In my November 2016 presentation at Ciudad de la Ideas in Mexico, I made the argument that though we are still influenced by the same fundamental things, the way they present themselves is very different. My talk is also up on YouTube here: https://www.youtube.com/watch?v=MF2ZbO0bMok&t=25s
51. traditional industry focuses on…
high level production
actors
multiple camera angles
polish + perfection
HD cameras
branding
cool b-roll
stuffy scripts
“brand consistency”
54. the new creators focus on…
talking directly to the audience
using colloquial language
being passionate about your subject matter
being excited about your subject matter
being vulnerable
being human + not worrying too much about mistakes
82. "Before Timeline and tweets, before a blog was called a blog, before anyone
even knew what a web browser was, Tara Hunt was there. Often labeled a
pioneer of online and social marketing, the Canadian has been an observer
of the realm's development and a force in influencing it."
- Entrepreneur Magazine, 2013
@missrogue
youtube.com/tarahunt
Truly Social Inc.
Truly Social Inc. helps small and mid-sized businesses
become creators. From defining the audience to developing a
unique show strategy to helping you find your voice to getting
you up and rolling and well on your way to growing your
audience, TSI is your helpful creator sidekick.
Toronto, ON
www.trulysocial.ca / www.tarahunt.com
647-992-2951