A guide to mobile app promotion networks, agencies and tools. Find a mobile app promotion agency, cross promote your app on a network and discover tools for appstore optimization and appstore SEO. Increase the downloads of your iphone or android app.
Mobile App Promotion Agencies, Networks & Tools Guide
1. Best Mobile App Promotion
Agencies, Networks and Tools
promote your mobile app
increase your appstore rankings
attract loyal users and grow
your revenues
2. About this guide
§ This guide is designed to help
you promote your mobile app
Get in touch
Feedback, questions?
§ To promote your app
effectively you need to try
every channel possible +44 (0) 203 322 2945
www.mobyaffiliates.com
§ We’ve created a list of all the
different app promotion hello@mobyaffiliates.com
networks, agencies and tools
@mobyaffiliates
§ Review the list and find new www.facebook.com/
ways to drive downloads and mobyaffiliates/
users for your app
2!
Find out more about mobile advertising at mobyaffiliates.com
3. Index
1! App Promotion Agencies
2! App Promotion Networks
3! App Promotion Tools
3!
Find out more about mobile advertising at mobyaffiliates.com
4. App Promotion Agencies (Part 1)
App promotion agencies will typically offer a range of services to mobile developers
and publishers, ranging from traditional PR and marketing activity, to highly specialised
services such as Appstore SEO (ASO), mobile ad buying and other techniques.
• App Promo – Full service app marketing agency offering PR, ASO,
development, mobile advertising and more. Based in Toronto, Canada.
• Combo App – App promotion agency offering PR, ASO and chart
placements campaigns. Headquartered in Chicago USA, with offices in
Vancouver, Canada.
• Avai - App developer that also offers app promotion and marketing
services. Based in Texas, USA.
• OnTheMob – App development and promotion agency that focuses on
media buying, press relations and product strategy. Clients include
Citroen and MasterCard. Based in Tel Aviv, Israel.
• Amadeus Consulting – App and software developer that also offers app
promotion, including social media marketing, press relations and Flurry
analytics. Based in Colorado, USA.
• AppsMarketing.mobi - Full service app promotion agency based in
Herzeliya, Israel. Worked with apps such as the KungFu Panda
Storybook and Retrogram.
4!
Find out more about mobile advertising at mobyaffiliates.com
5. App Promotion Agencies (Part 2)
App promotion agencies will typically offer a range of services to mobile developers
and publishers, ranging from traditional PR and marketing activity, to highly specialised
services such as Appstore SEO (ASO), mobile ad buying and other techniques.
• Appromotor – App promotion platform, which lets developers submit their
app into a database that acts as a resource for journalists and bloggers
looking to review apps.
• My First Mobile App – App developer agency that also offers promotion
services across all smartphone platforms.
• Dot Com Infoway – App developer and promotion agency that offers a
range of services including press relations, social media and app update
recommendations. Based in San Francisco USA, with offices in India and
The Netherlands.
• Apppli – App developer and app promotion company offering SEO, ASO,
PPC, microsite development and other app promotion services. Based in
London, UK.
• App Optimisers – UK-based app promotion agency specialising in social
media marketing, video and blog promotion. Claims to have promoted 5
top 10-ranking apps.
5!
Find out more about mobile advertising at mobyaffiliates.com
6. App Promotion Agencies (Part 3)
App promotion agencies will typically offer a range of services to mobile developers
and publishers, ranging from traditional PR and marketing activity, to highly specialised
services such as Appstore SEO (ASO), mobile ad buying and other techniques.
• ProAppMarketing - ‘Boutique’ app marketing agency based in the UK.
Offers App-focused PR services, app sponsorship campaigns, blogger
outreach and more.
• MobiZest - Full service marketing agency that specialises in mobile and
app promotion. Clients include Intent Media and Just Eat. Based in
London, UK.
• PressPect – App marketing agency that helps promote your app in
Russia. Offers PR services, translation and Russian app store
optimisation. Based in Moscow, Russia.
• SEO Girl - Freelance web marketer based in Tel Aviv, Israel. Offers app
promotion services such as app store optimisation, social media
marketing and press relations.
• Sosemo – Digital marketing agency that offers app promotion services
such as PR, app store optimisation and review site submissions. Based in
New York City, USA.
6!
Find out more about mobile advertising at mobyaffiliates.com
7. App Promotion Networks (Part 1)
App promotion networks are mobile ad networks or ad buying platforms that place ads
across other mobile apps. They will usually charge on the basis of CPI (cost per
install) or CPD (cost per download) and in some cases in a very sophisticated way,
such as charging only for active users (DAU). These networks sometimes use
incentives to encourage downloads although this has now been banned by Apple, it is
still being used to some extent by some of the networks on Android or over the mobile
web, outside of Apple store.
• Fiksu – App marketing company offering non-incentivized download
network on iOS and Android. Works with brands such as VH1 and Barnes
and Noble. Based in Boston Massachusetts, USA.
• TapJoy – App promotion network that offers non-incentivized app
download network. TapJoy also provides sponsorship for developers
looking to port their app to Android. Based in San-Francisco, US.
• Applifier - App promotion network that works by delivering a user to your
app everytime your app delivers a user to another developer – with no
fees involved. Based in Helsinki, Finland, with offices in San Francisco.
• Adduplex – App promotion network that’s focused on the Windows Phone
7 operating system. Based in Helsinki, Finland.
• Appucino – Platform that uses location based marketing to promote
videogame apps and brands. Owned by developer Games2Win and
based in Mumbai, India.
7!
Find out more about mobile advertising at mobyaffiliates.com
8. App Promotion Networks (Part 2)
App promotion networks are mobile ad networks or ad buying platforms that place ads
across other mobile apps. They will usually charge on the basis of CPI (cost per
install) or CPD (cost per download) and in some cases in a very sophisticated way,
such as charging only for active users (DAU). These networks sometimes use
incentives to encourage downloads although this has now been banned by Apple, it is
still being used to some extent by some of the networks on Android or over the mobile
web, outside of Apple store.
• Flurry – Mobile analytics and app promotion network that offers targeted
user acquisition to developers via its AppCircle app recommendation
platform. Based in San Francisco, with offices in London and New York.
• G6Pay – App promotion network focuses on offering non-incentivized
pay-per-install downloads on Android and iOS. Based in California, USA.
• AppDog – Incentivized app promotion platform that rewards users with
free Facebook credits when they download Android or iOS apps. Based
in San Francisco, USA.
• MauDau – App promotion network that offers a similar solution to Applifier
whereby developers effectively trade app downloads for free. Based in
Chicago, USA.
• W3i - App promotion network that offers non-incentivized downloads on a
pay-per-engagement basis. Helped promote top 10 iOS app Tiny Zoo.
Based in San Francisco, USA.
8!
Find out more about mobile advertising at mobyaffiliates.com
9. App Promotion Networks (Part 3)
App promotion networks are mobile ad networks or ad buying platforms that place ads
across other mobile apps. They will usually charge on the basis of CPI (cost per
install) or CPD (cost per download) and in some cases in a very sophisticated way,
such as charging only for active users (DAU). These networks sometimes use
incentives to encourage downloads although this has now been banned by Apple, it is
still being used to some extent by some of the networks on Android or over the mobile
web, outside of Apple store.
• Jampp – Incentivized app promotion network that focuses entirely on the
Android platform and on Latin American users. Based in Buenos Aires,
Argentina with offices in London.
• ChartBoost – Offers both internal app cross promotion, across a
developer’s own app library, and the ability for developers to directly set-
up cross-promotion deals between each other. Based in San Francisco,
USA.
• Ad Dash – App promotion/advertising network that lets developers set-up
their a cross promotion ad networks within their own library of apps.
• AdColony – Mobile ad network that focuses on HD video advertisements
for apps, where developers pay only if a video ad has been viewed to
completion. Based in Los Angeles, California.
9!
Find out more about mobile advertising at mobyaffiliates.com
10. App Promotion Networks (Part 4)
App promotion networks are mobile ad networks or ad buying platforms that place ads
across other mobile apps. They will usually charge on the basis of CPI (cost per
install) or CPD (cost per download) and in some cases in a very sophisticated way,
such as charging only for active users (DAU). These networks sometimes use
incentives to encourage downloads although this has now been banned by Apple, it is
still being used to some extent by some of the networks on Android or over the mobile
web, outside of Apple store.
• LunarAds – App promotion network that allows users to cross-promote
with themselves and other developers for free. Based in Missouri, USA.
• Clash Media - Mobile marketing company that offers a cost per download
app cross-promotion platform. Based in London, UK.
• TapGen – Allows developers to promote their apps across a non-
incentivized curated app wall, as well as platform that promotes apps
while also offering users competitions and special offers.
10!
Find out more about mobile advertising at mobyaffiliates.com
11. App Promotion Tools
As the app promotion field gets more and more complex some interesting tools and
platforms are starting to emerge. This is a very nascent area compared to the web for
example where there are 1000s of SEO tools and services for example.
• AppCod.es – Tool that helps developers better optimise their apps for
different app stores.
• MobileDevHQ – App store optimisation tool that lets you tracking your
rankings and optimise search keywords.
• Alau.me – Link tracking tool, similar to bit.ly, that lets you track how many
users click on a link to your app store page and then go on download
your app.
11!
Find out more about mobile advertising at mobyaffiliates.com
12. Your Next Step
• To find out more about app
promotion go to
Get in touch
mobyaffiliates.com Feedback, questions?
• We've created a directory of
app promotion services as +44 (0) 203 322 2945
well as useful guides to:
www.mobyaffiliates.com
ü Appstore Optimization
ü App Promotion hello@mobyaffiliates.com
ü Appstores
@mobyaffiliates
ü Mobile advertising
www.facebook.com/
mobyaffiliates/
• We always like to hear from
you so get in touch any time!
12!
Find out more about mobile advertising at mobyaffiliates.com