A guide to mobile advertising networks covering all the major service providers

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2. Find out more about mobile advertising networks at mobyaffiliates.com
 This guide is designed to help you
understand the mobile ad
landscape
 With 100s of mobile ad networks
it can be hard to find the right one
for you
 We've created a list of all the top
networks, ad servers and buying
platforms
 Use this resource to help you buy
mobile ads, monetize your app or
find new companies to work with

3. Find out more about mobile advertising networks at mobyaffiliates.com3
1 Global Mobile Ad Networks
2 App Promotion Networks
3 Regional Mobile Ad Networks
4 Specialist Mobile Ad Networks
5 Location-Based Mobile Ad Networks

4. Find out more about mobile advertising networks at mobyaffiliates.com4
6 Rich Media and Video Networks
7 Mobile Buying Platforms and DSPs
8 Mobile Ad Servers
9 Mobile Affiliate Networks
10 Premium Mobile Ad Networks

5. Find out more about mobile advertising networks at mobyaffiliates.com5
NativeX – offers a range of monetization, user acquisition and advertising solutions on
a global basis on CPA, CPI and CPM based models
LeadBolt – One of the biggest mobile ad networks out there. Specialises in offering a
wide-variety of ad-unit models, from banners to audio ads. Mainly CPC-based.
Mmedia – Self-service mobile ad network from Millennial Media. Aimed at advertisers
on a budget. Focuses on CPC and CPM revenue models.
Avazu Mobile - RTB-enabled global mobile ad network offering a range of inventory
for mobile ad campaigns across the globe
Mobbnet – Global ad network that focuses on app promotion and selling high quality
traffic. Offers CPC, CPI and CPM revenue models.
Ybrant Mobile – Mobile ad division of Ybrant Digital. Offers a range of ad solutions,
including banner ads, direct marketing and SMS/MMS advertisements
Millennial Media – One of the biggest mobile ad networks out there. Millennial offers
a range of ad solutions, including rich media ads, video, banners and interstitials.

6. Find out more about mobile advertising networks at mobyaffiliates.com6
Inmobi – Global blind mobile ad network and premium network with reach in
markets including the UK, India and South Africa. Offers both banners and rich media.
Admob – Arguable the biggest ad network on the market, Admob is owned by Google
and offers a range of rich media and other ad types. Also offers free internal cross
promotion.
Adfonic – Self-service mobile ad network that claims to offer easy-to-use tools for
publishers and advertisers. Offers CPC and CPM models.
Jumptap – Offers a range of ad revenue models, including CPM, CPC, CPI and CPA.
Focuses on banner ads and the US market.
AdModa – Claims to be the fastest growing global mobile ad network in the world. Self
service. Also runs the adult-focused AdultModa.
MobYD – Global mobile ad network that offers a range of ad types, such as video, rich
media and banner ads.

7. Find out more about mobile advertising networks at mobyaffiliates.com7
Appflood – App cross promotion network, which lets devs get a free exchange on their
apps. Focuses on mobile games. Also offers a CPI network.
AppLift - Mobile Games marketing platform based in Berlin and now expanding
worldwide.
Appia - App Promotion ad network and exchange offering a range of cost per install
models and services
Appnext – CPI network and app discovery platform that focuses purely on mobile and
social games. Supports iOS, Android and Facebook games.
Jampp - Data-driven mobile advertising app promotion platform for Latin America
and Brazil. Focuses on its Cost Per Install network. Supports Windows Phone, Android
and iOS.
RevMob – Ad network and app cross promotion platform. Lets developers gain installs
for free. Also offers CPC and CPI models. Focuses on interstitial ads.
Kiip – Incentivized mobile ad network that focuses on mobile games. Users get
rewarded with coupons or other offers for downloading apps. Based in UK.

8. Find out more about mobile advertising networks at mobyaffiliates.com8
SessionM – Incentivized app download platform, which offers users rewards, such as
coupons and special offers, in exchange for engaging with advertisements.
Applifier – Cross promotion app network that lets mobile game developers exchange
installs for free. Also runs a CPI network. Works mainly with interstitial
Adduplex - App promotion network that’s focused on the Windows Phone 7 operating
system. Based in Helsinki, Finland.
Chartboost – App cross exchange platform that focuses entirely on mobile games.
Features free exchanges between developers and a paid CPI network.
TapJoy – Mobile monetization platform that focuses on incentivized downloads for
mobile game developers. Probably the biggest incentivized network around.
SponsorPay – Incentivized mobile ad network, focused on games, that offers rewards
for engaging with advertisements. Uses banner ads, interstitials and offer walls.
Appucino - Platform that uses location based marketing to promote videogame apps
and brands. Owned by developer Games2Win and based in Mumbai, India.

9. Find out more about mobile advertising networks at mobyaffiliates.com9
TapGage – Cross app promotion network that offers free exchanges between
developers, as well as a CPC and CPI network.
MauDau – Mobile app cross promotion network focused on games. Also offers app
promotion across Facebook.
Ad Dash - App promotion/advertising network that lets developers set-up their cross
promotion ad networks within their own library of apps.
LunarAds - App promotion network that allows users to cross-promote with
themselves and other developers for free. Based in Missouri, USA.
Clash Media - Mobile marketing company that offers a cost per download app cross-
promotion platform. Based in London, UK.
MiniMob – Free cross promotion network for Android only. Also uses push
notification ads.
Flurry - Mobile analytics and app promotion network that offers targeted user
acquisition to developers via its AppCircle app recommendation platform. Based in
San Francisco, with offices in London and New York.

10. Find out more about mobile advertising networks at mobyaffiliates.com10
AppDog - Incentivized app promotion platform that rewards users with free Facebook
credits when they download Android or iOS apps. Based in San Francisco, USA.
Playhaven – Mobile game monetization platform offering a free cross promotion ad
network and non-incentivized PPI performance based ad campaigns.
TapGen - Allows developers to promote their apps across a non-incentivized curated
app wall, as well as platform that promotes apps while also offering users
competitions and special offers.
NativeX – Incentivised cross app promotion network, which also offers mediation and
real time bidding. Formally known as W3i.
AppRedeem – Incentivised mobile app network based in San Francisco. Lets users
watch video ads for rewards.
Blu-trumpet – App promotion cost per install network based in Toronto Canada, with
offices in New York.
Metaps – App promotional networks that uses social media platforms to drive installs.
Incentivized and Android only.

11. Find out more about mobile advertising networks at mobyaffiliates.com11
Mobfox – European-focused ad network based in Austria. Offers CPC and CPM models,
also offers its own ad server and App Boost service.
Sofialys – European mobile ad network and marketing service provider, with offices in
Mexico and Singapore. Offers video ads, banner ads and SMS solutions.
TapTapNetworks – Premium mobile ad network that focuses on the Spanish market
and other European territories. Offers rich media ads and advanced targeting.
Hands – Premium mobile ad network that focuses on the Brazilian market. Supports
CPC, CPM, banners, rich media and video ads.
Twinpine – Nigeria-based mobile ad network that covers all of West Africa and other
African markets, including South Africa.
AdTriple – Spanish mobile ad server provider and mobile ad network. Supports
Android, iOS and BlackBerry. Caters mainly to Spanish market.
MobGold – Hong Kong and Asia-targeted mobile ad network. Supports most mobile
platforms, including Android, iOS, BlackBerry, Windows Phone and Symbian.

12. Find out more about mobile advertising networks at mobyaffiliates.com12
Madvertise – European ad network focused on Germany, Austria and Switzerland.
Supports rich media ads, video and CPC/CPM campaigns.
SmartMad – India-based mobile ad network that also serves the Chinese market.
Offers banner ads and rich media ads.
Apprupt – Premium mobile ad network focused on the German market. Offers video,
banner and interactive ad units. Supports Windows Phone, Android and iOS.
Hunt Mobile Ads – Mobile ad network and publishing platform that specializes in the
Spanish-speaking market, covering Mexico, the US, Brazil and much of Latin America.
Mkmob – Mobile ad network based in the Caribbean. Features affiliate programmes,
and a range of different ad units. Focuses on Caribbean and Jamaican markets.
Wapstart – Mobile ad network focused on the Russian market. Offers geo-targeting
and a network of over 300 publishers.
Cauly – Korean mobile ad server and ad network that’s part of the Korean Future
Stream Networks. Serves the Asian and Korean market.

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Webmoblink – Self-service mobile ad network that provides a global service but
specializes in Latin American markets. Supports click to call and SMS advertising.
Todacell – Israel-based premium mobile ad network. Touts itself as “transparent”
letting advertisers know exactly where their ads are going and who they’re targeting.
WooBoo – Chinese mobile ad network that offers mobile banner ads and rich media
ads.
Vserv – Mobile ad network based in India that serves the entire Asian market and
other emerging markets. Specializes in full-screen J2ME ads.
DoMob – Mobile ad network based in China and claims to be the top Chinese network,
with 33 million uniques via 60,000 Chinese apps.
AdFalcon – Mobile ad network based in Jordon and catering to the entire Middle
Eastern market. Works with brands such as BMW, Nokia and Nissan.
Adquota – Mobile ad network that focuses on Nordic markets and Baltic markets,
including Norway, Sweden, Denmark, and Poland.

14. Find out more about mobile advertising networks at mobyaffiliates.com14
AdTwirl – Mobile ad network based in Russia. Specialises in performance-based
advertising solutions.
Adyuz – Spanish mobile ad network that focuses on premium advertisers and
publishers. Works with brands such as Fox and Televisa.
ByPass – Mobile demand side platform based in Japan and focusing on the Japanese
market.
AdVine – Premium mobile ad network based in South Africa and focused on African
markets. Works with publishers such as EA and IMDb.
Plus 7 – Mobile ad network based in Dubai and serving a number of Middle Eastern
markets. Focuses on premium brands and publishers.

15. Find out more about mobile advertising networks at mobyaffiliates.com15
InstaZebra – offers inventory on the Instagram network in a native format with CPMs
below $0.7.
Senddroid – Android-only mobile ad platform that focuses on delivering ads via the
push notification bar. Claims to deliver $10-$50 CPM via its push ads.
Adultmoda – Mobile ad network that focuses on adult publishers and advertisements.
Claims to offer adult publishers the highest payouts in the industry.
LoopMeMedia – Mobile ad platform that works with an “advertising inbox” and aims
to deliver more “socially engaging” ad solutions.
SellAring – Israel-based mobile ad networks that focuses entirely on audio ads. Users
get delivered ads whenever they make a phone call.
Pontiflex – Ad platform that specialises in ‘sign-up ads,’ which lets users instantly
register their interest in a advertiser by clicking on an ad – i.e. Pay per lead.
OnMOBi – Specialist mobile ad network that focuses on the gaming and finance
mobile industry. Supports CPC, CPI and CPA and a variety of ad units.
Startapp – Search-based monetisation platform for Android apps. Also uses banner
ads and app offer walls.

16. Find out more about mobile advertising networks at mobyaffiliates.com16
YouMi – Chinese mobile ad network that uses CPC, CPA and CPM campaigns and a
variety of ad units such as banners and rich media.
Reporo – London-based mobile ad network that serves adult publishers and
advertisers. Claims to be the biggest adult mobile ad network.
AdFortel – Specialist mobile ad network that focuses on voice ads and music-based
ads. Based in the Netherlands.
Airpush – Ad network that specializes in push notification mobile ads. Claims its push
ads offer publishers 10-30 times the revenue of banner ads.
Broker.to – Mobile ad network that focuses on adult advertisers and publishers.
Owned by Kabuki Media and based in Hong Kong.
Star Advertising – Mobile ad network that’s focused on the entertainment industry.
Based in Europe.
Warply – Mobile ad network that focuses on push notification advertisements. Based
in Greece.

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Yoose – Mobile ad network that focuses on “hyper local” ads and GPS, cell-tower
triangulation, technology. Allows advertisers to deliver local offers to users.
ThinkNear – Mobile ad network that focuses on localized ad solutions and geo-
targeting. Says it can target within 100 meters. Works on a CPM basis.
Xad – Focuses on location-based mobile advertising, with an emphasis on local
businesses and targeted search solutions. Uses CPC and CPL models.
Placeplay – Ad network that specializes in geo-location targeting and mobile games.
However, it current says it's not accepting additional apps or developers.
Verve – US-based and focused mobile ad platform that lets advertisers target local ads.
Claims over 3500 publishers on its network.
JiWire – Works with premium advertisers to deliver local-targeted ads. Based in the
US with offices in New York and San Francisco.
CityGrid - US-based geo-location mobile ad network. Claims to work with over one
million local businesses.

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LSN Mobile – Offers a local mobile ad network and a range of mobile marketing
services. Based in the US.
YP – Local mobile ad platform that’s based in the US. Uses coupons, local search
engines and user ratings to power its solutions.
PayPal Media Network – PayPal’s geo targeted local mobile ad network. Used to be
WHERE until it was bought out.

19. Find out more about mobile advertising networks at mobyaffiliates.com19
AdColony – Premium mobile ad network that focuses on video ads. Works with its
own proprietary ‘Instant-Play HD’ technology to deliver hi-def pre-roll video ads.
Mojiva – Premium mobile ad network supporting rich media ads. Also offers
publishers a self-service solution to help cut down costs. CPC, CPM and Pay Per Call
supported.
GreyStripe – Claims to be the largest brand focused ad network in the US. Focuses
mainly on video and rich media via its own RevMax ad platform.
Zumobi – US-based premium mobile ad network that focuses on rich media ads.
Works across Android, iOS and mobile web.
KomliMobile – Performance-based global mobile ad network. Offers highly targeted
ads, rich media ads and its own mobile ad server.
Mobsta – UK based mobile network offering rich media ads and video ads. Also offers
geo-location ads via Yoose.
Vdopia – Premium mobile ad network that focuses on mobile video ads for big brands.
Based in the US.

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Rhythm – Premium mobile ad network that focuses on video ads and other rich media
ads. Works with big brands such as Ford, NBC and Fox.
AppTV – Mobile and smart TV ad network focusing on video ads. Guarantees a 100%
fill rate and feedback systems for your audience.
ClickAttack – Rich media mobile ad network focused on the Eastern European
market. Works with brands such as Coca Cola and McDonalds.
Mobicow – Rich media mobile ad network based in Canada. Focuses on delivering full
screen ad units.

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LeanMarket – Mobile ad buying platform that uses RTV and exchanges. Completely
self-service and says it has no minimum spend on buying.
HumanDemand – Mobile self-service global DSP that offers full transparency and
access to inventory from RTB platforms and exchanges. Aimed at advertisers on a
budget.
AdiQuity – RTB platform focusing on the Asian market and India in particular. Offers
banners and text ads and a choice of CPC and CPM campaigns.
AdMarvel – RTB platform owned by Opera Software. Works with devs and agencies to
help optimize inventory and revenue. US-focused.
TapIt – Mobile DSP solution focusing on premium publishers and developers, and
brand performance. Supports rich media and video formats.
StrikeAd – One of the bigger mobile-focused DSPs out there with a wide-range of
exchange and network partners, and is geared more towards bigger advertisers and
agencies.
MadAdz – Global DSP with offices in the UK and Germany. Offers access to a number of
mobile ad networks include admob and adultmoda.

22. Find out more about mobile advertising networks at mobyaffiliates.com22
MetaResolver -Mobile DSP that focuses on big data, programmatic buying and
algorithmic optimization. Acquired by Millennial Media.
AdsMobi – Mobile DSP that claims to access more than 30 billion ad requests in more
than 230 countries. Also runs an app promotion service called Push App.
Plethora – Mobile DSP that works with brands, agencies and developers, giving them
the option to buy on a CPM, CPC or CPI basis.
MoPub – App monetization platform that offers mobile RTB, direct ad selling and ad
exchange. Based in san Francisco.
Fiksu – Mobile marketing company that offers ‘Fiksu for Mobile Apps’ – a DSP that
helps app developers acquire loyal users.
Mobclix – Mobile real time bidding ad exchange owned by Velti and based in
California.
Rubicon – advertising technology company that recent launched a mobile solution via
its real time REVV trading platform.

23. Find out more about mobile advertising networks at mobyaffiliates.com23
MdotM – Claims to have the biggest mobile demand side platform on the market.
Performance-driven and focused on boosting downloads for app developers on iOS
and Android platforms.
Trademob – Acts as single buying point across multiple ad networks, exchanges and
sources and applies optimization using data to the media buy.
Smaato – Ad monetization platform that uses RTB and ad mediation to help more than
58,000 app developers maximize their mobile app inventory.
WDA – Offers a range of services including RTB media buying for advertisers. WDA
says that its mobile DSP is built from the ground-up with mobile in mind.
Adgoi – Real time bidding platform based in India but serving a global market.
AdRose – Global mobile advertising market place that works with a number of leading
ad networks.
Adtheorent – Mobile RTB platform based in New York. Works with brands such as
Coca Cola and NBC.

24. Find out more about mobile advertising networks at mobyaffiliates.com24
Juice Mobile – Claims to be Canada’s first mobile RTB platform. Focused on Canadian
market and works with brands such as Bell and Meredith.
Go2Mobi – Mobile demand side platform focused on mobile games and lead
generation. Based in Canada.
SmobiAd – Mobile RTB network based in Hungary and working with a number of
network such as Buzz City, MobFox and Jumptap.

25. Find out more about mobile advertising networks at mobyaffiliates.com25
Burstly – Offers publishers the ability to create their own ad storefronts and sell direct
to advertisers. Also offers internet cross promotion platform.
Mocean – Mobile ad server based in the US that integrates with over 70 different
mobile ad networks. Supports rich media ads and CPA, CPC and CPM campaigns.
Adwhirl – Open source mobile ad server from Admob. Offers hosted and self-hosted
options and lets devs serve ads from any ad network from a single SDK.
Epom – Ad server and premium ad network that lets publishers do direct deals with
advertisers. CPC and CPM supported.
mAdserve – Mobile ad server from ad network MobFox. Based in Vienna, Austria.
Inneractive – Mobile ad server that integrates with over 100 mobile monetization
platforms from a single SDK. (Visit website)
AdMeld – Supply side platform from Google-owned Admeld that supports mobile RTB.
Adinch – Self service mobile platform and ad server that lets developers connect to a
number of different networks. Based in US.
Definiti Media – Mobile ad server and mobile advertising exchange based in Tel Aviv,
Israel.

26. Find out more about mobile advertising networks at mobyaffiliates.com26
Mobpartner - The original mobile affiliate program offering world class technology
and settlements and huge range of offers.
Yeahmobi - Global performance based mobile affiliate network focus on affiliates.
Offers to share profitable campaigns with affiliates to help them make money.
Matomy - Mobile performance network that offer a wide global reach and access to
5000 plus mobile offers.
Brusmedia – Mobile performance network that offers CPI-based campaigns across a
network of publishers for iOS and Android. Works on Facebook too.
Impact-Mobi – Global mobile performance network which offers CPL, CPI and CPA
based models on a highly transparent basis.
KissMyAds – Global mobile ad network that’s based in Germany and focuses mainly
on the CPA model.
888Media – Mobile affiliate network based in the UK. Works with big brands such as
Disney, Ford and GM.
Moolah Media - Mobile CPA and CPL network with a range of integrations for mobile
offers including in the Android messaging system.

27. Find out more about mobile advertising networks at mobyaffiliates.com27
Mobaff - Invite only CPA network, with outstanding training, resources and affiliate
support.
Admobix - CPA network that runs a range of high payout and converting offers across
multiple international markets.
Linking Mobile - UK based network with a range of high quality programs with high
payouts – high quality brands and merchants.
Sponsormob- Established mobile CPA network with high quality offers including pay
per call and a strong tech platform.
Neverblue Mobile - The mobile division of the leading affiliate and performance
network Neverblue.
Offermobi – Mobile performance network that runs a range of mobile offers, coming
from more of an online affiliate approach.
Mobile Cactus - A specialist mobile CPA network based in the US. Works with
ComScore, ADT and Mobile Xpression.
Mobilda - Israeli mobile affiliate network run by a larger online marketing – have
some strong branded offers.

28. Find out more about mobile advertising networks at mobyaffiliates.com28
YOC Group – Mobile tech group that offers an ad-network encompassing performance
and premium ads. Claims to be biggest premium mobile ad network in Europe.
4th Screen Advertising – Focuses on delivering premium ads via publishers such as
The Guardian and ITN. Works with CPC and CPM and is based in the UK.
Mobile Theory – Premium mobile ad network that supports iOS, Android and
BlackBerry. Works with advertisers that pay premium CPMs for brand building
placements.
Microsoft Mobile Advertising – Premium mobile ad network from Microsoft. Lets
advertisers use MS’ Bing search engine to deliver mobile search ads, as well as video
ads, CPI and SMS ads.
Aarki – Premium mobile ad network that offers rich media and interactive interstitials
as well as a global variety of sites and apps advertisers can partner with.
Widespace – Premium mobile ad network focused on the European market. Offers its
own unique ad formats that it claims facilitates better engagement among users.
MobileFuse – Premium mobile ad network with a “rigorous” publisher selection
process. Caters mainly to the US market and offers a range of rich media formats.

29. Find out more about mobile advertising networks at mobyaffiliates.com29
A-Mo-Bee – Premium mobile ad network and mobile ad technology company that
offers a wide range of solutions.
Maddict – Premium mobile ad network focused on the Middle Eastern market. Covers
Saudi Arabia, UAE and Jordan among others.
Smart Device Media – Premium mobile display advertising network. Based in New
York with global reach.

30. Find out more about mobile advertising networks at mobyaffiliates.com
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