MKTG 330 Int'l Marketing Islam Beliefs Impact Business

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This document discusses key aspects of Islam including its beliefs, principles, and growth as the second largest religion in the world. It outlines that Islam means "surrender to the one god, Allah" and is conveyed through the Quran and teachings of the Prophet Muhammad. It also discusses how Islam impacts marketing and business, providing examples of Islamized products catering to Muslim consumers and how the Hajj pilgrimage boosts the Saudi economy.

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