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What’s New At Mochi!
Colin Cupp, Sr. Product Marketing Manager
Chris Jankos, Sales Manager
Who is Mochi Media?
Mochi Media is the world's largest browser-based games
network, with more than 160 million monthly active users and
90,000 games on more than 60,000 publisher websites.
Mochi Media's game development products and services enable
developers to track usage analytics, distribute their games to
thousands of websites, and monetize global gameplays via ingame advertising. The company is headquartered in downtown
San Francisco.
Who am I?
Sr. Product Marketing Manager at Mochi
Media
• Developer relations, marketing /
communications, product lead, events,
community guy, beer maker, dragon
slayer…
How we help developers
•
•
•
•
•
•

In-game Ads (rev-share)
Distribution (free)
Live Updates (free w/ ads)
Analytics (free)
Scores / leaderboards (free)
Achievements (free)
Ok, so what’s new?
• New design for Mochi Ads
• Live Updates targeting
• New design for account and community
pages
New design for Mochi Ads!
We gave the Mochi Ads pre-roll ad container a facelift.

Old container

New container
Live Updates Targeting 11.1+
Developers can now utilize Live Updates for
games that are targeting Flash player 11.1+
New look & feel: accounts & community
Explaining our sales system
Chris Jankos, Sales Manager
Who am I?
• Global Sales
Manager
– Account Manager
– US Partner
Manager
– Adops jack of all
trades
– Sports Enthusiast
Sales system
• Sales team finds strategic partners
• Goal is to increase global eCPM
– Pre Roll ads (Video/Flash/Static)

• Campaigns run through our own Ad
Server
• Adops team works directly with:
– Engineers / Execs / Finance

• Ensures that company works as a team
– US
– UK
– DE
– ES
– NL
– IT
– AU
9/1/2013

8/1/2013

7/1/2013

6/1/2013

5/1/2013

4/1/2013

3/1/2013

2/1/2013

1/1/2013

12/1/2012

11/1/2012

10/1/2012

9/1/2012

8/1/2012

7/1/2012

6/1/2012

5/1/2012

4/1/2012

3/1/2012

2/1/2012

1/1/2012

Where we are now…

• Strategic partnerships in place in:
ecpm

ecpm
Where we are headed…
• LATAM
– 90M Monthly Impressions

• APAC
– 150M Monthly Impressions

• Strategic deals in works for both
markets
Thanks!
Email me at:
cjankos@mochimedia.com
If you know of any media companies that you feel
could be a fit.
Connect With Us!
We’re here to talk to you and answer any questions
you might have.
Other ways to connect:
• Monthly Newsletter
• Twitter: @mochimedia
• Facebook: www.facebook.com/mochimedia
• Community Forums
• Product forums: mochimedia.uservoice.com
• Good ol’ email: colin@mochimedia.com

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What's New at Mochi! (2013 Edition) by Colin Cupp & Chris Jankos

  • 1. What’s New At Mochi! Colin Cupp, Sr. Product Marketing Manager Chris Jankos, Sales Manager
  • 2. Who is Mochi Media? Mochi Media is the world's largest browser-based games network, with more than 160 million monthly active users and 90,000 games on more than 60,000 publisher websites. Mochi Media's game development products and services enable developers to track usage analytics, distribute their games to thousands of websites, and monetize global gameplays via ingame advertising. The company is headquartered in downtown San Francisco.
  • 3. Who am I? Sr. Product Marketing Manager at Mochi Media • Developer relations, marketing / communications, product lead, events, community guy, beer maker, dragon slayer…
  • 4. How we help developers • • • • • • In-game Ads (rev-share) Distribution (free) Live Updates (free w/ ads) Analytics (free) Scores / leaderboards (free) Achievements (free)
  • 5. Ok, so what’s new? • New design for Mochi Ads • Live Updates targeting • New design for account and community pages
  • 6. New design for Mochi Ads! We gave the Mochi Ads pre-roll ad container a facelift. Old container New container
  • 7. Live Updates Targeting 11.1+ Developers can now utilize Live Updates for games that are targeting Flash player 11.1+
  • 8. New look & feel: accounts & community
  • 9. Explaining our sales system Chris Jankos, Sales Manager
  • 10. Who am I? • Global Sales Manager – Account Manager – US Partner Manager – Adops jack of all trades – Sports Enthusiast
  • 11. Sales system • Sales team finds strategic partners • Goal is to increase global eCPM – Pre Roll ads (Video/Flash/Static) • Campaigns run through our own Ad Server • Adops team works directly with: – Engineers / Execs / Finance • Ensures that company works as a team
  • 12. – US – UK – DE – ES – NL – IT – AU 9/1/2013 8/1/2013 7/1/2013 6/1/2013 5/1/2013 4/1/2013 3/1/2013 2/1/2013 1/1/2013 12/1/2012 11/1/2012 10/1/2012 9/1/2012 8/1/2012 7/1/2012 6/1/2012 5/1/2012 4/1/2012 3/1/2012 2/1/2012 1/1/2012 Where we are now… • Strategic partnerships in place in: ecpm ecpm
  • 13. Where we are headed… • LATAM – 90M Monthly Impressions • APAC – 150M Monthly Impressions • Strategic deals in works for both markets
  • 14. Thanks! Email me at: cjankos@mochimedia.com If you know of any media companies that you feel could be a fit.
  • 15. Connect With Us! We’re here to talk to you and answer any questions you might have. Other ways to connect: • Monthly Newsletter • Twitter: @mochimedia • Facebook: www.facebook.com/mochimedia • Community Forums • Product forums: mochimedia.uservoice.com • Good ol’ email: colin@mochimedia.com