2. Author:
Zorlu Senyucel
Head of Postgraduate Studies
and HRM Area Leader at
University of West London
(UWL)
Zorlu Senyucel, PhD, is research active and his research
interests are learning and teaching, employee behaviour,
managing employee interaction, and changing work
patterns.
3. Managing the Human Resources in the 21st century
A study guide that concentrates in the basics of
organizational behavior and HRM
An overview of the most important topics and
current debates covered in HRM
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Three aims of book:
1.what is HRM
2.How it functions in organizational settings
3.Why people are important as
organizational resources
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Humans are social beings; we have to
interact with others
Dealing with people is difficult because we
can’t find two same
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So there are no certain policies for every
organization
and regulate the realationship
Organizations should be flexible to meet
demands of changing environment.
10. Managing the Human Resources in the 21st century
We can’t live without organizations
Organizations do what their people do.
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Three main types of organizations:
1- Private sector
Goal: earn more profit
2- Public sector
Goal: deliver government services to citizens
3- non-profit
Goal: improve society witout seeking profit
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Organizations are social systems
Organization is a “social arrangement for
achieving controlled performance in pursuit
of collective goals”.
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Two main groups affecting organizations:
Competitive forces
Social forces
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People are the most important assets of an
organization
Organization are becoming so influential in
our life
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The most important functions in organization
is management of human resource
Shift in the management paradigm from
ruling to governing.
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Better managers spend 80% of their time
interacting with their employee
traditional bureaucratic institutions
transform
flexible service organizations
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New circumstances:
Changing expectations of customers
Growth in internet usage
Rapid development of e-Commerce
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20. Managing the Human Resources in the 21st century
Human capital refers to:
characteristics and skills people bring to an
organization
Human resources are unpredictable
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Employment
is not
Just something an individual does
is
Combinations of shared responsibilities
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Employment consists of two sets of contracts
Legal
Written agreement that determine
conditions
psychological
Unwritten and unspoken set of
expectations
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motivation
Commitment
Job satisfaction
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Psychological contract:
Employees expect their employers to invest on their
training and development
Organizations expect employees to be flexible,
creative and productive.
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Nowadays employees don’t have long-term
job security.
So they always have to improve their
knowledge and skills
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HRM is a set of policies and procedures
that govern the nature of work
and regulate the relationship between the
employee and the organization
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29. To the students of Qazvin Azad University,
I am delighted to hear that my book "Managing the Human
Resource in the 21st century" got your attention. I hope it will
improve you understanding of HR and organization issues.
My book highlights the importance of people in business.
People are the business.
Managing by control and hierarchy no longer leads to
successful business and efficient people. Today, managers need
to motivate, support and encourage their employees it they
want to be successful. Being a compassionate understanding
and fair are not signs of weakness but signs of wisdom.
Be wise, work hard and be brave!
I am grateful for Mohammadreza to get in touch with me and
gave me this opportunity to write to you.
Yours sincerely
Dr. Zorlu Senyucel