Native American Journalists Association meeting, Aug. 1

1. Native tweets
A changing news media in 140 characters

2. The hook:

3. Social media wildfire
• People called up: “Did you see what Bush
said?”
• Yes, actually. I asked the question.
• YouTube, Colbert, Daily Show and even now
it remains a Google favorite.

4. So, where do you fly?
• How social media is changing the landscape.
• Introductions -- beyond 140 characters.
• Experienced Twitters?
• If not, jump into today.
• Followers are found by following others.
Start today, build a network. Follow and be
followed. Check profiles, who’s following
that person? Click on their followers.

5. Twitter 101
• Charlotte Ann Lucas’ view

6. Tell me a story.
• Four powerful words that begin soon after
birth.
• Role of journalists as storytelling
• How does “disruptive” technology change
that?

7. Disruption of news
• Seattle P-I, Rocky Mountain News
• Detroit Newspapers
• NY Times

8. • 1st Web: Essentially publishing
• Web 2.0, collaboration. Technology shift from
html to xml.
• Demographics role.
• Gold Corp challenge.

9. Limits of technogy
• Henry David Thoreau -- whose book Walden
was published in 1854 -- wrote: “We are in
great haste to construct a magnetic
telegraphfrom Maine to Texas; but Maine and
Texas it may be, having nothing important to
communicate. ... We are eager to tunnel
under the Atlantic to bring the Old World
some weeks nearer to the New; but
perhcance the first news that will leak
through into the broad, flapping American
ear will be that Princess Adelaide has the
whooping cough.”

10. Attributes
• An early attempt at Social Media
• MySpace
• Facebook & FNN
• YouTube
• Craigslist
• Wikipidia

11. ... and now Twitter
• Collaboration -- and new ways to do that.
• Searching

12. • Petroglyphs to Internet

13. Liar, liar & verity
• John Segenthaler
• If true ... Pizza
• How does a company respond?
• Then again, what if the SM thinks it’s a lie,
but it’s really true?
• And, finally,Wikipedia strikes back

14. Native tweets
• #naja
• Victor Rocha
• Twitter: Sam’s Club
• News From Indian Country
•

15. My tweets:
• http://twitter.com/NewsRimes4lines
• TrahantReports
• Or find me at www.marktrahant.com