Miss Details Design

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I am Principal, Founder and Branding Strategist of Miss Details Design. Miss Details Design is recognized for its brand strategy and creativity both online and offline. We specialize in sensory branding and strategy for our clients to help them stand out. We position our clients to connect with their audience and develop brand recognition, understanding, and excitement by defining and drawing attention to the distinct essence that makes each business unique. Human experience is derived from all the senses, not only sight. Our work is influenced by feelings, memories, and experiences associated with the brand. By creating a multi-faceted communication strategy, we ensure that your bran...

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Miss Details Design

Presentations

Brand Bootcamp: Simple Exercises to Build a Strong, Long-Lasting Brand

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The value of brand

Archetype Overview with brand examples & character compass

Journey Mapping for Damn Good Digital Design - MIMA Summit 2015

Techniques of creative thinking

How to fix a Broken Brand (McDonalds Case Study 2015)

Thought Leadership & Content Marketing Presented at TECNA 2014 Retreat

Top 10 Things I Learned While Taking My Startup through a Silicon Valley Accelerator

General Assembly: The Lean Brand

6 Questions to Lead You to a Social Media Strategy

The Future of Sensory Branding for SenseAsia 2014

Five Digital Marketing Steps to Dominate Online Like A Superhero

Helping vs. Telling - the press release's next chapter

Nielsen Media Research (iGaranti, Gillette, Shell)

Brochure Finovation 2014

13 Tips for Publishing Content

Pictures please! How to use images to create more impact with your keynote

Why Presentations Suck?

Designing around storytelling - Design + banter, 09 April 2014

Brand Experience

The Art of Asking Survey Questions: 7 Survey-Writing Don'ts

Designing Intelligent Content: A Writer's Guide

The Emotional Drivers of Highly Successful Viral Content

How to: Viral Marketing + Brand Storytelling

15 Tips for Compelling Company Updates on LinkedIn

Random Acts of Marketing Kindness: 26 Ways to Make Someone Smile Today

Ambiance Creations - Sensorial Branding

The Big Idea. Dead or Alive?

Breaking: How Native Advertising Makes Headlines

Content is Queen - Using Buyer Personas to Drive Content Marketing

Content Marketing Rocks! 36 Tips from Rock Star Brands & Marketers