.comwww.t-gallery.com
How do you stimulate creativityHow do you stimulate creativity??
Survey of fortuneSurvey of fortune
500 CEOs500 CEOs
Make a list of yourMake a list of your
favorite businessfavorite business
books?books?
No. 5 was SHOGUNNo. 5 was SHOGUN
Why?Why?
What is the innovation priority for youWhat is the innovation priority for you??
What did they need to survive?What did they need to survive?
How can you see what to doHow can you see what to do??
Innovation radarInnovation radar
How do you select profitable ideas?How do you select profitable ideas?
Is profitability measureIs profitability measured byd by moneymoney??
Does more work means more value and profit?Does more work means more value and profit?
What isWhat is LEANLEAN??
LEAN uses LESS of everything (resources)LEAN uses LESS of everything (resources)
to give MORE of everything (profit, value)to give MORE of everything (profit, value)
EfficientEfficient == to do things rightto do things right
EffectiveEffective == to do the right thingsto do the right things
What isWhat is LEANLEAN??
What is the value for customerWhat is the value for customer??
What activities add value for the customer?What activities add value for the customer?
•Must be willing to pay for that activityMust be willing to pay for that activity
•Must transform this product or serviceMust transform this product or service
•Must be performed right the first timeMust be performed right the first time
How’d you know you are doing the right thingHow’d you know you are doing the right thing??
““In short, value is what customer is willingIn short, value is what customer is willing
to pay forto pay for!"!"
-- Taiichi Ohno (TPS-- Taiichi Ohno (TPS inventorinventor))
Customer value streamCustomer value stream
Value stream consists of many small processesValue stream consists of many small processes
where each adds value for the customer. Valuewhere each adds value for the customer. Value
stream map shows transformation of the product.stream map shows transformation of the product.
Value stream mapValue stream map
What are the most important activitiesWhat are the most important activities??
EXERCISEEXERCISE:: Make your value stream mapMake your value stream map
Get new
order
AV = 6
File
invoice
AV = 4
Call
installers
AV = 5
Call
customer
Av = 7
What is your (simple) value stream mapWhat is your (simple) value stream map??
1.1. Importance for company's survivalImportance for company's survival
2.2. Importance for achieving higher profitImportance for achieving higher profit
EXERCISEEXERCISE:: Mark your activitiesMark your activities
Reflects value for YOUReflects value for YOU (company)(company)11 markmark
1.1. Importance for adding value for the customerImportance for adding value for the customer
2.2. Importance from the customers point of viewImportance from the customers point of view
EXERCISEEXERCISE:: Mark your activitiesMark your activities
Reflects value for the customerReflects value for the customer22 markmark
How do you plan innovationHow do you plan innovation??
Why planning?Why planning?
„„Value of the plan is not in the plan,Value of the plan is not in the plan,
the value is in planning!“the value is in planning!“
-- General Eisenhower-- General Eisenhower
How do you focusHow do you focus??
How do you plan innovation activities?How do you plan innovation activities?
How do you create action planHow do you create action plan??
How do you implement innovationHow do you implement innovation??
PlanPlan DoDo ActActCheckCheck
How do you organize for innovation?How do you organize for innovation?
What is the LEAN hierarchy?What is the LEAN hierarchy?
Employees in direct contactEmployees in direct contact
with customerswith customers
Logistical supportLogistical support
Organization oriented on customersOrganization oriented on customers
„„Start-up is a human institution designed to createStart-up is a human institution designed to create
something new under conditions of extreme uncertaintysomething new under conditions of extreme uncertainty!“!“
— Eric Ries— Eric Ries
Are you a start-up tooAre you a start-up too??
KAIZENKAIZEN
continuous improvementcontinuous improvement
““LEAN START-UP is about continuous experimentationLEAN START-UP is about continuous experimentation
and learning on how to (better) satisfy your clients!"and learning on how to (better) satisfy your clients!"
-- Eric Ries-- Eric Ries
““An organization's ability to learn, and translateAn organization's ability to learn, and translate
that learning into action rapidly, is the ultimatethat learning into action rapidly, is the ultimate
competitive advantage!"competitive advantage!"
-- Jack Welch-- Jack Welch
How do you learn in business and in life?How do you learn in business and in life?
Trial and errorTrial and error
BUILDBUILD
MEAMEA
SURESURE
LEARNLEARN
How do you perform KAIZENHow do you perform KAIZEN??
““Our customers are satisfied because we are NOTOur customers are satisfied because we are NOT!”!”
-- HONDA-- HONDA company mottocompany motto
This is only a short version of ourThis is only a short version of our fullfull presentationpresentation
50% of our innovation training contains interactive50% of our innovation training contains interactive
exercises and case studies from domestic companiesexercises and case studies from domestic companies
IMPORTANTIMPORTANT
Thanks :)Thanks :)
www.www.businessknowledge.bizbusinessknowledge.biz
www.miodragkostic.comwww.miodragkostic.com

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Creativity and innovation to competitive advantage training businessknowledge.biz

  • 1. www.businessknowledge.biz Miodrag Kostić, CMCMiodrag Kostić, CMC www.miodragkostic.comwww.miodragkostic.com Innovation and competitive advantageInnovation and competitive advantage
  • 2. Working for the bestWorking for the best
  • 3.
  • 4. Training “Training “Japanese model for business in SerbiaJapanese model for business in Serbia”” inin Belgrade Chamber of Commerce – MarchBelgrade Chamber of Commerce – March 20142014
  • 5. Masashi Miodrag Marko TakashiMasashi Miodrag Marko Takashi Yamanaka Kostic Burazor KimuraYamanaka Kostic Burazor Kimura
  • 6. Training “Training “Japanese model for business in SerbiaJapanese model for business in Serbia”” inin Belgrade Chamber of Commerce – MarchBelgrade Chamber of Commerce – March 20142014
  • 7. Innovation and transformation management training forInnovation and transformation management training for Crnogorski Telekom in Bečići Montenegro - October 2013Crnogorski Telekom in Bečići Montenegro - October 2013
  • 8. Business improvement training & innovation workshopBusiness improvement training & innovation workshop for ‘Termorad’for ‘Termorad’ ccompany in Pozegaompany in Pozega SerbiaSerbia – March 2013– March 2013
  • 9. Training “Lean and kaizen for business improvement”Training “Lean and kaizen for business improvement” for GRUNER Serbia company in Vlasotince - May 2015for GRUNER Serbia company in Vlasotince - May 2015
  • 10. Training “Training “LEAN and KAIZEN business improvementLEAN and KAIZEN business improvement”” inin Belgrade Chamber of CommerceBelgrade Chamber of Commerce - March 2016- March 2016
  • 12. What is the goal of this training?What is the goal of this training?
  • 13. KnowledgeKnowledge We go wideWe go wide What do we learn at school?What do we learn at school?
  • 14. What do we learn on the trainig?What do we learn on the trainig? UnderstandingUnderstanding We go deepWe go deep
  • 15. How is it on the global marketplace?How is it on the global marketplace? Why do we look for answers?Why do we look for answers?
  • 16. Is it easierIs it easier at homeat home??
  • 17. ""It is not the strongest of the species that survives,It is not the strongest of the species that survives, nor the most intelligent that survives.nor the most intelligent that survives. It is the one that is the most adaptable to changeIt is the one that is the most adaptable to change”” -- Charles Darvin-- Charles Darvin
  • 18. How do you improve and change organizationHow do you improve and change organization??
  • 19. Only 3% of companies live 10 years or longer?Only 3% of companies live 10 years or longer? Why do they failWhy do they fail??
  • 20. Serbian consulting industry market researchSerbian consulting industry market research Do you feel a need to improve how you sell to customersDo you feel a need to improve how you sell to customers??
  • 21. What happen to them in the ring?What happen to them in the ring? What tools are they using? What tools are they using?
  • 22. How do you transform the organizationHow do you transform the organization?? What youWhat you have tohave to do?do?
  • 23. ““People like people whoPeople like people who change their state of mind!change their state of mind!““ ---- Anthony RobbinsAnthony Robbins
  • 24. ””In war we reward people who sacrifice for others,In war we reward people who sacrifice for others, In business we reward people who sacrifice others!”In business we reward people who sacrifice others!” -- Simon Sinek-- Simon Sinek How great leaders inspire everyone to take action?How great leaders inspire everyone to take action?
  • 25. What happens when people have same beliefsWhat happens when people have same beliefs?? TRUST beginsTRUST begins!!!!!! Don’t hire people who need the job that you offerDon’t hire people who need the job that you offer Hire people who believe in what you believe!Hire people who believe in what you believe!
  • 26. ””Trust is like the air we breathe. When it's present, nobodyTrust is like the air we breathe. When it's present, nobody really notices. But when it's absent, everybody notices!”really notices. But when it's absent, everybody notices!” -- Warren Buffett-- Warren Buffett
  • 27. ““On how you see yourself dependsOn how you see yourself depends if you will succeed oif you will succeed orr not?”not?” -- Brian Tracy-- Brian Tracy
  • 28. What is culture and how do you change itWhat is culture and how do you change it?? TM = altering the cultureTM = altering the culture Set of values, beliefs and behaviorsSet of values, beliefs and behaviors that determines how people interactthat determines how people interact
  • 29. Then they are put in a situation whereThen they are put in a situation where they can only survive as a teamthey can only survive as a team First two weeks everybody wants to beFirst two weeks everybody wants to be better than othersbetter than others Then they realize that nobody will helpThen they realize that nobody will help them if they don’t help each otherthem if they don’t help each other
  • 30. Why employees leave companiesWhy employees leave companies?? 9% 9% 13% 69% Go to competitionGo to competition UnsatisfiedUnsatisfied with productswith products Better price elsewhereBetter price elsewhere BadBad relationshiprelationship Why customers leave companiesWhy customers leave companies??
  • 31. „„Management is nothing but motivatingManagement is nothing but motivating other peopleother people!“!“ —— Lee IacoccaLee Iacocca
  • 32. What is innovationWhat is innovation??
  • 33. ii == n x nn x n Are all new ideas innovationAre all new ideas innovation?? ii = money= money xx new ideanew idea
  • 34. ““INNOVATION = profiting in some way (environmentally,INNOVATION = profiting in some way (environmentally, economically or socially) from the latent potential ofeconomically or socially) from the latent potential of ideas which are new to your organizationideas which are new to your organization!”!” -- CENTRIM, UK-- CENTRIM, UK!!
  • 35. How do you stimulate innovationHow do you stimulate innovation??
  • 36. What did Henry Ford find out?What did Henry Ford find out?
  • 37. Did Japanese companies see it too?Did Japanese companies see it too?
  • 38. Dont work “hard” but “smart”!Dont work “hard” but “smart”! What is KAIZEN?What is KAIZEN? MindMind longinglonging for better things,for better things, not set of improvement measuresnot set of improvement measures
  • 39. How do you build KAIZEN spiritHow do you build KAIZEN spirit??
  • 40. Why did I innovateWhy did I innovate?? www.dogshirts.comwww.dogshirts.comwww.t-gallery.comwww.t-gallery.com
  • 41. How do you stimulate creativityHow do you stimulate creativity??
  • 42. Survey of fortuneSurvey of fortune 500 CEOs500 CEOs Make a list of yourMake a list of your favorite businessfavorite business books?books? No. 5 was SHOGUNNo. 5 was SHOGUN Why?Why?
  • 43. What is the innovation priority for youWhat is the innovation priority for you??
  • 44. What did they need to survive?What did they need to survive?
  • 45. How can you see what to doHow can you see what to do??
  • 47. How do you select profitable ideas?How do you select profitable ideas?
  • 48. Is profitability measureIs profitability measured byd by moneymoney??
  • 49. Does more work means more value and profit?Does more work means more value and profit?
  • 50. What isWhat is LEANLEAN?? LEAN uses LESS of everything (resources)LEAN uses LESS of everything (resources) to give MORE of everything (profit, value)to give MORE of everything (profit, value)
  • 51. EfficientEfficient == to do things rightto do things right EffectiveEffective == to do the right thingsto do the right things What isWhat is LEANLEAN??
  • 52. What is the value for customerWhat is the value for customer?? What activities add value for the customer?What activities add value for the customer? •Must be willing to pay for that activityMust be willing to pay for that activity •Must transform this product or serviceMust transform this product or service •Must be performed right the first timeMust be performed right the first time How’d you know you are doing the right thingHow’d you know you are doing the right thing??
  • 53. ““In short, value is what customer is willingIn short, value is what customer is willing to pay forto pay for!"!" -- Taiichi Ohno (TPS-- Taiichi Ohno (TPS inventorinventor))
  • 54. Customer value streamCustomer value stream Value stream consists of many small processesValue stream consists of many small processes where each adds value for the customer. Valuewhere each adds value for the customer. Value stream map shows transformation of the product.stream map shows transformation of the product.
  • 55. Value stream mapValue stream map What are the most important activitiesWhat are the most important activities??
  • 56. EXERCISEEXERCISE:: Make your value stream mapMake your value stream map Get new order AV = 6 File invoice AV = 4 Call installers AV = 5 Call customer Av = 7 What is your (simple) value stream mapWhat is your (simple) value stream map??
  • 57. 1.1. Importance for company's survivalImportance for company's survival 2.2. Importance for achieving higher profitImportance for achieving higher profit EXERCISEEXERCISE:: Mark your activitiesMark your activities Reflects value for YOUReflects value for YOU (company)(company)11 markmark
  • 58. 1.1. Importance for adding value for the customerImportance for adding value for the customer 2.2. Importance from the customers point of viewImportance from the customers point of view EXERCISEEXERCISE:: Mark your activitiesMark your activities Reflects value for the customerReflects value for the customer22 markmark
  • 59. How do you plan innovationHow do you plan innovation??
  • 60. Why planning?Why planning? „„Value of the plan is not in the plan,Value of the plan is not in the plan, the value is in planning!“the value is in planning!“ -- General Eisenhower-- General Eisenhower
  • 61. How do you focusHow do you focus?? How do you plan innovation activities?How do you plan innovation activities?
  • 62. How do you create action planHow do you create action plan??
  • 63. How do you implement innovationHow do you implement innovation??
  • 65. How do you organize for innovation?How do you organize for innovation?
  • 66. What is the LEAN hierarchy?What is the LEAN hierarchy? Employees in direct contactEmployees in direct contact with customerswith customers Logistical supportLogistical support Organization oriented on customersOrganization oriented on customers
  • 67. „„Start-up is a human institution designed to createStart-up is a human institution designed to create something new under conditions of extreme uncertaintysomething new under conditions of extreme uncertainty!“!“ — Eric Ries— Eric Ries Are you a start-up tooAre you a start-up too??
  • 68. KAIZENKAIZEN continuous improvementcontinuous improvement ““LEAN START-UP is about continuous experimentationLEAN START-UP is about continuous experimentation and learning on how to (better) satisfy your clients!"and learning on how to (better) satisfy your clients!" -- Eric Ries-- Eric Ries
  • 69. ““An organization's ability to learn, and translateAn organization's ability to learn, and translate that learning into action rapidly, is the ultimatethat learning into action rapidly, is the ultimate competitive advantage!"competitive advantage!" -- Jack Welch-- Jack Welch
  • 70. How do you learn in business and in life?How do you learn in business and in life? Trial and errorTrial and error
  • 71. BUILDBUILD MEAMEA SURESURE LEARNLEARN How do you perform KAIZENHow do you perform KAIZEN??
  • 72. ““Our customers are satisfied because we are NOTOur customers are satisfied because we are NOT!”!” -- HONDA-- HONDA company mottocompany motto
  • 73. This is only a short version of ourThis is only a short version of our fullfull presentationpresentation 50% of our innovation training contains interactive50% of our innovation training contains interactive exercises and case studies from domestic companiesexercises and case studies from domestic companies IMPORTANTIMPORTANT